''Digest Writer'' ( ur, ) is a Pakistani drama series which premiered on
Hum TV
Hum TV is a 24-hour Urdu General Entertainment TV channel based in Karachi, Pakistan. It was founded by Sultana Siddiqui and Duraid Qureshi. It is owned by Hum Network Limited and traded on Pakistan Stock Exchange as (HUMNL).
Hum Network Limi ...
on 5 October 2014. The serial is penned by
Umera Ahmad
Umera Ahmed ( Punjabi, ur, ) is a Pakistani writer, author and screenwriter. She is best known for her novels and plays ''Shehr-e-Zaat'', ''Pir-e-Kamil'', ''Zindagi Gulzar Hai'', '' Alif'', ''Durr-e-Shehwar'', ''Daam'', '' Man-o-Salwa'', ''Qa ...
and directed by
Syed Ahmed Kamran
Syed Ahmed Kamran is a Pakistani television director.
Filmography Television
Drama series directed by Kamran include:
* ''Taluq'' (Geo TV)
* ''Chand Parosa'' (Geo TV)
* ''Chemistry'' (Geo TV)
* ''Tere Ishq Main'' (Geo TV)
* ''Mere Khuwaboon Ka ...
. It stars
Saba Qamar
Saba Qamar Zaman (born 5 April 1984), known professionally as Saba Qamar, is a Pakistani actress who works predominantly in Urdu films and television. She has won several accolades including Lux Style Awards and Hum Awards. Qamar is one of Pak ...
,
Agha Ali
Aagha Ali Abbas ( ur, ) is a Pakistani television actor, singer, presenter, writer, song writer, and director.
Early life and background
Agha Ali was born on 4 December 1985 in Lahore, Punjab.
He is the younger son of the widely known actor ...
and
Gohar Rasheed
Gohar Rasheed ( ur, ; born 2 May 1984) is a Pakistani actor. He is best known for his work in the movie ''Seedlings'', for which he was nominated for best actor in a supporting role at the 2012 New York Film Festival and the 1st ARY Film Award ...
.
It received seven nominations at the annual Hum TV awards.
Plot
''Digest Writer'' is based on the life of Farida, a lower-middle-class college student whose parents prefer to focus on the education of their son who they wish to become a doctor. Farida herself is a talented young woman, determined to do well in life. She is a reserved outcast within her family, dreaming of her own future and success, holding to the belief "whatever you're destined to achieve, you will achieve" (translated into English). At the same time, Farida's family are going through financially difficult times as she aspires to become a
Digest magazine
Digest size is a magazine size, smaller than a conventional or "journal size" magazine but larger than a standard paperback book, approximately , but can also be and , similar to the size of a DVD case. These sizes have evolved from the printin ...
writer under the pen name "Rashk-i-Hina" ( ur, رشک حنا) (Pride of
Henna
Henna is a dye prepared from the plant ''Lawsonia inermis'', also known as the henna tree, the mignonette tree, and the Egyptian privet, the sole species of the genus ''Lawsonia''.
''Henna'' can also refer to the temporary body art resulting fr ...
), spending sleepless nights to accomplish her dream. Indeed her father constantly scolds her for wasting electricity at night but she continues regardless. Farida is determined to earn money to help the family get out of their financial crisis, and seeing this her parents become more sympathetic toward her. She goes on to befriends a banker, Shehryar Ahmed, who admires her skills, but several problems arise in their relationship.
Farida's parents wish to wed her to a cousin, Shaukat, who at the start feigns a lot of affection towards her. Farida's father forces her to marry Shaukat, although later on discovers that he has made a terrible mistake; once married to him, Farida suffers taunts by Shaukat's family, especially in relation to her dream of becoming a digest writer. Shaukat rapes Farida to prevent her from planning to escape the marriage and restricts her from even touching a pen. At the same time, Farida receives a call from a tv channel (who have adapted her writing) to inform her about the success of her drama and propose their wish to have her write two more dramas. Farida refuses due to her family situation. Days go by and Farida finds out she is having a baby.
When the baby is born, her aunt is upset as it's a girl. Farida wants to name her child Meerab, but her aunt names the baby after her own mother, Suraya. Later on, the family fall on hard times as Shaukat's father has an accident. The family is short on money so they ask Farida to start writing again, but they want to keep all the money to themselves. Farida, on the other hand, wants to give some money to them and some to her mum. When Shaukat finds out, his mother becomes enraged at her. Then one night, Farida finds another woman's earring in her bedroom and confronts Shaukat the next day. He admits to seeing another woman, but claims it is because Farida is too busy in housework and has no time for him. Farida packs her bags and goes to her parent's house. Shaukat's family are not able to run their household without an income, so they convince Farida to return.
Time shifts to eight years on, and Farhan (Farida's brother) is now a doctor and the family is wealthy. Farida has a son called Fahad and has become a well-known drama writer. One day, she goes to the mall and finds Shehryar there. They both talk and Farida admits to her not marrying him because she was forced to marry Shaukat. They secretly meet and Farida subsequently asks Shaukat for a divorce. She has to make a difficult decision: stay with Shaukat or marry the now seemingly more self-centred Shehryar. She decides to stay with Shaukat because of the children's preference to stay with their birth parents instead of living with some other person. Shaukat mends his ways, and Farida eventually returns his love. The story ends here.
Cast
*
Saba Qamar
Saba Qamar Zaman (born 5 April 1984), known professionally as Saba Qamar, is a Pakistani actress who works predominantly in Urdu films and television. She has won several accolades including Lux Style Awards and Hum Awards. Qamar is one of Pak ...
as Fareeda/Rashk-e-Hina
*
Gohar Rasheed
Gohar Rasheed ( ur, ; born 2 May 1984) is a Pakistani actor. He is best known for his work in the movie ''Seedlings'', for which he was nominated for best actor in a supporting role at the 2012 New York Film Festival and the 1st ARY Film Award ...
as Shaukat
*
Maheen Khalid Rizvi as Jameela
*
Khalid Ahmed
Khalid Ahmed ( ur, خالد احمد) is a Pakistani TV director, producer and actor. He currently teaches theatre at National Academy of Performing Arts.(Rafay MahmoodKhalid Ahmed presents double bill at NAPA (National Academy of Performing A ...
as Mazhar Hayat
*
Zhalay Sarhadi
Zhalay Sarhadi, also spelled Zille Sarhadi, (born on 11 June 1981) is a Pakistani actress, model, and former VJ. Her notable performance include the series ''Uraan'' (2010), '' Aks'' (2012), ''Madiha Maliha'' (2012), ''Digest Writer'' (2014), '' ...
as Rida Anmol
*
Farhan Ali Agha
Farhan Ally Agha ( ur, ; also spelled Farhan Ali Agha) is a Pakistani politician, film, television and voice actor who appears in Urdu television serials and films. He has dubbed the voice of Commander Safeguard in an animated series, Commander ...
as Sikandar
*
Aiman Khan
Aiman Muneeb (née Khan ; born on 20 November 1998) is a Pakistani actress who appears in Urdu television. She made her acting debut in 2012 with Hum TV's serial ''Mohabbat Jaye Bhar Mein'' and then appeared on many serials as Supporting role. ...
as Shakeela
*
Kashif Mehmood
Kashif Mehmood ( Punjabi, ur, کاشف محمود) is a Pakistani television actor.
Television
Films
* ''Sultanat'' (2014)
Awards and nominations
* 2012 - Lux Style Awards - Best Television Actor-Terrestrial - ''Love, Life Aur Lahore
...
as Ayaan Junaid
*
Mizna Waqas
Mizna Waqas, also known as Mizna, is a Pakistani television and theatre actress known for her supporting roles in several acclaimed drama series. She has played the role of Billo in Hum TV's popular series '' Suno Chanda'' and its sequel '' Sun ...
as Fareeda's college friend
*
Agha Ali
Aagha Ali Abbas ( ur, ) is a Pakistani television actor, singer, presenter, writer, song writer, and director.
Early life and background
Agha Ali was born on 4 December 1985 in Lahore, Punjab.
He is the younger son of the widely known actor ...
as Sheheryar
*
Mehmood Akhtar
Mehmood Akhtar is a television actor from Karachi. He appeared in many dramas and sitcoms. His recent appearances are in ''Mere Khuda'', ''Joru Ka Ghulam'', '' Gul-e-Rana'', ''Mere Meherbaan
''Mere Meherbaan'' (English: My Saviour) ( ur, ) i ...
as Anwar
*
Sajida Syed
Sajida Syed is a Pakistani actress. She is known for her roles in dramas ''Mere Khudaya'', '' Darr Khuda Say'', ''Khaas'', ''Ab Dekh Khuda Kya Karta Hai'', '' Saas Bahu'', ''Jalan'' and ''Munafiq''.
Early life
Sajida was born on November 4, 1960 ...
as Zareena
*
Parveen Akbar
Parveen Akbar is a Pakistani actress. She is known for her roles in dramas '' Zamani Manzil Kay Maskharay'', ''Ab Dekh Khuda Kya Karta Hai'', ''Yeh Zindagi Hai'' and ''Deewangi''.
Career
She started her acting career in 1970 and appeared in dram ...
as Sajida
* Sarah Umair as Mahroosh
*
Saife Hassan
Saife Hasan is a Pakistani TV director and actor. He is best known for the drama serial ''Dil ki Madham Boliyan'' (2005) and ''Ehd-e-Wafa'' (2019). He has directed the drama serial ''Bari Aapa'' for which he was nominated for the Hum Award for Best ...
as Rehaan Khan
* Ali Anwar as Dr Farhan
* Ghazala Javed as Bint e Hawa
Home media and digital release
The drama serial was released on Indian
OTT platform
MX Player
MX Player is an Indian video streaming and video on demand platform developed by MX Media & Entertainment (formerly J2 Interactive). It has over 280 million users globally. The platform currently operates on an ad-supported model and has a stre ...
. In July 2019, it was uploaded on
Hum TV
Hum TV is a 24-hour Urdu General Entertainment TV channel based in Karachi, Pakistan. It was founded by Sultana Siddiqui and Duraid Qureshi. It is owned by Hum Network Limited and traded on Pakistan Stock Exchange as (HUMNL).
Hum Network Limi ...
's official YouTube channel with muted music to avoid copyright infringement, which also irritatingly impacted on the dialogue, a fact which may have contributed to falling viewer numbers.
Reception
Umera Ahmad
Umera Ahmed ( Punjabi, ur, ) is a Pakistani writer, author and screenwriter. She is best known for her novels and plays ''Shehr-e-Zaat'', ''Pir-e-Kamil'', ''Zindagi Gulzar Hai'', '' Alif'', ''Durr-e-Shehwar'', ''Daam'', '' Man-o-Salwa'', ''Qa ...
was a renowned author at the time and her name was big enough to attract a large audience; she wrote the screenplay. The serial received generally positive reviews
and continues to maintain its position in the top ten of Pakistani serials.
Its first episode received a
TRP of 4.1, and in its fourth episode the drama gained 5 TRPs. By the fifth episode, however, the ratings dropped to 3.9, nevertheless a high TRP and a stable position. The ratings picked up again and gained more positive reviews as viewers tuned in. The show managed to come first in the top ten at one time. The team was praised for their wonderful acting, directing, and story-writing. The show was immensely popular due to its strong cast and relatable storyline. Its first episode ratings were an exceptional achievement, but the show lagged behind by with the emergence of ''
Sadqay Tumhare
''Sadqay Tumhare'' ( ur, , lit=May My Years Be Added To Yours) is a Pakistani biographical drama serial based on the life of the series own writer Khalil-Ur-Rehman Qamar. It is directed by Mohammed Ehteshamuddin and co-produced by Momina Duraid ...
'' on the same channel, albeit shown on a different day and in a different time-slot. Although ''Sadqay Tumhare'' began with a higher TRP, this later dropped drastically whereas ''Digest Writer'' managed to keep its consistent. Overall the drama was a mega hit for Hum TV in 2014–2015.
The show was very popular in the United Kingdom usually being the most watched show on
Hum TV
Hum TV is a 24-hour Urdu General Entertainment TV channel based in Karachi, Pakistan. It was founded by Sultana Siddiqui and Duraid Qureshi. It is owned by Hum Network Limited and traded on Pakistan Stock Exchange as (HUMNL).
Hum Network Limi ...
and several times 'most watched' of all the channels. According to exclusive data obtained by BizAsia, the 22nd Episode pulled in 116,300 viewers – peaking at 160,700 viewers.
See also
*
Digest magazine
Digest size is a magazine size, smaller than a conventional or "journal size" magazine but larger than a standard paperback book, approximately , but can also be and , similar to the size of a DVD case. These sizes have evolved from the printin ...
*
Henna
Henna is a dye prepared from the plant ''Lawsonia inermis'', also known as the henna tree, the mignonette tree, and the Egyptian privet, the sole species of the genus ''Lawsonia''.
''Henna'' can also refer to the temporary body art resulting fr ...
References
Shuaa Digests 2016
External links
*
{{Hum TV Programs
Pakistani drama television series
2014 Pakistani television series debuts
2015 Pakistani television series endings
Urdu-language television shows
Hum TV original programming
Hum TV