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Datamonitor is an international company providing
market intelligence Market intelligence (MI) is gathering and analyzing information relevant to a company's market - trends, competitor and customer (existing, lost and targeted) monitoring. It is a subtype of competitive intelligence (CI), which is data and info ...
, data analysis, and opinion via a worldwide network of in-house analysts. The company tracks Automotive, Consumer Markets, Energy & Utilities, Financial Services, Logistics & Express, Pharmaceutical & Healthcare, Retail, Technology, Sourcing and Telecommunications markets. Its website claims to have over 6,000 clients, which it helps make strategic and operational decisions. Datamonitor was acquired in 2007 by
Informa Informa plc is a British publishing, business intelligence, and exhibitions group based in London, England. It is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index. It has offices in 43 countries and around 11,000 ...
for £513 million in cash.


History

The company was founded in 1989 by Mike Danson and Doug Wilson, with its first report covering the UK Frozen Food Industry. The company then expanded its coverage to include a number of markets and industries, having secured further business intelligence companies. In 1995, it expanded into the U.S. market by opening an office in New York. In 1999, it opened an office in
Frankfurt Frankfurt, officially Frankfurt am Main (; Hessian: , "Frank ford on the Main"), is the most populous city in the German state of Hesse. Its 791,000 inhabitants as of 2022 make it the fifth-most populous city in Germany. Located on its na ...
,
Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...
, and
Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ( abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delt ...
. In November 2000 Datamonitor went public on the
London Stock Exchange London Stock Exchange (LSE) is a stock exchange in the City of London, England, United Kingdom. , the total market value of all companies trading on LSE was £3.9 trillion. Its current premises are situated in Paternoster Square close to St Pau ...
. In 2007, Datamonitor was acquired by
Informa Informa plc is a British publishing, business intelligence, and exhibitions group based in London, England. It is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index. It has offices in 43 countries and around 11,000 ...
( FTSE: INF) in 2007 for £513 million in cash, a surprisingly large amount considering it was "a multiple of more than seven times Datamonitor’s revenue". In 2011, Informa closed down Datamonitor offices in
Hyderabad Hyderabad ( ; , ) is the capital and largest city of the Indian state of Telangana and the ''de jure'' capital of Andhra Pradesh. It occupies on the Deccan Plateau along the banks of the Musi River (India), Musi River, in the northern part ...
,
India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...
, and
Dubai Dubai (, ; ar, دبي, translit=Dubayy, , ) is the most populous city in the United Arab Emirates (UAE) and the capital of the Emirate of Dubai, the most populated of the 7 emirates of the United Arab Emirates.The Government and Politics of ...
, which had been opened in 2006 and 2007, respectively. In February 2015, parent company Informa wrote down Datamonitor's value of by almost 40%, and Informa
CEO A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especially ...
Stephen Carter said that it was considering selling "some of the 'consumer forecasting' businesses that were part of the Datamonitor deal". On July 27, 2015,
Progressive Digital Media GlobalData Plc is a data analytics and consulting company, headquartered in London, England. The company was established in 1999, and has been listed on the London Stock Exchange since 2000. It was previously called Progressive Digital Media and b ...
, a business chaired by Datamonitor founder Mike Danson, announced that it had agreed to acquire Datamonitor Financial, Datamonitor Consumer, MarketLine and Verdict businesses from Informa for a combined cash price of £25m. Datamonitor Healthcare and Datamonitor Energy remain businesses of Informa plc.


Acquired companies

* Computerwire (2002) * Productscan Online (2004) * eBenchmarkers (2004) * Butler Research Group (2005) * Verdict Research (2005) *
Ovum Ltd. Ovum, now part of Omdia, was an independent analyst and consultancy firm headquartered in London, specializing in global coverage of Telecommunications, Media and Technology. History Ovum was created in 1982 by Tim Johnson, a remote working ...
(2006) * Life Science Analytics (2006) * Brown Wilson Group (2009) * Packtrack (2010)"Datamonitor Group Acquires Research Organization Pack-Track"
''Package Design Magazine'', 5 May 2010
Many of the acquired companies continue to have an independent brand presence within Datamonitor.


References


External links


Company website
{{Authority control Companies established in 1989 Companies based in London Research and analysis firms Research and analysis firms of the United Kingdom