Charlotte Jones Anderson (born July 26, 1966) is the Dallas Cowboys' executive vice president and chief brand officer."Front Office: Charlotte Jones Anderson"
Jones was appointed chairman of the

Salvation Army Salvation (from Latin: ''salvatio'', from ''salva'', 'safe, saved') is the state of being saved or protected from harm or a dire situation. In religion and theology, ''salvation'' generally refers to the deliverance of the soul from sin and its c ...

's National Advisory Board in 2010 and is the first woman to ever serve in that role. In 2012, Jones was named chairperson of the

NFL Foundation The National Football League (NFL) Foundation, previously known as NFL Charities, is a non-profit making charitable organization, established by the member clubs of the National Football League (NFL) in 1973. It enables the clubs to collectively ...

and is responsible for leading philanthropic efforts in player care, youth football, and medical research. Jones is the first woman to serve in this capacity for an

NFL The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the major ...

charitable institution, and the first woman to represent club ownership as leader of a major professional sports league foundation.

Biography

A native of Little Rock, Arkansas, Jones is a 1988 graduate of

Stanford University Stanford University, officially Leland Stanford Junior University, is a private research university in Stanford, California. The campus occupies , among the largest in the United States, and enrolls over 17,000 students. Stanford is consider ...

where she earned a B.S. degree in human biology. Jones lives in Dallas, Texas, with her three children. She is the daughter of the owner/president/general manager of the Dallas Cowboys, Jerry Jones, and the sister of Dallas Cowboys executives Stephen Jones and

Jerry Jones Jr. Jerral Wayne Jones Jr. (born September 27, 1969) is the Chief Sales and Marketing Officer and Executive Vice President of the Dallas Cowboys. Jones Jr. was the president and general manager of the Dallas Desperados when it was founded by his father ...

In September 2013, Jones was named one of SportsBusiness Journal's 2013 Game Changers as a Team Leader. Before coming to the Cowboys, Jones oversaw the office and legislative staff of U.S. Representative

Tommy F. Robinson Tommy Franklin Robinson (born March 7, 1942) is an American businessman, lobbyist, and politician who served as the U.S. representative for from 1985 to 1991. He is a member of the Republican Party. Before he was elected to Congress, Robinson ...

(R-Arkansas) as chief of staff from 1989 to 1990. She resigned shortly after Robinson began his 1990 bid for Arkansas governor and when her father endorsed Robinson's opponent,

Sheffield Nelson Edward Sheffield Nelson, known as Sheffield Nelson (born April 23, 1941), is an American attorney, businessman and politician from the capital city of Little Rock, Arkansas. Originally a Democrat, Nelson in 1990 ran for governor of Arkansas as ...

. She oversees all strategies and applications surrounding the team’s brand as it is presented to fans world-wide, and she is in charge of the marketing department of the Cowboys which includes the Dallas Cowboys Cheerleaders and the mascot Rowdy. Both entities report to Jones. Jones participated in the Forbes 9th Annual CMO Summit in Miami. Jones engineered the Dallas Cowboys' collaboration with Victoria's Secret to launch the first Victoria's Secret PINK store inside a professional stadium or arena. Jones was announced as the chairperson of the 2014 Final Four, which took place in April 2014. Jones was responsible for Cowboys Stadium playing host to Super Bowl XLV, the 2010 NBA All Star Game, and the annual AT&T Cotton Bowl Classic. On June 26, 2016, Jones was named as the 89th most important person in the National Football League by USA Today newspaper."The NFL's 100 most important people"
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References

{{DEFAULTSORT:Jones Anderson, Charlotte 1966 births Living people Dallas Cowboys executives Stanford University alumni Businesspeople from Little Rock, Arkansas Jones family (American football)