Digital casting is a process that enables both talent and people who solicit and employ talent to fulfill production requirements in the
entertainment,
corporate,
non-profit, art,
amateur
An amateur () is generally considered a person who pursues an avocation independent from their source of income. Amateurs and their pursuits are also described as popular, informal, autodidacticism, self-taught, user-generated, do it yourself, DI ...
and marketing industries through the use of
on-line
In computer technology and telecommunications, online indicates a state of connectivity and offline indicates a disconnected state. In modern terminology, this usually refers to an Internet connection, but (especially when expressed "on line" ...
,
mobile
Mobile may refer to:
Places
* Mobile, Alabama, a U.S. port city
* Mobile County, Alabama
* Mobile, Arizona, a small town near Phoenix, U.S.
* Mobile, Newfoundland and Labrador
Arts, entertainment, and media Music Groups and labels
* Mobile ...
and
digital technology.
Digital casting platforms allow talent to create online profiles to solicit opportunities for themselves through the use of a "self tape" regardless of professional representation from a manager or talent agent. Talent profiles generally include
photograph
A photograph (also known as a photo, image, or picture) is an image created by light falling on a photosensitive surface, usually photographic film or an electronic image sensor, such as a CCD or a CMOS chip. Most photographs are now create ...
s,
resumes,
video reel
Montage (, ''mon-TAHJ'') is a film editing technique in which a series of short shots are sequenced to condense space, time, and information.
The term has been used in various contexts. In French, the word "montage" applied to cinema simply de ...
s, voice over reels and detailed accounting of special skills and unique attributes. Many of these platforms, including Actors Access, Backstage, Actors Equity Casting Call, Playbill, Casting Frontier, ModelMayhem, Now Casting and NYCastings have become industry standards and are used to cast talent in
television series,
feature films and commercials as well as live performances, televised talent competitions musicals, corporate entertainment and print advertising.
History
Though early versions of digital casting platforms began to appear in the late 1990s, the 'revolution' in casting didn't engage until after the start of the 21st Century when
audio and
video technology improved for general on-line users through open systems and
digital recording devices such as cameras and mobile phone image capture technology became widely available and affordable. Advances in uploading speed, image and digital transmitting technology, along with casting specific technology including Cast It Systems and Casting Frontier's iSession applications encouraged the growth and use of online casting from both amateur and professional talent.
In 2008, as a reaction to the arrival of digital casting platforms, the
Screen Actors Guild (SAG) launched a free and dedicated system called iActor, which was the first union-hosted online casting directory featuring onsite Station 12 cast clearance. While iActor was exclusively available to SAG members, it also enabled AFTRA talent to create profiles.
[{{Cite web, url =https://variety.com/2008/digital/news/sag-completes-online-casting-directory-1117981868/, title= SAG Completes Online Casting Directory , publisher = variety.com]
List of established platforms
* Actors Access
*
Actors Equity Casting Call
*
Backstage
Backstage most commonly refers to backstage (theatre), also in motion picture and television production.
Backstage may also refer to:
Film and television
* ''Back Stage'' (1969 film), a silent film starring Oliver Hardy
* ''Back Stage'' (1942 fil ...
* Casting Frontier
* Casting Networks
*
iActor
* LACasting
* Mandy (formerly Casting Call Pro)
* NYCastings.com
* Playbill
References
Entertainment industry