Digital Unlocked is an initiative by
Google
Google LLC () is an American multinational technology company focusing on search engine technology, online advertising, cloud computing, computer software, quantum computing, e-commerce, artificial intelligence, and consumer electronics. ...
in collaboration with the
Indian School of Business
The Indian School of Business (ISB) is a private business school established in India in 2001. It has two parallel campuses in India, in Hyderabad (Telangana) and Mohali (Punjab). It offers certificates in various post-graduate management prog ...
and
Ministry of Electronics and Information Technology
The Ministry of Electronics and Information Technology (MeitY) is an executive agency of the Union Government of the Republic of India. It was carved out of the Ministry of Communications and Information Technology on 19 July 2016 as a standalon ...
to promote digital awareness and to help small scale businesses and startups to go digital in India. It was announced and launched by
Google
Google LLC () is an American multinational technology company focusing on search engine technology, online advertising, cloud computing, computer software, quantum computing, e-commerce, artificial intelligence, and consumer electronics. ...
's CEO
Sundar Pichai
Pichai Sundararajan (born June 10, 1972), better known as Sundar Pichai (), is an Indian-American business executive. He is the chief executive officer (CEO) of Alphabet Inc. and its subsidiary Google.
Born in Madurai, India, Pichai earned hi ...
during his visit to India in January 2017. Digital Unlocked is a training program for small and medium-size businesses in India to start using the Internet to expand their business. The programme is built across the different formats of online, offline and mobile. The Digital Unlocked's offline training is being conducted in partnership with
Federation of Indian Chambers of Commerce & Industry
The Federation of Indian Chambers of Commerce & Industry (FICCI) is a non-governmental trade association and advocacy group based in India.
History
Established in 1927, on the advice of Mahatma Gandhi by Indian businessman G.D. Birla and ...
and
Indian School of Business
The Indian School of Business (ISB) is a private business school established in India in 2001. It has two parallel campuses in India, in Hyderabad (Telangana) and Mohali (Punjab). It offers certificates in various post-graduate management prog ...
.
The training program allows the users to set their own goals and then recommends the courses which will help them achieve their own set goals. After completing the goals, or in-between, the users can also choose to complete and learn other courses which are of interest to them. The courses cover a wide range of topics from using the opportunities which the digital media and world have to offer to the advanced tools which can help businesses in many ways. The training program also offer a Certification to those who complete all the courses and qualify in the final assessment.
Topics
Following are the topics which are covered in the program.
See also
*
List of Google tools and services
*
Google Primer
*
Digital India
Digital India is a campaign launched by the Government of India in order to ensure that the Government's services are made available to citizens electronically by improved online infrastructure and by increasing Internet connectivity or making ...
*
Google Ads
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the result ...
References
External links
Digital Unlocked{{Google LLC
Google services
Ministry of Communications and Information Technology (India)
Internet in India
Digital India initiatives