Deborah Blackwell
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Deborah Blackwell (June 15, 1950 – January 31, 2014) was an American television network executive who was primarily responsible for the rise of
soap opera A soap opera, or ''soap'' for short, is a typically long-running radio or television serial, frequently characterized by melodrama, ensemble casts, and sentimentality. The term "soap opera" originated from radio dramas originally being sponsored ...
centric cable network, SOAPnet, having joined as general manager in 2001. With Blackwell as general manager, the channel grew in distribution to more than 67 million homes and secured rights from
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
and
CBS CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainm ...
(in addition to owner
ABC ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Television ...
) to run same-day daytime soap opera episodes. During Blackwell's time as the head of SOAPnet, the channel acquired primetime shows such as ''
One Tree Hill One Tree Hill may refer to: * "One Tree Hill" (song), a 1987 song by U2 referencing One Tree Hill, New Zealand volcanic peak * ''One Tree Hill'' (TV series), a 2003–2012 American drama series named for the U2 song ** ''One Tree Hill'' (soundtr ...
'' and ''
The O.C. ''The O.C. '' is an American teen drama television series created by Josh Schwartz that originally aired on the Fox network in the United States from August 5, 2003, to February 22, 2007, running a total of four seasons. "O.C." is an initiali ...
'' These joined earlier acquisitions '' Melrose Place'', ''
Beverly Hills, 90210 ''Beverly Hills, 90210'' (often referred to by its short title, ''90210'') is an American teen drama television series created by Darren Star and produced by Aaron Spelling under his production company Spelling Television. The series ran for ...
'' and ''
Dallas Dallas () is the List of municipalities in Texas, third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the List of metropolitan statistical areas, fourth-largest metropolitan area in the United States at 7.5 ...
. SoapNet also extended its stable of original programming, including developing its first scripted show, a spinoff of '' General Hospital: Night Shift'', and reality series ''
The Fashionista Diaries ''The Fashionista Diaries'' was a reality show that aired on SOAPnet in the summer of 2007 as a part of SOAPnet's original programming. The show could also be seen on ABC's website and is available for download on iTunes. The show followed six a ...
''. Blackwell left SOAPnet in October 2007.
Brian Frons Brian Scott Frons (born June 15, 1956) is an American television executive and the former president of ABC Daytime. Education Frons earned a master’s degree from Syracuse University's S. I. Newhouse School of Public Communications in 1978. C ...
succeeded her in overseeing operations. Blackwell died in
Virginia Virginia, officially the Commonwealth of Virginia, is a state in the Mid-Atlantic and Southeastern regions of the United States, between the Atlantic Coast and the Appalachian Mountains. The geography and climate of the Commonwealth ar ...
at the age of 63 on January 31, 2014. For seven years, she suffered from
Pick's disease Frontotemporal dementia (FTD), or frontotemporal degeneration disease, or frontotemporal neurocognitive disorder, encompasses several types of dementia involving the progressive degeneration of frontal and temporal lobes. FTDs broadly present as ...
, a rare neurodegenerative disease.R.I.P. Deborah Blackwell
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References

1950 births 2014 deaths American television executives Women television executives {{US-tv-bio-stub