Deals (previously stylized as ''DEAL$'') was an American chain of discount variety stores owned by

Dollar Tree Dollar Tree, Inc. is an American multi-price-point chain of discount variety stores. Headquartered in Chesapeake, Virginia, it is a ''Fortune'' 500 company and operates 15,115 stores throughout the 48 contiguous U.S. states and Canada. Its st ...

. The chain operated more than 221 stores located in shopping centers, malls (until 2015), and urban areas in 19 states throughout the United States. Each store stocked a variety of products including national, regional, and private-label brands, and accepted manufacturers' coupons. Departments found in a Deals store included health and beauty, food and snacks, party, seasonal décor, housewares, glassware, dinnerware, household cleaning supplies, candy, toys, gifts, gift bags and wrap, stationery, craft supplies, teaching supplies, and books. The majority of Deals stores also sold frozen foods and dairy items such as milk, eggs, pizza, ice cream, frozen dinners, and pre-made baked goods.

History

Tom Holley owned the local Grandpa's chain in

St. Louis St. Louis () is the second-largest city in Missouri, United States. It sits near the confluence of the Mississippi and the Missouri Rivers. In 2020, the city proper had a population of 301,578, while the bi-state metropolitan area, which e ...

, which he sold in November 1999 to

Value City Value City was an American discount department store chain with 113 locations. It was founded in 1917 by Ephraim Schottenstein, a travelling salesman in central Ohio. The store was an off-price retailer that sold clothing, jewelry, and home good ...

so he could open additional Deal$ stores after the first few proved successful. It eventually evolved into a chain of 41 discount dollar stores located from Missouri to Ohio. Later acquired by SuperValu on May 20, 2002, Deal$ had grown to 53 stores. And finally by March 29, 2006,

, Inc. acquired all Deal$ stores from SuperValu Inc, now 138 outlets. On March 1, 2016, Dollar Tree re-branded most of the company's Deals stores as Dollar Tree stores. The conversion of Deals' stores was done as part of the parent company's acquisition of

Family Dollar Family Dollar Stores, Inc. is an American variety store chain. With over 8,000 locations in all states except Alaska and Hawaii, it was the second largest retailer of its type in the United States until it was acquired by Dollar Tree in 2015 and i ...

. The remaining 5 Deals stores were converted to Family Dollar stores. Since 2018, some Dollar Tree locations formerly Deals began to close, many of them were located in the Northern United States.

Website

In 2013, Deals launched a full e-commerce website, ''deals-stores.com'', to sell merchandise in both single items and larger quantities to individuals, small businesses, and organizations. The website was also used to advertise in-store events, specials, seasonal promotions, and featured products. As a part of its re-branding in 2016, it now redirects to Dollar Tree's website.

References

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External links

Official Website
Chesapeake, Virginia Defunct companies based in Virginia Defunct companies based in Missouri Defunct discount stores of the United States American companies established in 1999 Retail companies established in 1999 Retail companies disestablished in 2016 Variety stores 2006 mergers and acquisitions 1999 establishments in Missouri