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Craig Kelly (April 1, 1966 – January 20, 2003) was an American professional
snowboarder Snowboarding is a recreational and competitive activity that involves descending a snow-covered surface while standing on a snowboard that is almost always attached to a rider's feet. It features in the Winter Olympic Games and Winter Paralympi ...
. Kelly is known as the 'Godfather of Freeriding';
Terje Håkonsen Terje Håkonsen (born 11 October 1974 in Vinje, Norway) is a Norwegian professional snowboarder. He is considered one of the most influential snowboarders in the history of the sport. In the book ''The way of the snowboarder'', Rob Reed wrote that ...
called Kelly the best snowboarder of all time. Over his 15-year professional career, he won 4 world championships and 3 U.S. championships; he won the Mt. Baker Banked Slalom snowboarding competition in 1988, 1991, and 1993.


Education

He attended the
University of Washington The University of Washington (UW, simply Washington, or informally U-Dub) is a public research university in Seattle, Washington. Founded in 1861, Washington is one of the oldest universities on the West Coast; it was established in Seattle a ...
where he was a member of the
Delta Upsilon Delta Upsilon (), commonly known as DU, is a collegiate men's fraternity founded on November 4, 1834 at Williams College in Williamstown, Massachusetts. It is the sixth-oldest, all-male, college Greek Letter Organizations#Greek letters, Greek-let ...
fraternity and studied Chemical Engineering.


Life and snowboarding career

Craig grew up in Mount Vernon, WA, a mid-sized town centrally located for equidistant travel to ski areas such as Mount Baker, Stevens Pass and Snoqualmie. Craig spent a lot of time at the Pac West ski area ( Hyak, WA) in 1985–86. He used to come up on Mondays when the ski area was closed and would set up gates with some of the workers and run them using a snowmobile to get back and forth. He also won the first snowboard contest held at Hyak, in the 1985–86 season. It was done in conjunction with another founder of the sport, Bob Barci. Craig was
Sims Snowboards
rider, founded by
Tom Sims Tom Sims (December 6, 1950 – September 12, 2012) was an American athlete, inventor, and entrepreneur. Sims was World Snowboarding Champion (1983), World Champion Skateboarder (1975), and founder of SIMS Snowboards and SIMS Skateboards. He liv ...
, from 1983 until 1987. He spent the remainder of his life riding for
Burton Snowboards Burton Snowboards is a privately-owned snowboard manufacturing company that was founded by Jake Burton Carpenter in 1977. The company specializes in products aimed at snowboarders, such as snowboards, bindings, boots, outerwear, and accessorie ...
owned by
Jake Burton Carpenter Jake Burton Carpenter (April 29, 1954 – November 20, 2019), occasionally also known as Jake Burton or Jakie, was an American snowboarder founder of Burton Snowboards and one of the inventors of the modern day snowboard. A native of New Yor ...
. Craig Kelly starred in a "Wrigleys Gum" commercial in 1988/1989 where he was featured doing a 540. Craig appeared in Warren Miller movies for several consecutive years. In 2003 Warren Miller dedicated a segment in his film titled
Journey
to Craig. Craig had starring, uncredited, roles i
Siberia
an
P-Tex, Lies & Duct Tape
which were both Greg Stump films. Craig Kelly was the first snowboarder to appear in an
IMAX IMAX is a proprietary system of high-resolution cameras, film formats, film projectors, and theaters known for having very large screens with a tall aspect ratio (approximately either 1.43:1 or 1.90:1) and steep stadium seating. Graeme F ...
movie. He shocked the snowboard industry by walking away from multimillion-dollar deals, at the height of the snowboard craze, to pursue his passion for freeriding. It was in freeriding where Craig felt the happiest. At the time, an unheard of strategy for a pro snowboarder. He was part owner and on the board of directors o
Island Lake Catskiing
near Fernie B.C. where he spent a lot of time freeriding and filming. The distinctive fluid manner in which he rode was recognized and acclaimed in the snowboarding community. He was called a "style master" by TransWorld Snowboard Magazine editor Jon Foster. Kelly also appeared in an enormous number of video and photo shoots. He was known for looking straight at the camera, even in the midst of a difficult aerial manoeuvre. The Craig Kelly World Snowboard Camp was created to help kids improve their snowboarding skills. From 1988 to 1992 it was located in Whistler Blackcomb. Craig was responsible for the design and development of the following Burton signature models: The Mystery Air, The Craig Kelly Air, The CK Slopestyle, The Cascade, and The Omen. Jake Burton is quoted as saying, “When I started listening to Craig that was when my company became successful and really took off.” He added, “… when the rest of the industry listened to Craig, that was when the sport really took off.” In the last few years of his life, Craig embarked on a 14-month journey starting up in Alaska and going down to Chile with his partner (girlfriend) Savina and two friends for adventure, surfing and living. He returned from his journey with his new baby Olivia, as a "souvenir" he said, from his trip. Craig Kelly was studying to become a Certified Canadian Mountain Guide. Craig died on 20 January 2003 near
Revelstoke, British Columbia Revelstoke () is a city in southeastern British Columbia, Canada, with a census population of 8,275 in 2021. Revelstoke is located east of Vancouver, and west of Calgary, Alberta. The city is situated on the banks of the Columbia River just sout ...
, Canada in an
avalanche An avalanche is a rapid flow of snow down a slope, such as a hill or mountain. Avalanches can be set off spontaneously, by such factors as increased precipitation or snowpack weakening, or by external means such as humans, animals, and earth ...
which trapped 8 people and killed 6 others.


Craig Kelly memorial

In 2012 the owner of Baldface lodge, Jeff Pensiero, asked Keith Berens of Live Metal Studio to design the memorial sculpture. The memorial is a 10-ft welded steel sword (often mistaken for a cross), with coloured glass set within and a prayer wheel made from local yew wood beneath. It was unveiled on 20 January 2013. The cross overlooks Baldface Lodge near Nelson, British Columbia. It was sponsored by Baldface Lodge and Burton Snowboards.


See also

* Mount Baker Hard Core


References


External links


Craig Kelly interview in frequency: The Snowboarder's Journal

Craig Kelly interview in frequency: The Snowboarder's Journal

Craig Kelly is My Copilot

Let It Ride (the movie)
* http://www.nationalgeographic.com/adventure/0304/story.html#story_2 * http://www.livemetalstudio.com/?project=craig-kelly-memorial {{DEFAULTSORT:Kelly, Craig American male snowboarders 1966 births 2003 deaths 20th-century American people 21st-century American people