Current is an American media platform.

History

The company was founded by CEO Dan Novaes, Nick McEvily, and Kiran Panesar in 2016.

Platform

On the Current platform users receive digital tokens called CRNC, which can be exchanged for goods or services on the Current platform, which uses the

Ethereum Ethereum is a decentralized, open-source blockchain with smart contract functionality. Ether ( Abbreviation: ETH; sign: Ξ) is the native cryptocurrency of the platform. Among cryptocurrencies, ether is second only to bitcoin in market cap ...

blockchain A blockchain is a type of distributed ledger technology (DLT) that consists of growing lists of records, called ''blocks'', that are securely linked together using cryptography. Each block contains a cryptographic hash of the previous block, ...

. According to Novaes, this decentralizes the monetization of data from large corporations to the individuals from which the data is coming from. It has partnered with

Spotify Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...

and

Apple Music Apple Music is a music, audio and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing playlists. The service also includes the Internet radio stations Apple ...

References

{{reflist 2016 establishments in the United States Streaming software