"Curve" is a song by American rapper
Gucci Mane
Radric Delantic Davis (born February 12, 1980), known professionally as Gucci Mane, is an American rapper and record executive. He helped pioneer the hip hop subgenre of trap music alongside fellow Atlanta-based rappers T.I. and Young Jeezy, ...
featuring Canadian singer
the Weeknd. Written alongside producers
Nav and FrostADX, it was released on September 13, 2017 as a promotional single from Mane's eleventh studio album ''
Mr. Davis
''Mr. Davis'' is the eleventh studio album by American rapper Gucci Mane. It was released on October 13, 2017, by GUWOP Enterprises, RBC Records and Atlantic Records. The album is Gucci Mane's second commercial project of the year of 2017, followin ...
'' (2017).
Background
Gucci Mane premiered the song on
Beats 1
Apple Music 1, previously branded as Beats 1, is a 24/7 music radio station owned and operated by Apple Inc. It is accessible through iTunes or the Apple Music app on a computer, smartphone or tablet, smart speaker (such as the Apple HomePod), ...
on September 13, 2017, as a promotional single for his album ''Mr. Davis''. He told
Zane Lowe
Alexander Zane Reid Lowe (born 7 August 1973) is a New Zealand radio DJ, live DJ, record producer, and television presenter.
After an early career in music creation, production and DJing, he moved to the UK in 1997. He came to prominence thro ...
, "I'm a huge fan and I respect the Weeknd and whole team of
XO. We exchanged numbers and started build a rapport with each other. And we were bouncing off records; I'll send him records, he'll send me beats. And then one day he sent me this record that Nav produced. It was like an early birthday gift or Christmas present."
Composition
The song has been described as "hypnotic"
and is about the artists' "playboy lifestyles". The Weeknd performs the first verse and chorus, singing about charming women and briefly spending time with them "before curving with no mercy".
Gucci Mane raps about his high reputation enthralling women in the second verse.
Music video
The official music video premiered on
GQ on November 10, 2017.
Directed by David Helman, the video is in black-and-white and sees Gucci Mane and The Weeknd in a grim alley. Throughout the video, the camera angle slowly twists and turns, revealing multiple clones of the artists singing and dancing.
Charts
Certifications
References
{{The Weeknd songs
2017 songs
Gucci Mane songs
The Weeknd songs
Song recordings produced by Nav (rapper)
Songs written by Gucci Mane
Songs written by the Weeknd
Songs written by Nav (rapper)