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''Marca'' (), stylised as ''MARCA'', is Spain's national daily sport newspaper owned by
Unidad Editorial Unidad Editorial, S.A. is a Spanish media company. It owns the newspapers ''El Mundo (Spain), El Mundo'', ''Expansión (Spanish newspaper), Expansión'' and ''Diario Marca, Marca''. It is primarily owned by the Italian holding RCS MediaGroup. Hi ...
. The newspaper focuses primarily on
football Football is a family of team sports that involve, to varying degrees, kicking a ball to score a goal. Unqualified, the word ''football'' normally means the form of football that is the most popular where the word is used. Sports commonly c ...
, in particular the day-to-day activities of
Real Madrid Real Madrid Club de Fútbol (, meaning ''Royal Madrid Football Club''), commonly referred to as Real Madrid, is a Spanish professional football club based in Madrid. Founded in 1902 as Madrid Football Club, the club has traditionally wor ...
,
FC Barcelona Futbol Club Barcelona (), commonly referred to as Barcelona and colloquially known as Barça (), is a professional football club based in Barcelona, Catalonia, Spain, that competes in La Liga, the top flight of Spanish football. Founded ...
, and
Atlético Madrid Club Atlético de Madrid, Sociedad Anónima Deportiva, S.A.D. (; meaning "Athletic Club of Madrid"), known simply as Atleti in the Spanish-speaking world and commonly referred to at international level as Atlético Madrid, is a Spanish profess ...
. Also, It has daily and fresh information about influencers, Instagram Girls, an infamous programme first dates, and other Pink press. It has a daily readership of over 2,500,000, the highest in Spain for a daily newspaper, and more than half of sports readership, as of 2007. Since February 2001, there has also been an association 24-hour/day sports radio station, Radio Marca. In 2010, the TV channel
MARCA TV MARCA TV was a Spanish sports television channel owned by Unidad Editorial. The channel was a joint venture between Mediapro, responsible for producing the channel's content, and Veo Televisión, licensee of the multiplex. MARCA TV had the bro ...
was launched, before being closed in 2013.


History and profile

''Marca'' was founded on 21 December 1938, at the height of the
Spanish Civil War The Spanish Civil War ( es, Guerra Civil Española)) or The Revolution ( es, La Revolución, link=no) among Nationalists, the Fourth Carlist War ( es, Cuarta Guerra Carlista, link=no) among Carlists, and The Rebellion ( es, La Rebelión, lin ...
, in nationalist-held
San Sebastián San Sebastian, officially known as Donostia–San Sebastián (names in both local languages: ''Donostia'' () and ''San Sebastián'' ()) is a city and Municipalities of Spain, municipality located in the Basque Country (autonomous community), B ...
. Its founding editor was Manuel Fernández Cuesta, uncle of businessman
Nemesio Fernández-Cuesta Nemesio Fernández-Cuesta (1928–2009) was a Spanish economist, businessman, journalist and politician. He was the minister of commerce between 1974 and 1975 during the Franco era. Early life and education Fernández-Cuesta was born in Madrid ...
. On 3 September 1987 Luis Infante became the editor of the paper. Punto Editorial SA was the owner of ''Marca''. In 1984 Espacio Editorial, which would be later called Recoletos, acquired the paper. The company merged with Unedisa in 2007 to found Unidad Editorial which is the owner of ''Marca''. The publisher of the paper is also Unidad Editorial and the sister newspapers are '' El Mundo'' and '' Expansión''. ''Marca'' is published in
tabloid format A tabloid is a newspaper with a compact page size smaller than broadsheet. There is no standard size for this newspaper format. Etymology The word ''tabloid'' comes from the name given by the London-based pharmaceutical company Burroughs Wel ...
. On 25 November 1942, it ceased being published as a weekly publication and has been published as a daily ever since. The daily was awarded the World's Best Designed Newspaper for 2004 by the
Society for News Design The Society for News Design (SND), formerly known as the Society of Newspaper Design, is an international organization for professionals working in the news sector of the media industry, specifically those involved with graphic design, illustration ...
(SND). On 21 December 2007, ''Marca'' hosted a gala event, featuring the leading Spanish sportsmen of the 20th century, to celebrate the newspaper's 70th anniversary. The paper was involved in a dispute with
Sir Alex Ferguson Sir Alexander Chapman Ferguson (born 31 December 1941) is a Scottish former football manager and player, best known for managing Manchester United from 1986 to 2013. He is widely regarded as one of the greatest football managers of all tim ...
from the summer of 2008 when he accused ''Marca'' of being
Real Madrid Real Madrid Club de Fútbol (, meaning ''Royal Madrid Football Club''), commonly referred to as Real Madrid, is a Spanish professional football club based in Madrid. Founded in 1902 as Madrid Football Club, the club has traditionally wor ...
's "vehicle to unsettle players". In October 2012, ''Marca'' announced launching the Spanish edition of the
video games Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, game controller, controller, computer keyboard, keyboard, or motion sensing device to gener ...
media outlet
IGN ''IGN'' (formerly ''Imagine Games Network'') is an American video game and entertainment media website operated by IGN Entertainment Inc., a subsidiary of Ziff Davis, Inc. The company's headquarters is located in San Francisco's SoMa distri ...
, effectively replacing their own MARCA Player gaming news website. ''Marca'' also planned to launch another Spanish edition of IGN for Spanish-speakers in
Latin America Latin America or * french: Amérique Latine, link=no * ht, Amerik Latin, link=no * pt, América Latina, link=no, name=a, sometimes referred to as LatAm is a large cultural region in the Americas where Romance languages — languages derived f ...
. In 2001 ''Marca'' sold 403,000 copies. Its circulation was 382,000 copies in 2003, making it the second best selling newspaper in the country. On 6 November 2019, ''Marca'' signed a collaboration deal with Planeta Wrestling, the wrestling number one website in Spain.


Awards

The following awards are awarded by ''Marca'' at the end of each season: * Pichichi - To the top goalscorer in La Liga as well as to the top goalscorer in Segunda División. * Zarra - To the top goalscorer among Spanish nationals in La Liga as well as to the top goalscorer among Spanish nationals in Segunda División. * Zamora - To the best goalkeeper in La Liga as well as to the best goalkeeper in Segunda División. *
Miguel Muñoz Miguel Muñoz Mozún (19 January 1922 – 16 July 1990) was a Spanish football player and manager. A midfielder, he spent the majority of his career at Real Madrid before going on to coach the club, where he is widely considered one of the mos ...
- To the best head coach in La Liga as well as to the best head coach in Segunda División. * Guruceta - To the best referee in La Liga as well as to the best referee in Segunda División. *
Di Stefano Di Stefano is a patronymic Italian surname meaning "(the son) of Stephen". Notable people with the surname include: * Alfredo Di Stéfano (1926–2014), Argentinian-Spanish footballer * Andrea Di Stefano (born 1972), Italian actor * Francesco di St ...
- To the best player in La Liga Deportiva. * Golden Goal – For the goal of the season. The below awards are awarded by ''Marca'' at no specific time: *Marca Legend Award (
Marca Leyenda ''Marca'' Leyenda (''Marca'' legend) is an award given by the Spanish sports newspaper '' Marca'' to the best sport professionals in history. Since its inception in 1997 over 80 people have received this award. List of winners References {{Refl ...
) - To the best professional athletes in history. *Best Football Player of All Time - To Argentine
Lionel Messi Lionel Andrés Messi (; born 24 June 1987), also known as Leo Messi, is an Argentine professional footballer who plays as a forward for club Paris Saint-Germain and captains the Argentina national team. Widely regarded as one of the ...
via an online poll voted by the readers of Marca.com.


Editors

* Manuel Fernández-Cuesta (1938–1945) *
Ibrahim de Malcervelli Ibrahim ( ar, إبراهيم, links=no ') is the Arabic name for Abraham, a Biblical patriarch and prophet in Islam. For the Islamic view of Ibrahim, see Abraham in Islam. Ibrahim may also refer to: * Ibrahim (name), a name (and list of people w ...
(1945–1946) *
Manuel Casanova Manuel F. Casanova is the SmartState Endowed Chair in Childhood Neurotherapeutics and a professor of Biomedical Sciences at the University of South Carolina School of Medicine Greenville. He is a former Gottfried and Gisela Kolb Endowed Chair in ...
(1946–1947) * Lucio del Álamo (1947–1954) *
Nemesio Fernández-Cuesta Nemesio Fernández-Cuesta (1928–2009) was a Spanish economist, businessman, journalist and politician. He was the minister of commerce between 1974 and 1975 during the Franco era. Early life and education Fernández-Cuesta was born in Madrid ...
(1954–1973) *
Carmelo Martinez Carmelo is a given name. Notable people with the name include: * Carmelo Anthony (born 1984), American basketball player * Carmelo Antrone Lee (born 1977), Puerto Rican basketball player * Carmelo Bene (1937-2002), Italian director, actor, phil ...
(1973–1983) *
Valentín Martín ''Valentín'' is a 2002 Argentine- French-Italian drama film written and directed by Alejandro Agresti. The film features Rodrigo Noya as Valentín and Carmen Maura as the grandmother. Director Alejandro Agresti also stars as Valentín's father ...
(1983–1984) * Juan Pablo de Villanueva (1984–1986) * Jesús Ramos (1986–1987) * Luis Infante Bravo (1987–1997) * Manuel Saucedo (1997–2001) * Elías Israel (2001–2005) * Manuel Saucedo (2005–2006) * Alejandro Sopeña (2006–2007) *
Eduardo Inda Eduardo Inda Arriaga (Pamplona, July 15, 1967) is a Spanish journalist and talk show host. From 2002 to 2007, he was director of the newspaper '' El Mundo'' in the Balearic Islands, and from July 2007 to March 2011, he was director of the spor ...
(2007–2011) * Óscar Campillo (2011–2016) *
Juan Ignacio Gallardo ''Juan'' is a given name, the Spanish and Manx versions of ''John''. It is very common in Spain and in other Spanish-speaking communities around the world and in the Philippines, and also (pronounced differently) in the Isle of Man. In Spanish, t ...
(since 2016)


''Marca Player''

In 2008, the
video game magazine Video game journalism is a branch of journalism concerned with the reporting and discussion of video games, typically based on a core "reveal–preview–review" cycle. With the prevalence and rise of independent media online, online publicat ...
''Marca Player'' was launched by
Unidad Editorial Unidad Editorial, S.A. is a Spanish media company. It owns the newspapers ''El Mundo (Spain), El Mundo'', ''Expansión (Spanish newspaper), Expansión'' and ''Diario Marca, Marca''. It is primarily owned by the Italian holding RCS MediaGroup. Hi ...
, publisher of ''Marca''. It was originally planned to run under the name ''Tilt''. The publication was helmed by David Sanz of Spain's ''
Official Xbox Magazine ''Official Xbox Magazine'' (or OXM for short) was a British monthly video game magazine which started in November 2001 around the launch of the original Xbox. A preview issue was released at E3 2001, with another preview issue in November 2001. Th ...
'', which had recently closed. ''Marca Player'' was dedicated to
multiplatform In computing, cross-platform software (also called multi-platform software, platform-agnostic software, or platform-independent software) is computer software that is designed to work in several computing platforms. Some cross-platform software r ...
game coverage, news and reviews. Its first issue debuted with a circulation of 125,000 copies, and José Manuel González of ''
Vandal The Vandals were a Germanic people who first inhabited what is now southern Poland. They established Vandal kingdoms on the Iberian Peninsula, Mediterranean islands, and North Africa in the fifth century. The Vandals migrated to the area betw ...
'' wrote that it "had a very good start thanks to a very affordable price of 1.9
euros The euro (symbol: €; code: EUR) is the official currency of 19 out of the member states of the European Union (EU). This group of states is known as the eurozone or, officially, the euro area, and includes about 340 million citizens . T ...
". However, he stated that the magazine failed to capture long-term market share, unlike sister publications such as ''MarcaMotor''. ''Marca Player'' lasted for 46 issues; its final issue appeared in July 2012. After the closure, much of ''Marca Player''s former staff was reorganized to launch '' IGN España'', a collaborative venture between ''IGN'' and Unidad Editorial.


See also

*
MARCA TV MARCA TV was a Spanish sports television channel owned by Unidad Editorial. The channel was a joint venture between Mediapro, responsible for producing the channel's content, and Veo Televisión, licensee of the multiplex. MARCA TV had the bro ...
* Radio Marca * Facebook Football Awards


References


Further reading

*


External links


Official website

Official English websiteRadio MARCA website

MARCA TV
{{Authority control 1938 establishments in Spain Newspapers published in Madrid Marca Marca Newspapers established in 1938 Sports newspapers Sports mass media in Spain