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A Clarion Girl is a Japanese campaign girl chosen to represent the Clarion car audio products in
television Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, ...
and print
advertising campaign An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and conc ...
s. A new representative is chosen annually, and many careers have been launched or enhanced due to being selected during the annual contest. The Clarion Girl campaigns began in 1975 with the selection of Agnes Lum as the first Clarion Girl. Setsuko Karasuma,
Masumi Miyazaki (born January 26, 1968 in Nagoya, Aichi Prefecture, Japan), is an actress and model. She graduated from the private Horikoshi High School, and made her film debut in the 1983 release ''Aiko 16-sai'', and was selected as the 11th Clarion Girl i ...
, and
Renhō , commonly known by her given name, , is a Japanese politician and former journalist who is a current member of House of Councillors. She was the leader of the now-defunct major Japanese opposition party, the Democratic Party. Early and person ...
were chosen in following years. As of 2002, Clarion stopped selecting one per year, and began working jointly with
Fuji TV JOCX-DTV (channel 8), branded as and colloquially known as CX, is a Japanese television station based in Odaiba, Minato, Tokyo, Japan. Owned and operated by the it is the key station of the Fuji News Network (FNN) and the Fuji Network S ...
, expanding into
internet advertising Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising which uses the Internet to promote products and services to audiences and platform users. ...
.


Clarion Girls through the years

# Agnes Lum (1975) # Maile Dale (1976) # Sabine Kaneko (1977) # Mayumi Horikawa (1978) # Naomi Tanaka (1979) # Setsuko Karasuma (1980) # Yumi Hasegawa (1981) # Kaoru Ōtake (1982) #
Emi Kagawa EMI Group Limited (originally an initialism for Electric and Musical Industries, also referred to as EMI Records Ltd. or simply EMI) was a British transnational conglomerate founded in March 1931 in London. At the time of its break-up in 201 ...
(1983) # Yuri Kurokawa (1984) #
Masumi Miyazaki (born January 26, 1968 in Nagoya, Aichi Prefecture, Japan), is an actress and model. She graduated from the private Horikoshi High School, and made her film debut in the 1983 release ''Aiko 16-sai'', and was selected as the 11th Clarion Girl i ...
(1985) # Mika Shiokawa (1986) # Miki Kawashima (1987, real name
Daria Kawashima , known before as Miki Kawashima, is a Japanese musical composer, singer-songwriter, lyricist under Being Inc. records. Biography In 1986, she debuted as ''Miki Kawashima'' with the single Silk no Kuchibiru under CBS Sony label. Three years, s ...
) #
Renhō , commonly known by her given name, , is a Japanese politician and former journalist who is a current member of House of Councillors. She was the leader of the now-defunct major Japanese opposition party, the Democratic Party. Early and person ...
(1988) #
Megumi Yūki is a Japanese feminine given name. In Japanese, the word megumi means "blessing; grace." Possible writings While the word megumi means blessing and can be written using that kanji, it may also be spelled using other kanji, such as the kanji for ...
(1989) #
Reiko Katō Reiko (れいこ, レイコ, 麗子, 怜子, 伶子, 玲子, 令子, 礼子, 禮子, 冷子) is a feminine Japanese given name. Notable people with the name include: *, Japanese women's basketball player *Reiko Aylesworth (born 1972), an Ameri ...
(1990) #
Shōko Ueda Shoko, Shōko or Shōkō may refer to: *Shoko (Buddhist) (1162–1238), disciple of Hōnen and second patriarch of Jōdo-shū *Emperor Shōkō (1401–1428), the 101st Emperor of Japan * ''Shōko'' (instrument), a small gong used in the ''gagaku'' ...
(1991) # Shiho Shinjō (1992) #
Noriko Tachikawa is a Japanese given name for females. Possible writings * 徳子, "benevolence child" * 法子, "method, law child" * 則子, "rule child" * 紀子, "chronicle child" * 教子, "teach child" * 範子, "pattern child" * 典子, "rule, precedent, c ...
(1993) #
Misa Takada MISA may refer to: *Maintenance of Internal Security Act The Maintenance of Internal Security Act (MISA) was a controversial law passed by the Indian parliament in 1971 giving the administration of Prime Minister Indira Gandhi and Indian law e ...
(1994) #
Chiaki Hara is a unisex Japanese given name used mostly by females and is occasionally used as a surname. Possible writings Chiaki can be written using different kanji characters and can mean: *千秋, "thousand, autumn" *千明, "thousand, light" *千晶, " ...
(1995) #
Naoko Izumi is a feminine Japanese given name which is occasionally spelled . Possible writings Naoko can be written using different kanji characters and can mean: *直子, "obedient, child" *尚子, "esteem, child" *奈緒子, "Nara, cord, child" *菜緒 ...
(1996) #
Rie Kasai Rie is a Japanese ( ja, 利恵, りえ, リエ) and Dutch feminine given name. It is also an uncommon masculine short form of Henri and a surname. Notable people with the name include: Japanese given name Rie can be written using different kanji ...
(1997) #
Sayo Aizawa is a Japanese model and TV personality. Biography She was born in Hiroshima, Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bor ...
(1998) # Natsu Tōdō (1999) # Ai Hazuki (2000) # Eliana Silva (2001) # Airi Tōriyama (2003) # Aoi (2004) # Miku Sano (2005) # Uri Yun (2006) Sources:


References


External links

*{{in lang, ja}
Clarion Girl
(official site) 1975 establishments in Japan Japanese female models Beauty pageants in Japan Japanese awards