Chloé () is a French luxury

fashion Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion in ...

house founded in 1952 by

Gaby Aghion Gabrielle Aghion (née Hanoka; 3 March 1921 – 27 September 2014) was a French fashion designer and the founder of the French fashion house Chloé. She is said to have coined the phrase "''prêt-à-porter''". Career Born in Alexandria, Egyp ...

. During the next year of 1953 Aghion joined forces with Jacques Lenoir, formally managing the business side of the brand, allowing Aghion to purely pursue the creative growth of Chloé. Its headquarters are located in Paris, France. The house is owned by luxury brands holding company

Richemont Compagnie Financière Richemont S.A., commonly known as Richemont, is a Switzerland-based luxury goods holding company founded in 1988 by South African businessman Johann Rupert. Through its various subsidiaries, Richemont produces and sells j ...

Group. Chloé has been worn by many celebrities, including

Marion Cotillard Marion Cotillard (; born 30 September 1975) is a French actress, film producer, singer, and environmentalist who is widely known for her roles in independent films and blockbusters in both European and Hollywood productions. She has received ...

Sienna Miller Sienna Rosie Diana Miller (born December 28, 1981) is an American-British actress. Born in New York City and raised in London, she began her career as a photography model, appearing in the pages of Italian ''Vogue'' and for the 2003 Pirelli cal ...

Madonna Madonna Louise Ciccone (; ; born August 16, 1958) is an American singer-songwriter and actress. Widely dubbed the " Queen of Pop", Madonna has been noted for her continual reinvention and versatility in music production, songwriting, a ...

January Jones January Kristen Jones (born January 5, 1978) is an American actress and model. She played Betty Draper in ''Mad Men'' (2007–2015), for which she was nominated for two Golden Globe Awards for Best Actress – Television Series Drama and a Pri ...

Maggie Gyllenhaal Margalit Ruth "Maggie" Gyllenhaal (; born November 16, 1977) is an American actress and filmmaker. Part of the Gyllenhaal family, she is the daughter of filmmakers Stephen Gyllenhaal and Naomi Foner Gyllenhaal, Naomi Achs, and the older sister o ...

Cameron Diaz Cameron Michelle Diaz (born August 30, 1972) is an American actress. With a variety of works in film, she is widely recognised for her work in romantic comedies and animation. Diaz has received various accolades, including nominations for ...

, Emma Stone,

Clémence Poésy Clémence Guichard (born 30 October 1982), known professionally as Clémence Poésy (), is a French actress and fashion model. After starting on the stage as a child, Poésy studied drama and has been active in both film and television since 19 ...

and Katie Holmes. The brand is characterized by a youthful and bohemian aesthetic, and has produced several successful fragrances.

History

(1921-2014) was born in

Alexandria Alexandria ( or ; ar, ٱلْإِسْكَنْدَرِيَّةُ ; grc-gre, Αλεξάνδρεια, Alexándria) is the second largest city in Egypt, and the largest city on the Mediterranean coast. Founded in by Alexander the Great, Alexandria ...

Egypt Egypt ( ar, مصر , ), officially the Arab Republic of Egypt, is a transcontinental country spanning the northeast corner of Africa and southwest corner of Asia via a land bridge formed by the Sinai Peninsula. It is bordered by the Mediter ...

. After moving to

Paris Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. S ...

France France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of Overseas France, overseas regions and territories in the Americas and the Atlantic Ocean, Atlantic, Pacific Ocean, Pac ...

in 1945, she founded Chloé in 1952 with a vision of offering luxury ''

prêt-à-porter Ready-to-wear (or ''prêt-à-porter''; abbreviated RTW; "off-the-rack" or "off-the-peg" in casual use) is the term for ready-made garments, sold in finished condition in standardized sizes, as distinct from made-to-measure Made-to-measure ( ...

'' (Ready-To-Wear), a new concept at that time. Gaby Aghion and her partner Jacques Lenoir continued to run the house until 1985, when Chloé was bought by

Alfred Dunhill Ltd. Alfred Dunhill Limited (known and stylised as dunhill) is a British luxury goods brand, specialising in ready-to-wear, custom and bespoke menswear, leather goods, and accessories. The company is based in Westminster, City of Westminster, L ...

(now part of

Locations

Chloé's headquarters are located at Avenue Percier,

8th arrondissement of Paris The 8th arrondissement of Paris (''VIIIe arrondissement'') is one of the 20 arrondissements of the capital city of France. In spoken French, the arrondissement is colloquially referred to as ''le huitième'' ("the eighth"). The arrondissement, ...

. The regional offices are in New York, Tokyo, Shanghai, Hong Kong and Dubai. Chloé has boutiques in Toronto, Bal Harbour, Costa Mesa, Las Vegas, New York City, Beijing (2), Sydney, Shanghai (2), Shenzhen, Hong Kong (2), Singapore, Kaohsiung, Taipei (3), Bangkok, Bandung, Paris, Munich, Porto Cervo, Moscow (2), Marbella, Istanbul, London, Tokyo (2), Nagoya, Salmiya, Beirut, Doha, Seoul, Zurich, Dubai (2) and Kuwait.

Timeline

* 1952: Chloé is founded by

, a Parisian of Egyptian-Jewish origin. She and her partner, Jacques Lenoir, were among the first to become aware of the raising demand for collections that could merge the strict requirements of haute couture and those of ready-to-wear. * 1956: The first collection is introduced at Le Café de Flore, one of their favorite cafes and the meeting place of artists in Paris. The collection was designed by Gaby Aghion and made by a first assistant at Lelong. Gaby Aghion and Jacques Lenoir start hiring young talented designers, who would eventually make a name of their own: Christiana Bailly,

Michèle Rosier Michèle Lazareff Rosier (; 3 June 1930 – 2 April 2017) was a French fashion journalist and designer who founded the V de V sportswear label. In addition to this, she worked as a film director and screenwriter since 1973. Early life and educat ...

Maxime de la Falaise Maxime Le Bailly, comtesse de La Falaise (25 June 1922 – 30 April 2009), was an English 1950s model, and, in the 1960s, an underground movie actress. She was also a cookery writer and "food maven" as well as a fashion designer for Blousecraft, ...

, Graziella Fontana, Tan Giudicelli, Guy Paulin, Carlos Rodriguez. * 1966:

Karl Lagerfeld Karl Otto Lagerfeld (; 10 September 1933 – 19 February 2019) was a German fashion designer, creative director, artist and photographer. He was known as the creative director of the French fashion house Chanel, a position held from 1983 ...

is the main designer and Chloé becomes one of the symbolic brands of the 1970s. Among its customers :

Jackie Kennedy Jacqueline Lee Kennedy Onassis ( ; July 28, 1929 – May 19, 1994) was an American socialite, writer, photographer, and book editor who served as first lady of the United States from 1961 to 1963, as the wife of President John F. Kennedy. A pop ...

Brigitte Bardot Brigitte Anne-Marie Bardot ( ; ; born 28 September 1934), often referred to by her initials B.B., is a former French actress, singer and model. Famous for portraying sexually emancipated characters with hedonistic lifestyles, she was one of the ...

Maria Callas Maria Callas . (born Sophie Cecilia Kalos; December 2, 1923 – September 16, 1977) was an American-born Greek soprano who was one of the most renowned and influential opera singers of the 20th century. Many critics praised her ''bel cant ...

and

Grace Kelly Grace Patricia Kelly (November 12, 1929 – September 14, 1982) was an American actress who, after starring in several significant films in the early to mid-1950s, became Princess of Monaco by marrying Prince Rainier III in April 1956. Kelly ...

. * 1971: The first Chloé boutique opens at the 3 rue Gribeauval in Paris. * 1985: The company is acquired by the Richemont group. * 1980s: Chloé keeps working with promising and eventually famous artistic directors:

Martine Sitbon Martine Sitbon is a French fashion designer. Biography After spending her childhood in Morocco and a short stay at the Lycée Chateaubriand in Rome (Chateaubriand High School in Rome), the young Martine Sitbon returned to Paris in the early 1960s ...

in 1988,

in 1992. * 1997:

Stella McCartney Stella Nina McCartney (born 13 September 1971) is an English fashion designer. She is a daughter of British singer-songwriter Paul McCartney and the late American photographer and animals rights activist Linda McCartney. Like her parents, McCa ...

brings in a new direction, feminine, romantic and impertinent. * 2001:

Phoebe Philo Phoebe Philo OBE (born 1 January 1973) is a British fashion designer. She was the creative director of fashion brands Céline from 2008 to 2018 and Chloé from 2001 to 2006. Early life and education Philo was born in Paris to British parents wo ...

adds a personal and sensual touch.

Kirsten Dunst Kirsten Caroline Dunst (; born April 30, 1982) is an American actress. She made her acting debut in the short ''Oedipus Wrecks'' directed by Woody Allen in the anthology film ''New York Stories'' (1989). She then gained recognition for her rol ...

Natalie Portman Natalie Portman (born Natalie Hershlag, he, נטע-לי הרשלג, ) is an Israeli-born American actress. She has had a prolific film career since her teenage years and has starred in various blockbusters and independent films, receiving mu ...

, and

Lou Doillon Lou Doillon (born 4 September 1982) is a French-English singer, actress and model. Personal life Doillon is the daughter of French writer/director Jacques Doillon and English actress/singer Jane Birkin. She has six brothers and sisters: Ka ...

become customers. * 2002: Chloé launches a line of bags, small leather goods and shoes. The Paddington bag will become the first of the 'it-bags'. * 2006: Paulo Melim Andersson brings in a staggered and modern style. * 2008: After close collaboration with the brand for the launch of the fragrance, Hannah MacGibbon is named artistic director. * 2009: MacGibbon introduces her first collection in March at the Spring-Summer 2009 runway. She cited the fashion illustrations of Antonio Lopez as an inspiration. American actress, former model and fashion designer Chloë Sevigny becomes a spokesperson for the company. * 2010: Geoffroy de la Bourdonnaye becomes CEO and chairman Ralph Toledano * 2011: MacGibbon is replaced by former

Pringle of Scotland Pringle of Scotland Limited (Scottish Gaelic: ''Pringle na h-Alba''), trading as Pringle of Scotland, is a Scottish fashion brand specialising in cashmere knitwear and holds the royal warrant as manufacturers of knitted garments. It is one of ...

Designer

Clare Waight Keller Clare Waight Keller (born 19 August 1970) is a British stylist and fashion designer, who has served as the Artistic Director for a number of luxury fashion houses and brands, including Pringle of Scotland, Chloé, and Givenchy. Early life Ke ...

. * 2012: Chloé starts sponsorship of the annual Prix Chloé at the Festival de Mode de Hyères * 2017: Clare Waight Keller is replaced by Natacha Ramsay-Levi as creative director of Chloé * 2020: Natacha Ramsay-Levi announces she will leave Chloé in December 2020, with

Gabriela Hearst Gabriela Hearst (née Perezutti) born in Paysandú Department, Uruguay, (November 3, 1976) is a women's luxury ready-to-wear and accessories designer. In addition to designing her namesake collection, she runs and operates her family's ranch in Ur ...

announced as her replacement with her debut collection out in March 2021.

References

External links

Chloé's official site
* {{DEFAULTSORT:Chloe Richemont brands High fashion brands French brands Companies based in Paris Comité Colbert members Eyewear brands of France Catégorie:Membre du Comité Colbert