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CEB, now a part of
Gartner Gartner, Inc is a technological research and consulting firm based in Stamford, Connecticut that conducts research on technology and shares this research both through private consulting as well as executive programs and conferences. Its client ...
, was a company providing best practice research, benchmarks, and decision support tools to business leaders in HR, Finance, IT, Marketing, Sales, Customer Service, Strategy, R&D, Procurement, Legal, and Compliance functions globally. It was one of the first firms to offer a subscription pricing model for insights and advice, challenging the prevailing consulting delivery model and paving the way for subscription-as-a-service ("SaaS") pricing models now favored by software companies. Gartner announced its acquisition of CEB in January 2017, completed the acquisition in April 2017, and integrated the company in July 2018.


History

CEB (formerly Corporate Executive Board) offered its first subscription research program to retail banking executives, the Council on Financial Competition, in 1983 when it was part of
The Advisory Board Company The Advisory Board Company was a consulting firm focusing on health care organizations and educational institutions. It began in 1979 in Washington, DC. Its educational business was spun off and the remaining company was acquired by Optum in 2017. ...
. In late 1993 it began offering similar syndicated research subscriptions for functional executives, starting with the Corporate Leadership Council (for HR executives) and followed by the Corporate Strategy Board. 1997, the company split from Advisory Board Company and opened a new office in
London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...
. CEB went public in 1999 on the NASDAQ exchange at a time when most IPOs were the first generation of Internet startups. Unlike most of those companies, CEB was profitable, continued to grow, and ultimately achieved a valuation over $3 billion at its peak. James J. McGonigle was the company's general manager from 1995-1999, and chairman and CEO from 1999 to 2005. Tom Monahan was appointed CEO in 2005. At that time, the company expanded offerings to accommodate middle market companies. In 2007, the company expanded domestically and opened offices in
San Francisco San Francisco (; Spanish for " Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the fourth most populous in California and 17th ...
and
Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...
. The company left Washington, D.C. in 2008 to move its headquarters to the Rosslyn neighborhood of
Arlington, Virginia Arlington County is a county in the Commonwealth of Virginia. The county is situated in Northern Virginia on the southwestern bank of the Potomac River directly across from the District of Columbia, of which it was once a part. The county ...
. In May 2015, the company changed its legal name to "CEB Inc."


Acquisitions

In 2009, CEB acquired
Toronto Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the anch ...
-based Warrillow & Co. and the financial services firm, TowerGroup. In May 2010, the company acquired consumer research and advisory company,
Iconoculture CEB, now a part of Gartner, was a company providing best practice research, benchmarks, and decision support tools to business leaders in HR, Finance, IT, Marketing, Sales, Customer Service, Strategy, R&D, Procurement, Legal, and Compliance func ...
. Later that year, CEB transferred listing of its common stock from NASDAQ to the NYSE, and began trading on 20 August 2010. The company acquired Baumgartner & Partner, a
Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...
-based consulting firm in October 2011. In July 2012 CEB acquired Saville and Holdsworth Ltd. (SHL), its largest acquisition to date. In March 2014, CEB acquired KnowledgeAdvisors. In September 2015, it acquired and integrated WANTED Technologies. In May 2016, CEB acquired Evanta Ventures, Inc. ("Evanta") for $275 million. Evanta is based in Portland, Oregon, and provides events, platforms and information offerings to train IT-security, human-resources and finance staff in collaboration and best practices. On January 5, 2017
Gartner Gartner, Inc is a technological research and consulting firm based in Stamford, Connecticut that conducts research on technology and shares this research both through private consulting as well as executive programs and conferences. Its client ...
said it agreed to buy CEB in a cash-and-stock deal worth $2.6 billion. The acquisition concluded in April 2017. On July 16, 2018, the CEB brand was discontinued.


Publications

The company has published three books through
Penguin Group Penguin Group is a British trade book publisher and part of Penguin Random House, which is owned by the German media conglomerate Bertelsmann. The new company was created by a merger that was finalised on 1 July 2013, with Bertelsmann initi ...
. ''
The Challenger Sale ''The Challenger Sale'' is the first non-fiction book by Matthew Dixon, Brent Adamson, and their colleagues at CEB Inc. The book was published on November 10, 2011 by Portfolio/Penguin. In the text, the book argues that relationship-building is ...
'' by Brent Adamson and Matthew Dixon was published on November 10, 2011. In 2013, Matthew Dixon with Nick Toman, and Rick DeLisi wrote ''The Effortless Experience'', published on September 12. The third book, ''The Challenger Customer'' was written by Matthew Dixon, Brent Adamson, Nick Toman, and Patrick Spenner and published on September 8, 2015.


Stock information

CEB's IPO occurred February 22, 1999 at an offer price of $19. The company, previously on NASDAQ, entered into an alliance with NYSE Euronext in 2010 and began actively trading as CEB in 2012.CEB – The Corporate Executive Board Company – Google Finance
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See also

*
Gartner Gartner, Inc is a technological research and consulting firm based in Stamford, Connecticut that conducts research on technology and shares this research both through private consulting as well as executive programs and conferences. Its client ...
* ''The Challenger Sale''


References

{{DEFAULTSORT:CEB Companies formerly listed on the New York Stock Exchange Companies based in Arlington County, Virginia 2017 mergers and acquisitions Consulting firms established in 1997 1997 establishments in Washington, D.C. 2018 disestablishments in Virginia Consulting firms disestablished in 2018 Defunct companies based in Virginia