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Datos y Mensajes was a Colombian ''
programadora In Colombian broadcasting, ''programadoras'' (literally ''programmer'') are companies that produce television programs, especially for the public-commercial Canal Uno (and, until 2003, Canal A/Segunda Cadena). The Colombian television model from ...
'' founded in 1979 by Andrés Pastrana and disestablished in the early 2000s. It mainly focused on news programs, including its flagship program ''Noticiero TV Hoy'' (1979-2001).


History

In 1991, upon the split of ''programadoras'' across Cadena Uno and
Canal A Canal A (previously known as ''Cadena Dos'') was a Colombian open television network launched on January 16, 1971, under the name ''Tele9 Corazón''. History TV9 Telebogotá (Teletigre), the first private television station in Colombia, began ...
, Datos y Mensajes became part of the former group, which had 12 ''programadoras''. It was one of five on that channel with a license to broadcast news. During this time, it was a member of OTI Colombia, a coalition that also included
Producciones PUNCH Producciones PUNCH was a Colombian ''programadora''. It was the first ''programadora'' to be established in 1956, founded by the Peñaranda family. History PUNCH was involved in many firsts in Colombian television, including the following: *They we ...
,
Producciones JES Producciones JES is a Colombian '' programadora''. It was founded in 1964. The name was based on the founder's initials; Producciones Julio Enrique Sánchez. History Among the programs Producciones JES carried were cartoons, foreign programs and (m ...
,
Caracol Televisión Caracol Televisión (known as Caracol and previously as Canal Caracol) is a Colombian free-to-air television network owned by Caracol Medios, a unit of Grupo Valorem. It is one of the leading private TV networks in Colombia, alongside Canal RCN ...
,
RTI Colombia RTI Colombia, also known as Radio Televisión Interamericana (Inter-American Radio and Television), is a Colombian television production company and former ''programadora''. It aired 14.5 hours per week of programming in 1993. In the 1990s, as a ...
and
RCN Televisión RCN Televisión, branded as Canal RCN (''Radio Cadena Nacional'') is a Colombian free-to-air television network. It is a Colombian open television channel, belonging to the Ardila Lülle Organization. It was founded as a television content produ ...
and brought the World Cup and Olympic Games to the country. It moved over to Canal A after the 1998 bidding cycle, where in early 2000 and mid-2001, amidst the growing ''programadoras'' crisis (ironically, under Pastrana's presidency), it was one of several companies that partnered to attempt a coherent programming schedule for the channel from 1:00 to 8:00 pm, along with
Coestrellas Coestrellas was a Colombian ''programadora'' founded in 1981 by Fernando González Pacheco and Carlos Benjumea. Its original director was Bernardo Romero Pereiro. It was liquidated in 2003, one of the last casualties of the ''programadoras'' crisi ...
, Big Bang TV and Mejía & Asociados. This partnership was a disaster, claiming the life of ''Noticiero TV Hoy'' in December 2001 after 22 years uninterrupted on the air. It was Colombia's second-longest-running newscast ever (after Noticiero 24 Horas) and the oldest newscast on air by the time it bid farewell. By 2000, Datos y Mensajes had entered bankruptcy; after eight months of negotiations, it agreed to with a restructuring agreement with its creditors."Datos y Mensajes logró la reestructuración de pasivos." ''El Tiempo'' 9 July 2001
link
/ref> The company would disappear by early 2003.


References

{{reflist Television production companies of Colombia Mass media companies disestablished in 2003 2003 disestablishments in Colombia Mass media companies established in 1979 1979 establishments in Colombia