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David C. Cole (born September 24, 1952) is an
entrepreneur Entrepreneurship is the creation or extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values th ...
and
philanthropist Philanthropy is a form of altruism that consists of "private initiatives, for the Public good (economics), public good, focusing on quality of life". Philanthropy contrasts with business initiatives, which are private initiatives for private goo ...
. He first became successful in the
publishing Publishing is the activity of making information, literature, music, software and other content available to the public for sale or for free. Traditionally, the term refers to the creation and distribution of printed works, such as books, newsp ...
,
communication Communication (from la, communicare, meaning "to share" or "to be in relation with") is usually defined as the transmission of information. The term may also refer to the message communicated through such transmissions or the field of inquir ...
s,
software Software is a set of computer programs and associated documentation and data. This is in contrast to hardware, from which the system is built and which actually performs the work. At the lowest programming level, executable code consists ...
, online services, and consumer products industries. Then he organized several efforts for local agriculture.


Biography

Cole grew up in
Kailua, Hawaii Kailua () is a census-designated place (CDP) in Honolulu County, Hawaii, United States. It lies in the Koolaupoko District of the island of Oahu on the windward coast at Kailua Bay. It is in the judicial district and the ahupua'a named Ko'ol ...
and graduated with a
Liberal Arts Liberal arts education (from Latin "free" and "art or principled practice") is the traditional academic course in Western higher education. ''Liberal arts'' takes the term ''art'' in the sense of a learned skill rather than specifically the ...
Degree from the
University of Hawaii at Manoa A university () is an institution of higher (or tertiary) education and research which awards academic degrees in several academic disciplines. Universities typically offer both undergraduate and postgraduate programs. In the United States, t ...
in 1975. In 1997, the university honored him with the UH Distinguished Alumni Award and in 2004 with an honorary doctorate degree. From 1976 through 1980 he held a variety of positions, starting with selling
Prentice-Hall Prentice Hall was an American major educational publisher owned by Savvas Learning Company. Prentice Hall publishes print and digital content for the 6–12 and higher-education market, and distributes its technical titles through the Safari B ...
textbooks, rising to become manager of a consulting firm serving emerging software companies. From 1981 through 1984 he was chairman, president and chief executive officer of software company Ashton-Tate. From 1985 through 1987 he was president of Ziff Communications, part of the
Ziff Davis Ziff Davis, Inc. is an American digital media and internet company. First founded in 1927 by William Bernard Ziff Sr. and Bernard George Davis, the company primarily owns technology-oriented media websites, online shopping-related services, an ...
Publishing Group. Since the 1980s Cole invested in early-stage technology companies, including
Macromedia Macromedia, Inc., was an American graphics, multimedia, and web development software company (1992–2005) headquartered in San Francisco, California, that made products such as Flash and Dreamweaver. It was purchased by its rival Adobe Systems ...
, Shiva Corporation (acquired by
Intel Corporation Intel Corporation is an American multinational corporation and technology company headquartered in Santa Clara, California. It is the world's largest semiconductor chip manufacturer by revenue, and is one of the developers of the x86 series ...
), and Tops, Inc. (acquired by Sun Microsystems Inc.). In 1993 Cole became chairman, president and chief executive officer of
NaviSoft NaviSoft was a web server, web publishing and web hosting company based in the United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in Nor ...
, an Internet-based software provider. When NaviSoft was acquired by
America Online AOL (stylized as Aol., formerly a company known as AOL Inc. and originally known as America Online) is an American web portal and online service provider based in New York City. It is a brand marketed by the current incarnation of Yahoo! Inc. ...
in 1994, Cole became an AOL officer. At America Online, Cole initially was president of AOL’s Internet Services Company then president of AOL New Enterprises group. He held operating responsibility for AOL International, AOL Enterprises, Digital City and AOL corporate development.


Agriculture

In 1996, Cole bought farm called Sunnyside Farms in Rappahannock County, Virginia. Upon leaving America Online in 1997, he focused on
organic farming Organic farming, also known as ecological farming or biological farming,Labelling, article 30 o''Regulation (EU) 2018/848 of the European Parliament and of the Council of 30 May 2018 on organic production and labelling of organic products and re ...
. He worked to remove diseased trees, restore the soil, install an irrigation system and gain
organic certification Organic certification is a certification process for producers of organic food and other organic agricultural products, in the European Union more commonly known as ecological or biological products.Labelling, article 30 o''Regulation (EU) 201 ...
for Sunnyside Farms, which became a major retailer and supplier of premium organic meats and produce in mid-Atlantic markets. Since 1997, Cole has been president of Aquaterra, Inc., an
investment management Investment management is the professional asset management of various securities, including shareholdings, bonds, and other assets, such as real estate, to meet specified investment goals for the benefit of investors. Investors may be institut ...
firm that serves as managing general partner for Pan Pacific Ventures and Catalyst II, partnerships with interests in software,
real estate Real estate is property consisting of land and the buildings on it, along with its natural resources such as crops, minerals or water; immovable property of this nature; an interest vested in this (also) an item of real property, (more general ...
,
agriculture Agriculture or farming is the practice of cultivating plants and livestock. Agriculture was the key development in the rise of sedentary human civilization, whereby farming of domesticated species created food surpluses that enabled people to ...
,
retailing Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and t ...
, and consumer products. He sold Sunnyside in 2006. On October 15, 2003, Cole was appointed chairman, president and
chief executive officer A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especially ...
of
Maui Land & Pineapple Company Maui Land & Pineapple Company, Inc. (ML&P, ) is a land holding and operating company founded in 1909 and based in Kapalua, Hawaii, United States. It owns approximately on the island of Maui. It develops, sells, and manages residential, resort, co ...
. Former
AOL Time Warner Warner Media, LLC ( traded as WarnerMedia) was an American multinational mass media and entertainment conglomerate. It was headquartered at the 30 Hudson Yards complex in New York City, United States. It was originally established in 1972 by ...
Chairman
Steve Case Stephen McConnell Case (born August 21, 1958) is an American businessman, investor, and philanthropist best known as the former chief executive officer and chairman of America Online (AOL). Case joined AOL's predecessor company, Quantum Computer ...
was a large stockholder of Maui Land & Pineapple. During Cole's appointment, the company reinvested in its three primary business divisions:
agriculture Agriculture or farming is the practice of cultivating plants and livestock. Agriculture was the key development in the rise of sedentary human civilization, whereby farming of domesticated species created food surpluses that enabled people to ...
including
Maui Pineapple Company Maui Land & Pineapple Company, Inc. (ML&P, ) is a land holding and operating company founded in 1909 and based in Kapalua, Hawaii, United States. It owns approximately on the island of Maui. It develops, sells, and manages residential, resort, c ...
, the resort and real-estate through the Kapalua Land Company. Partnerships to invest in
renewable energy Renewable energy is energy that is collected from renewable resources that are naturally replenished on a human timescale. It includes sources such as sunlight, wind, the movement of water, and geothermal heat. Although most renewable energy ...
and
sustainability Specific definitions of sustainability are difficult to agree on and have varied in the literature and over time. The concept of sustainability can be used to guide decisions at the global, national, and individual levels (e.g. sustainable livi ...
initiatives included the Sustainable Living Institute of Maui (SLIM), started in 2004, and Hawaii BioEnergy formed in 2006 to research renewable energy in Hawaii. In 2006, plans were announced to expand
Kapalua Resort Kapalua Resort is a golf and beach resort in Kapalua, Hawaii on the northwest shore of the island of Maui near Lahaina, Hawaii. It is owned by Maui Land & Pineapple Company. Description Surrounded by from the verdant mountain ridges and summit o ...
with a
Ritz-Carlton The Ritz-Carlton Hotel Company, LLC is an American multinational company that operates the luxury hotel chain known as The Ritz-Carlton. The company has 108 luxury hotels and resorts in 30 countries and territories with 29,158 rooms, in addit ...
Hotel. Cole was reported as the second highest paid executive in Hawaii for 2007, despite missing five of seven performance goals. On June 11, 2008,
Kamehameha Day King Kamehameha I Day on June 11 is a public holiday in the U.S. state of Hawaii. It honors Kamehameha the Great, the monarch who first established the unified Kingdom of Hawaii—comprising the Hawaiian Islands of Niihau, Kauai, Oahu, Molokai, L ...
, he rang the closing bell of the
New York Stock Exchange The New York Stock Exchange (NYSE, nicknamed "The Big Board") is an American stock exchange in the Financial District of Lower Manhattan in New York City. It is by far the world's largest stock exchange by market capitalization of its listed c ...
to celebrate MLP's move from AMEX.
Lehman Brothers Lehman Brothers Holdings Inc. ( ) was an American global financial services firm founded in 1847. Before Bankruptcy of Lehman Brothers, filing for bankruptcy in 2008, Lehman was the fourth-largest investment bank in the United States (behind Gol ...
, who had provided the financing for the Kapalua expansion, declared bankruptcy in September. After losses through 2008, Cole was replaced as of January 1, 2009. The Kapalua loan was in default, and finally was foreclosed in 2010.


Other affiliations

From 1997 through 2004 Cole was director of Healthnotes, Inc., a publisher of peer-reviewed nutritional and
health Health, according to the World Health Organization, is "a state of complete physical, mental and social well-being and not merely the absence of disease and infirmity".World Health Organization. (2006)''Constitution of the World Health Organiza ...
information for retailers and consumers. In 2001 Cole became a partner in Twin Farms, a
luxury resort Luxury may refer to: *Luxury goods, an economic good or service for which demand increases more than proportionally as income rises *Luxury tax, tax on products not considered essential, such as expensive cars **Luxury tax (sports), surcharge put ...
in
Vermont Vermont () is a state in the northeast New England region of the United States. Vermont is bordered by the states of Massachusetts to the south, New Hampshire to the east, and New York to the west, and the Canadian province of Quebec to ...
. He served as director of Hawaii BioEnergy, Grove Farm,
Hawaii Superferry Hawaii Superferry was a Hawaii-based transportation company that provided passenger and vehicle transportation between Honolulu Harbor on the island of Oahu and Kahului Harbor on Maui. Legal issues over environmental impact statements and prot ...
,
Hawaiian Electric Company Hawaiian Electric Industries, Inc. (HEI; ) is the largest supplier of electricity in the state of Hawaii, supplying power to 95% of Hawaii's population through its electric utilities: Hawaiian Electric Company, Inc., Hawai'i Electric Light Comp ...
, and
Sesame Workshop Sesame Workshop (SW), originally known as the Children's Television Workshop (CTW), is an American nonprofit organization that has been responsible for the production of several educational children's programs—including its first and best-know ...
. Other affiliations include Chancellor’s Advisory Council of Maui Community College and
Kamehameha Schools Kamehameha Schools, formerly called Kamehameha Schools Bishop Estate (KSBE), is a private school system in Hawaii established by the Bernice Pauahi Bishop Estate, under the terms of the will of Princess Bernice Pauahi Bishop, who was a formal membe ...
Board of Advisors. Cole is a former director of
PBS The Public Broadcasting Service (PBS) is an American public broadcasting, public broadcaster and Non-commercial activity, non-commercial, Terrestrial television, free-to-air television network based in Arlington, Virginia. PBS is a publicly fu ...
'
Sesame Workshop Sesame Workshop (SW), originally known as the Children's Television Workshop (CTW), is an American nonprofit organization that has been responsible for the production of several educational children's programs—including its first and best-know ...
, the
World Wildlife Fund The World Wide Fund for Nature Inc. (WWF) is an international non-governmental organization founded in 1961 that works in the field of wilderness preservation and the reduction of human impact on the environment. It was formerly named the Wo ...
,
American Farmland Trust American Farmland Trust is a nonprofit organization in the United States with a mission to protect farmland, promote environmentally sound farming practices, and keep farmers on the land. AFT is staffed by farmers, policy experts, researchers and ...
, and
Island Press Island Press is a nonprofit, environmental publisher based in Washington, D.C., United States, that specializes in natural history, ecology, conservation, and the built environment. Established in 1984, Island Press generates about half of its re ...
. Cole served on
The Nature Conservancy The Nature Conservancy (TNC) is a global environmental organization headquartered in Arlington, Virginia. it works via affiliates or branches in 79 countries and territories, as well as across every state in the US. Founded in 1951, The Natu ...
's national Board of Governors from 1991 through 2000 and its Asia-Pacific Council since its inception. In 2004 he was elected chairman of The Nature Conservancy of Hawaii. Cole served on the Hawaii Board from 1988 to 2000.


References


Further reading

* * * *


External links


ML&P website
*
The Nature Conservancy of Hawaii
* {{DEFAULTSORT:Cole, David C. 1952 births Living people Business in Hawaii University of Hawaiʻi at Mānoa alumni