The Department of Tourism ( fil, Kagawaran ng Turismo, DOT) is the executive department of the

Philippine government The Government of the Philippines ( fil, Pamahalaan ng Pilipinas) has three interdependent branches: the legislative, executive, and judicial branches. The Philippines is governed as a unitary state under a presidential representative and d ...

responsible for the regulation of the Philippine tourism industry and the promotion of the Philippines as a

tourist destination A tourist attraction is a place of interest that tourists visit, typically for its inherent or an exhibited natural or cultural value, historical significance, natural or built beauty, offering leisure and amusement. Types Places of natural ...

History

Started as a private initiative to promote the

Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...

as a major travel destination, the Philippine Tourist & Travel Association was organized in 1950. In 1956, the Board of Travel and Tourist Industry was created by Congress As stipulated in the Integrated Reorganization Plan in 1972 sanctioned as a law under Presidential Decree No. 2, as amended, the Department of Trade and Tourism was established, reorganizing the then Department of Commerce and Industry. A Philippine Tourism Commission was created under the unified Trade and Tourism Department to oversee the growth of the tourism industry as a source of economic benefit for the country. In 1973,

President President most commonly refers to: *President (corporate title) * President (education), a leader of a college or university * President (government title) President may also refer to: Automobiles * Nissan President, a 1966–2010 Japanese ...

Ferdinand Marcos created a new cabinet-level Department of Tourism (DOT) by splitting the Department of Trade and Tourism into two separate departments. Included in the new Department of Tourism, the agency Philippine Tourism Authority (PTA) and the Philippine Convention Bureau (PCB) were created. The Department of Tourism was then renamed Ministry of Tourism as a result of the shift in the form of government pursuant to the enforcement of the 1973 Constitution. In 1986, under Executive Order Nos. 120 and 120-A signed by President Corazon Aquino, the Department of Tourism was reorganized and, correspondingly, the Convention Bureau was renamed the

Philippine Convention and Visitors Corporation The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...

, and the

Intramuros Administration The Intramuros Administration (IA) is an agency of the Department of Tourism of the Philippines that is mandated to orderly restore, administer, and develop the historic walled area of Intramuros that is situated within the modern City of Manil ...

was attached, previously being under the defunct Ministry of Human Settlements. In 1998, the Department of Tourism assumed a prominent role in the culmination of centennial celebration of the country's

independence Independence is a condition of a person, nation, country, or state in which residents and population, or some portion thereof, exercise self-government, and usually sovereignty, over its territory. The opposite of independence is the statu ...

from the

Spanish Empire The Spanish Empire ( es, link=no, Imperio español), also known as the Hispanic Monarchy ( es, link=no, Monarquía Hispánica) or the Catholic Monarchy ( es, link=no, Monarquía Católica) was a colonial empire governed by Spain and its prede ...

in 1898. In 2003, the Department of Tourism initiated one of its most successful tourism promotion projects, ''WOW Philippines'', under Secretary (now Senator) Richard J. Gordon. The latest improvements in the tourism industry in the country came about with the passage of Republic Act No. 9593 or the "Tourism Act of 2009."

Organization structure

The department is headed by the

Secretary of Tourism (Philippines) The secretary of tourism ( Filipino: ''Kalihim ng Turismo'') is the head of the Department of Tourism and is a member of the president's Cabinet. The current secretary is Christina Frasco, who assumed office on June 30, 2022. List of secret ...

, with the following four undersecretaries and assistant secretaries. *Undersecretary for Administration and Special Concerns *Undersecretary for Public Affairs, Communications & Special Projects *Undersecretary for Tourism Development Planning *Undersecretary for Tourism Promotions *Undersecretary for Tourism Regulation Coordination & Resource Generations *Assistant Secretary for Administration and Special Concerns *Assistant Secretary for Public Affairs, Communications and Special Projects *Assistant Secretary for Product and Market Development *Assistant Secretary for Tourism Regulation Coordination & Resource Generation for Metro Manila Cluster *Assistant Secretary for Tourism Regulation Coordination & Resource Generation for Luzon and Visayas

Bureaus and offices

* Bureau of Domestic Tourism Promotions and Information *Bureau of International Tourism Promotions *Office of Product Development *Office of Tourism Coordination *Office of Tourism Development Planning * Office of Tourism Information * Office of Tourism Standards

Agencies of the Department of Tourism

Also known as the "DOT Family", the following agencies are attached to the DOT and shall be under the supervision of the Secretary for program and policy coordination: * Tourism Promotions Board (TPB) *

(IA) *

National Parks Development Committee The National Parks Development Committee (NPDC) is an agency of the Department of Tourism of the Philippines that is mandated to develop, preserve, and manage Rizal Park Luneta and Paco Park in Manila and other parks that may be assigned to it. ...

(NPDC) *

Tourism Infrastructure and Enterprise Zone Authority The Tourism Infrastructure and Enterprise Zone Authority (TIEZA), formerly the Philippine Tourism Authority ( fil, Pangasiwaang Pilipino sa Turismo), is an agency of the Philippine national government under the Department of Tourism responsibl ...

(TIEZA), formerly Philippine Tourism Authority (PTA) * Duty-Free Philippines Corporation (DFPC) *

Nayong Pilipino Foundation The Ang Nayong Pilipino Foundation Inc. (NPFI), simply known as the Nayong Pilipino Foundation (NPF) or Nayong Pilipino is a non-profit organization based in Manila, Philippines. It is an autonomous government corporation under the Department of ...

(NPF) * Philippine Retirement Authority (PRA) * Philippine Commission on Sports Scuba Diving (PCSSD)

Tourism projects

* Visit Islands Philippines 1994 *

Miss Universe 1994 Miss Universe 1994, the 43rd Miss Universe pageant, was held on 21 May 1994 at the Plenary Hall of the Philippine International Convention Center in Pasay, Philippines. 77 contestants competed during this year. Outgoing titleholder Dayanara T ...

(43rd Miss Universe) * Florikultura '98 – international horticulture exhibition * Expo Pilipino 1998 – Philippine Centennial International Exposition * 1998 Philippine Centennial Celebrations *

World Exposition A world's fair, also known as a universal exhibition or an expo, is a large international exhibition designed to showcase the achievements of nations. These exhibitions vary in character and are held in different parts of the world at a specif ...

2002 Manila (cancelled due to financial problems of the government) * Visit Philippines 2003 * WOW (World Of Wonders) Philippines * "

Pilipinas Kay Ganda Pilipinas Kay Ganda () was a short-lived advertising campaign made by the Department of Tourism to promote tourism in the Philippines. Launched in 2010, it replaced the WOW Philippines campaign that was launched in 2002. The tourism slogan ...

" slogan and campaign 2010 * It's More Fun in the Philippines! * Visit the Philippines Year 2015 * Visit the Philippines Again 2016 *

Miss Universe 2016 Miss Universe 2016 was the 65th Miss Universe pageant, held at the Mall of Asia Arena, in Pasay, Metro Manila, Philippines on January 30, 2017. This is the second time in the history of the competition that the pageant skipped an entire year, ...

(65th Miss Universe) *Boracay Rehabilitation 2018 * 2019 Southeast Asian Games

List of the Secretaries of the Department of Tourism

Tourism slogans

*Fiesta Islands Philippines *

WOW Philippines Wow Philippines (stylized as WOW Philippines) was a tourism marketing campaign used to promote Tourism in the Philippines. The name of the campaign also served as the tagline of the campaign. Background Then Department of Tourism (Philippines), D ...

(2002) *

(2010) * It's More Fun in the Philippines! * Experience the Philippines (2017)

References

External links

Official DOT Philippines websiteOfficial DOT Philippines Twitter accountDFPC website
{{authority control Philippines, Tourism

1973 establishments in the Philippines

Tourism Tourism is travel for pleasure or business; also the theory and practice of touring, the business of attracting, accommodating, and entertaining tourists, and the business of operating tours. The World Tourism Organization defines tourism mor ...