Design Orchard
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Design Orchard is a two and a half storey integrated retail and incubation space located on
Orchard Road Orchard Road, often known colloquially as simply Orchard, is a major –long road in the Central Area of Singapore. Known as a famous tourist attraction, it is an upscale shopping area of Singapore, with numerous internationally renowned depa ...
, Singapore.


Design

Design Orchard was developed by
JTC Corporation JTC Corporation (JTC), formerly the Jurong Town Corporation, is a statutory board under the Ministry of Trade and Industry that champions sustainable industrial development. It master-plans clean, green and smart estates to create attractive de ...
and designed by
WOHA WOHA is a Singaporean multinational architectural industrial design firm. First established in 1994 by Wong Mun Summ and Richard Hassell, its name is derived from the initial letters of the founders’ surnames. Based out of Singapore, ...
. One of the most prominent features is a terraced public rooftop. The building is built from a minimal material palette of
Béton brut ''Béton brut'' () is a French term that translates in English to “raw concrete”. The term is used to describe concrete that is left unfinished after being cast, displaying the patterns and seams imprinted on it by the formwork.''Exposed concr ...
concrete, glass, timber and plants. One interesting feature of the structure are the porthole windows, which allow light, views, and ventilation through the raw concrete walls.


Facilities


Retail space

The ground floor retail space was spearheaded by the
Singapore Tourism Board The Singapore Tourism Board (STB) is a statutory board under the Ministry of Trade and Industry of the Government of Singapore, tasked to promote the country's tourism industry. History The board was first established on 1 January 1964 and wa ...
, operated by Naiise, and houses 61 Singaporean brands. Brands include Plain Vanilla Bakery, fragrance label Oo La Lab, clothing brand Yacht 21, handbag line Ling Wu, The Animal Project, and Jewels Rock Sugar Sticks.


Incubation spaces

At level 2 & 3, co-working spaces known as 'The Cocoon Space' is spearheaded by
Enterprise Singapore Enterprise Singapore (ESG) is a statutory board under the Ministry of Trade and Industry of the Government of Singapore. It was formed on 1 April 2018 to support Singapore small and medium enterprise (SMEs) development, upgrade capabilities, inn ...
and operated by the Textile and Fashion Federation of Singapore serve to incubate emerging design talent.


Public space

The rooftop of the building is open to the public and is sloped to create an amphitheatre and includes ample green spaces.


References

{{Reflist


External links


The Making of Design Orchard (video)

WOHA's Singapore Design Orchard Nears Completion

Design Orchard: A Breath Of Fresh Air On Orchard Road By WOHA

Design Orchard Has Over 60 Local Brands & A Rooftop Garden For You To Dodge The Crowds

Design Orchard: The new shopping hotspot that showcases more than 60 local labels for fashion, beauty, and homeware
2019 establishments in Singapore Orchard Road Orchard, Singapore WOHA Architecture in Singapore