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Aurora Publishing, Inc. was the American subsidiary of
Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
ese publisher
Ohzora Publishing , also known as Ohzora Shuppan is a josei manga, ''josei'' manga publisher in Japan, founded in 1990. Headquartered in Tokyo, Japan, it publishes Japanese manga, manga magazines and comic anthologies. The company is headed by . Kitawaki also ran ...
, the leading ''josei'' manga publisher in Japan. Headquartered in Torrance,
California California is a U.S. state, state in the Western United States, located along the West Coast of the United States, Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the List of states and territori ...
, it licensed and published Japanese
manga Manga (Japanese: 漫画 ) are comics or graphic novels originating from Japan. Most manga conform to a style developed in Japan in the late 19th century, and the form has a long prehistory in earlier Japanese art. The term ''manga'' is u ...
for the North American market. Aurora Publishing's first release was '' Walkin' Butterfly'' under the '' shōjo''
imprint Imprint or imprinting may refer to: Entertainment * ''Imprint'' (TV series), Canadian television series * "Imprint" (''Masters of Horror''), episode of TV show ''Masters of Horror'' * ''Imprint'' (film), a 2007 independent drama/thriller film ...
''Aurora'', which features manga targeting female readers in their teens and younger. Aurora Publishing also released manga under two other imprints: the '' yaoi'' imprint ''Deux Press'' featured female-oriented manga about
homoerotic Homoeroticism is sexual attraction between members of the same sex, either male–male or female–female. The concept differs from the concept of homosexuality: it refers specifically to the desire itself, which can be temporary, whereas "homose ...
relations between beautiful men, while the ''
josei , also known as and its abbreviation , is an editorial category of Japanese comics that emerged in the 1980s. In a strict sense, ''josei'' refers to manga marketed to an audience of adult women, contrasting ''shōjo'' manga, which is marke ...
'' imprint ''Luv Luv'' featured erotic romance manga targeting female readers in their late teens and up. Aurora Publishing distributed some of its manga via
Netcomics Netcomics is a publisher of manhwa, webtoons, manga Manga (Japanese: 漫画 ) are comics or graphic novels originating from Japan. Most manga conform to a style developed in Japan in the late 19th century, and the form has a long pr ...
. In 2010, the Aurora office in California closed. The former employees of Aurora Publishing went on to found Manga Factory. Manga Factory lasted until at least June 2013 before it closed as well.


Publications

:The following is a list of titles that was published by Aurora


References


External links

*
Flipped!: David Welsh Interviews Michael Perry Of Aurora
by The Comics Reporter
Sequential Tart interview with Michael Perry
{{Authority control Defunct comics and manga publishing companies Defunct publishing companies of the United States Publishing companies based in California 2006 establishments in California 2010 disestablishments in California Publishing companies established in 2006 Publishing companies disestablished in 2010 American subsidiaries of foreign companies Companies based in Torrance, California Defunct companies based in Greater Los Angeles American companies established in 2006 American companies disestablished in 2010