Dave Marinaccio
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Dave Marinaccio (b. 1952 born in
Connecticut Connecticut () is the southernmost state in the New England region of the Northeastern United States. It is bordered by Rhode Island to the east, Massachusetts to the north, New York to the west, and Long Island Sound to the south. Its cap ...
) is an American advertising executive and a best-selling author. His works include ''All I Really Need to Know I Learned from Watching Star Trek'' (1994), ''All the Other Things I Really Need to Know I Learned from Watching Star Trek the Next Generation'' (1998), and ''Admen, Mad Men, and the Real World of Advertising: Essential Lessons for Business and Life'' (2015). He is Chief Creative Officer at LMO Advertising, located in
Arlington, Virginia Arlington County is a county in the Commonwealth of Virginia. The county is situated in Northern Virginia on the southwestern bank of the Potomac River directly across from the District of Columbia, of which it was once a part. The county is ...
.


Biography

His father, Alexander Teresio Marinaccio, was of
Italian Italian(s) may refer to: * Anything of, from, or related to the people of Italy over the centuries ** Italians, an ethnic group or simply a citizen of the Italian Republic or Italian Kingdom ** Italian language, a Romance language *** Regional Ita ...
descent. Marinaccio attended
Catholic The Catholic Church, also known as the Roman Catholic Church, is the largest Christian church, with 1.3 billion baptized Catholics worldwide . It is among the world's oldest and largest international institutions, and has played a ...
elementary school and public high school in
Enfield, Connecticut Enfield is a town in Hartford County, Connecticut, United States, first settled by John and Robert Pease of Salem, Massachusetts Bay Colony. The population was 42,141 at the 2020 census. It is bordered by Longmeadow, Massachusetts, and East Longm ...
, after which he graduated from the
University of Connecticut The University of Connecticut (UConn) is a public land-grant research university in Storrs, Connecticut, a village in the town of Mansfield. The primary 4,400-acre (17.8 km2) campus is in Storrs, approximately a half hour's drive from Hart ...
with a BS degree in
Home Economics Home economics, also called domestic science or family and consumer sciences, is a subject concerning human development, personal and family finances, consumer issues, housing and interior design, nutrition and food preparation, as well as texti ...
(he has told how he initially entered that course of study to be near a certain university student). After college he worked at several jobs, then tried his hand at
stand-up comedy Stand-up comedy is a comedy, comedic performance to a live audience in which the performer addresses the audience directly from the stage. The performer is known as a comedian, a comic or a stand-up. Stand-up comedy consists of One-line joke ...
with
The Second City The Second City is an improvisational comedy enterprise and is the oldest ongoing improvisational theater troupe to be continually based in Chicago, with training programs and live theatres in Toronto and Los Angeles. The Second City Theatre op ...
workshop in
Chicago, Illinois (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...
. From there he moved into advertising, working first as a copywriter at the firm
J. Walter Thompson J. Walter Thompson (JWT) was an advertisement holding company incorporated in 1896 by American advertising pioneer James Walter Thompson. The company was acquired in 1987 by multinational holding company WPP plc, and in November 2018, WPP merge ...
. After stints at Foote, Cone & Belding, DMB&B, DDB Needham, and Bozell Worldwide, he helped found LMO Advertising where he is the "M." His career in advertising has spanned 35 years. While working as a copy writer, he was urged to write a book about his near-obsession with the 1960s
television series A television show – or simply TV show – is any content produced for viewing on a television set which can be broadcast via over-the-air, satellite television, satellite, or cable television, cable, excluding breaking news, television adverti ...
''
Star Trek ''Star Trek'' is an American science fiction media franchise created by Gene Roddenberry, which began with the eponymous 1960s television series and quickly became a worldwide pop-culture phenomenon. The franchise has expanded into vari ...
''. In the book, he explains how he is able to date hot young women by using the lesson he learned from Captain Kirk.


See also

* ''
All I Really Need to Know I Learned in Kindergarten ''All I Really Need To Know I Learned in Kindergarten'' is a book of short essays by American minister and author Robert Fulghum. It was first published in 1986. The title of the book is taken from the first essay in the volume, in which Fulghu ...
'' by Robert Fulghum


References

{{DEFAULTSORT:Marinaccio, Dave 1952 births Living people People from Enfield, Connecticut American people of Italian descent American marketing people American non-fiction writers People from Arlington County, Virginia 20th-century American businesspeople