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Coty Inc. is an American-French multinational beauty company founded in 1904 by
François Coty François Coty (born Joseph Marie François Spoturno in Corsica ; 3 May 1874 – 25 July 1934) was a French perfumer, businessman, newspaper publisher, politician and patron of the arts. He was the founder of the Coty perfume company, today a ...
. With its subsidiaries, it develops, manufactures, markets, and distributes
fragrances An aroma compound, also known as an odorant, aroma, fragrance or flavoring, is a chemical compound that has a smell or odor. For an individual chemical or class of chemical compounds to impart a smell or fragrance, it must be sufficiently vo ...
,
cosmetics Cosmetics are constituted mixtures of chemical compounds derived from either natural sources, or synthetically created ones. Cosmetics have various purposes. Those designed for personal care and skin care can be used to cleanse or protect ...
,
skin care Skin care is a range of practices that support skin integrity, enhance its appearance, and relieve skin conditions. They can include nutrition, avoidance of excessive sun exposure, and appropriate use of emollients. Practices that enhance appea ...
, nail care, and both professional and retail
hair care Hair care is an overall term for hygiene and cosmetology involving the hair which grows from the human scalp, and to a lesser extent facial, pubic and other body hair. Hair care routines differ according to an individual's culture and the physic ...
products. Coty owns around 77 brands as of 2018.


Corporate overview

Coty is one of the world's largest beauty companies and the largest fragrance company, with over $9 billion in revenue for the fiscal year ending in June 2018. Coty acquired 41 beauty brands from
Procter & Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer hea ...
in 2016, becoming the global leader in fragrance, the second largest company for
hair color Human hair color is the pigmentation of human hair follicles due to two types of melanin: eumelanin and pheomelanin. Generally, if more melanin is present, the color of the hair is darker; if less melanin is present, the hair is lighter. The ...
and styling products, and the third largest company for color
cosmetics Cosmetics are constituted mixtures of chemical compounds derived from either natural sources, or synthetically created ones. Cosmetics have various purposes. Those designed for personal care and skin care can be used to cleanse or protect ...
. The company operates three divisions: Consumer Beauty, which focuses on body care, color cosmetics, fragrances, and hair coloring and styling products; Luxury, for luxury cosmetic, fragrance, and skin care products; and Professional Beauty, which services
beauty salon A beauty salon or beauty parlor is an establishment dealing with cosmetic treatments for people. Other variations of this type of business include hair salons, spas, day spas, and medical spas. Beauty treatments Massage for the body is a b ...
and
nail salon A nail salon or nail bar is a specialty beauty salon establishment that primarily offers nail care services such as manicures, pedicures, and nail enhancements. Often, nail salons also offer skin care services. Manicures are also offered by gene ...
professionals. Coty's mission is to "celebrate and liberate the diversity of beauty". The company has approximately 20,000 full-time employees in 46 countries, as of mid 2018. Coty's executive offices are located in London. The Consumer Beauty, Luxury and Professional Beauty divisions are headquartered in New York City, Paris and Geneva, respectively. Peter Harf is Coty's chairman. Pierre Laubies was Coty's CEO, but on June 1, 2020 he was replaced by Harf. Pierre-André Terisse was appointed chief financial officer in January 2019. In July 2020, it was announced that
Sue Youcef Nabi Sue Youcef Nabi (born 13 February 1968) is an Algerian people, Algerian-born French people, French entrepreneur and innovator in the world of global beauty. Nabi is the founder of vegan skincare linOrveda which launched in 2017. Nabi spent 20 year ...
will become to company's new chief executive officer. Nabi who has previously served as
L'Oréal L'Oréal S.A. () is a French personal care company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world's largest cosmetics company and has developed activities in the field concentrating on hair color, sk ...
's executive, is slated to take over the position in September the same year.
JAB Holding Company JAB Holding Company ("JAB" or Joh. A. Benckiser) is a German conglomerate, headquartered in Luxembourg, that includes investments in companies operating in the areas of consumer goods, forestry, coffee, luxury fashion, animal health, and fast foo ...
is Coty's largest shareholder, with a 60 percent stake.2019 Proxy statement
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Brands and products

Coty owns approximately 77 brands, as of 2018 and has partnerships with various other brands, including: *
Adidas Adidas AG (; stylized as adidas since 1949) is a German multinational corporation, founded and headquartered in Herzogenaurach, Bavaria, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufactur ...
*
Alexander McQueen Lee Alexander McQueen CBE (17 March 1969 – 11 February 2010) was a British fashion designer and couturier. He founded his own Alexander McQueen label in 1992, and was chief designer at Givenchy from 1996 to 2001. His achievements in fashion ...
*
Balenciaga Balenciaga SA ( ) is a luxury fashion house founded in 1919 by the Spanish designer Cristóbal Balenciaga in San Sebastian, Spain. Balenciaga produces ready-to-wear, footwear, handbags, and accessories and licenses its name and branding to C ...
*
Bottega Veneta Bottega Veneta () is an Italian luxury fashion house based in Milan, Italy. Its product lines include ready-to-wear, handbags, shoes, accessories, and jewelry; and it licenses its name and branding to Coty, Inc. for fragrances. History Found ...
*
Bourjois Bourjois is a French cosmetics company owned by the American group Coty, Inc., Coty Inc. Bourjois creates Make up, make-up, fragrance and skincare products, which are sold in approximately 26,000 points of sales in more than 80 countries worldwid ...
*
Bruno Banani Bruno Banani is a German fashion company with headquarters in Chemnitz. On 11 March 2009, Bruno Banani launched a product range using the eco-friendly fiber Biophyl from Advansa with class 1 Oeko-tex standard rating. The marketing rights for th ...
*
Burberry Burberry is a British luxury fashion house established in 1856 by Thomas Burberry headquartered in London, England. It currently designs and distributes ready to wear, including trench coats (for which it is most famous), leather accessories, ...
*
Calvin Klein Calvin Richard Klein (born November 19, 1942) is an American fashion designer who launched the company that would later become Calvin Klein Inc., in 1968. In addition to clothing, he also has given his name to a range of perfumes, watches, and ...
*
Chloé Chloé () is a French luxury fashion house founded in 1952 by Gaby Aghion. During the next year of 1953 Aghion joined forces with Jacques Lenoir, formally managing the business side of the brand, allowing Aghion to purely pursue the creativ ...
*
Clairol Clairol is the American personal care-product division of company Wella, specializing in hair coloring and hair care. Clairol was founded in 1931 by Americans Joan Gelb and her husband Lawrence M. Gelb, with business partner and lifelong friend ...
*
David Beckham David Robert Joseph Beckham (; born 2 May 1975) is an English former professional footballer, the current president and co-owner of Inter Miami CF and co-owner of Salford City. Known for his range of passing, crossing ability and bending fr ...
*
Davidoff Davidoff is a Swiss premium brand of cigars, cigarettes and smoker's accessories. The Davidoff cigarette brand has been owned by Imperial Brands after purchasing it in 2006. The non-cigarette portion of the Davidoff tobacco brand is owned by O ...
*
Dolce & Gabbana Dolce & Gabbana (), also known by initials D&G, is an Italian luxury fashion house founded in 1985 in Legnano by Italian designers Domenico Dolce and Stefano Gabbana. The house specializes in ready-to-wear, handbags, accessories, and cosmetic ...
*
Escada Escada SE is a luxury women's designer clothing company headquartered in Munich, Germany. The company is owned by Regent, L.P., an international private equity firm led by investor Michael Reinstein. The company was founded in 1978 by designe ...
*
Good Hair Day Good Hair Day, abbreviated to ghd, is a manufacturer of hair care products based in Leeds, United Kingdom. The company is known for its hair straightening irons and is sold in over 50,000 salons worldwide. The company was the first hair tool sp ...
(ghd) *
Gucci Gucci (, ; ) is an Italian high-end luxury fashion house based in Florence, Italy. Its product lines include handbags, ready-to-wear, footwear, accessories, and home decoration; and it licenses its name and branding to Coty, Inc. for fragrance ...
*
Hugo Boss Hugo Boss AG, often styled as BOSS, is a luxury fashion house headquartered in Metzingen, Baden-Württemberg, Germany. The company sells clothing, accessories, footwear, and fragrances. Hugo Boss is one of the largest German clothing companies, ...
*
James Bond The ''James Bond'' series focuses on a fictional British Secret Service agent created in 1953 by writer Ian Fleming, who featured him in twelve novels and two short-story collections. Since Fleming's death in 1964, eight other authors have ...
(007 James Bond) *
Jil Sander Heidemarie Jiline "Jil" Sander (; b. 27 November 1943) is a German minimalist fashion designer and the founder of the Jil Sander fashion house. Early life and education Heidemarie Jiline Sander was born in Wesselburen, Nazi Germany on 27 Novemb ...
*
JOOP! Joop GmbH, branded JOOP! (pronounced in German, roughly: ''yope''; known in English as ), is a German luxury fashion house specializing in contemporary clothing and cosmetics. History The company was founded as a designer label by German fash ...
*
Katy Perry Katheryn Elizabeth Hudson (born October 25, 1984), known professionally as Katy Perry, is an American singer, songwriter, and television personality. Known for her influence on modern pop music and her Camp (style), campy style, she has been ...
*
Kylie Cosmetics Kylie Cosmetics, LLC is an American cosmetics company founded by Kylie Jenner. The company began selling Kylie Lip Kits, a liquid lipstick and lip liner set, on November 30, 2015. Formerly known as Kylie Lip Kits, the company was renamed Kylie Co ...
(51%) * KKW Beauty (20%) *
Lacoste Lacoste S.A. is a French company, founded in 1933 by tennis player René Lacoste, and entrepreneur Mangkha. It sells clothing, footwear, sportswear, eyewear, leather goods, perfume, towels and watches. The company can be recognised by its gree ...
(fragrances) *
Marc Jacobs Marc Jacobs (born April 9, 1963) is an American fashion designer. He is the head designer for his own fashion label, Marc Jacobs, and formerly Marc by Marc Jacobs, a diffusion line, which was produced for approximately 15 years, before it was d ...
*
Max Factor Max Factor is a line of cosmetics from Coty, Inc. It was founded in 1909 as Max Factor & Company by Max Factor, Sr., Maksymilian Faktorowicz. Max Factor specialized in movie make-up. Until its 1973 sale for US$500 million (approximately $ billio ...
*
Mexx Mexx is a Dutch fashion brand that was created by Rattan Chadha Rattan Chadha was the founder and CEO of Mexx till he sold it in 2004. Mexx had grown to 1,200 stores in 56 countries with annual sales of one billion Euro's and 6,500 employees ...
*
Miu Miu Miu Miu is an Italian high fashion women's clothing and accessory brand and a fully owned subsidiary of Prada. It is headed by Miuccia Prada and headquartered in Paris, France. History Miu Miu was established in 1992 by Miuccia Prada. The name ...
*
Nautica Nautica is an American apparel brand of Authentic Brands Group featuring primarily men's, women's, children's apparel and accessories, as well as home, watches, and fragrance. Nautica was founded in 1983 by clothing designer David Chu and a par ...
*
OPI Products OPI Products, branded as O·P·I, is an American nail polish manufacturer headquartered in Calabasas, California and a subsidiary of Coty Inc.. History OPI, originally named Odontorium Products Inc., was a small dental supply company purcha ...
*
philosophy Philosophy (from , ) is the systematized study of general and fundamental questions, such as those about existence, reason, knowledge, values, mind, and language. Such questions are often posed as problems to be studied or resolved. Some ...
*
Rimmel Rimmel (commonly known as Rimmel London) is a British multinational cosmetics brand, now owned by parent company Coty, Inc. The House of Rimmel was founded by French-born British cosmetics entrepreneur Eugène Rimmel as a perfumery 20 February 19 ...
*
Roberto Cavalli Roberto Cavalli (; born 15 November 1940) is an Italian fashion designer and inventor. He is known for exotic prints and for creating the sand-blasted look for jeans. The high-end Italian fashion house Roberto Cavalli sells luxury clothing, perfu ...
*
Sally Hansen Sally Hansen (1908Sally Genevive Finney. United States Census (1920). Omaha Ward 10, Douglas, Nebraska, United States. The U.S. National Archives and Records Administration (NARA), District 114, Sheet Number 12A, Household ID: 291, Line Number ...
*
Stella McCartney Stella Nina McCartney (born 13 September 1971) is an English fashion designer. She is a daughter of British singer-songwriter Paul McCartney and the late American photographer and animals rights activist Linda McCartney. Like her parents, McCa ...
*
Tiffany & Co Tiffany & Co. (colloquially known as Tiffany's) is a high-end luxury jewelry and specialty retailer, headquartered on Fifth Avenue in Manhattan. It sells jewelry, sterling silver, porcelain, crystal, stationery, fragrances, water bottles, watc ...
*
Vera Wang Vera Ellen Wang (; born June 27, 1949) is an American fashion designer. Early life Vera Ellen Wang was born June 27, 1949 in New York City to Chinese parents who emigrated to the United States in the mid-1940s. Her mother, Florence Wu (Wu ...
*
Wella Wella AG is a German hair care company headquartered in Geneva, Switzerland. Founded in 1880 by Franz Ströher, it specialises in hair care, styling and colorants sold to individuals as well as hairdressers and was controlled by Procter & Gamb ...
Coty relaunched the
CoverGirl CoverGirl is an American cosmetics brand founded in Maryland, United States, by the Noxzema Chemical Company. It was acquired by Procter & Gamble in 1989 and later acquired by Coty, Inc. in 2016. The Noxell Company advertised this cosmetics li ...
and Clairol brands, including the Nice 'n Easy hair coloring product, in late 2017 and early 2018, respectively. The relaunches included new messaging and product development, with an emphasis on diversity. The company also relaunched Max Factor in 2018.


History


1900s–1920s

Coty was founded by François Coty in Paris in 1904. The brand's first fragrance, La Rose Jacqueminot, was launched the same year and was packaged in a bottle designed by
Baccarat Baccarat or baccara (; ) is a card game played at casinos. It is a comparing card game played between two hands, the "player" and the "banker". Each baccarat coup (round of play) has three possible outcomes: "player" (player has the higher score ...
. L'Origan was launched in 1905; according to ''
The Week ''The Week'' is a weekly news magazine with editions in the United Kingdom and United States. The British publication was founded in 1995 and the American edition in 2001. An Australian edition was published from 2008 to 2012. A children's edi ...
'', the perfume "started a sweeping trend throughout Paris" and was the first example of "a fine but affordable fragrance that would appeal both to the upper classes and to the less affluent, changing the way scents were sold forever". Following its early successes, Coty was able to open its first store in 1908 in Paris'
Place Vendôme The Place Vendôme (), earlier known as Place Louis-le-Grand, and also as Place Internationale, is a square in the 1st arrondissement of Paris, France, located to the north of the Tuileries Gardens and east of the Église de la Madeleine. It is ...
. Soon after, Coty began collaborating with French glass designer
René Lalique René Jules Lalique (6 April 1860 – 1 May 1945) was a French jeweller, medallist, and glass designer known for his creations of glass art, perfume bottles, vases, jewellery, chandeliers, clocks, and automobile hood ornaments. Life Lalique's ...
to create custom fragrance bottles, labels, and other packaging materials, launching a new trend in mass-produced fragrance packaging. Coty also established a "Perfume City" in the suburbs of Paris during the early 1910s to handle administration and fragrance production; the site was an early business supporter of female employees and offered benefits including child care. The company began its global expansion in the early 1910s, first in London and New York. Coty established U.S. headquarters at 714 Fifth Avenue in New York City, and commissioned Lalique to design
pressed glass Pressed glass (or pattern glass)
is a form of
Coty remained headquartered in the building until 1941. The structure was later given landmark status by the
New York City Landmarks Preservation Commission The New York City Landmarks Preservation Commission (LPC) is the New York City agency charged with administering the city's Landmarks Preservation Law. The LPC is responsible for protecting New York City's architecturally, historically, and cu ...
during the 1980s for its custom windows. Coty began selling other beauty products including
face The face is the front of an animal's head that features the eyes, nose and mouth, and through which animals express many of their emotions. The face is crucial for human identity, and damage such as scarring or developmental deformities may aff ...
and
body powder Body powder is the generic name for alternatives to talcum powder. It is usually made from a combination of tapioca flour, rice flour, cornstarch, kaolin, arrowroot powder, and/or orrisroot powder, but also other powders may be used. In addition ...
s in the 1910s, and launched one of its most successful fragrances,
Chypre Chypre ( or ) is the name of a family (or ''concept'') of perfumes that are characterised by an accord composed of citrus top notes, a middle centered on cistus labdanum, and a mossy-animalic set of basenotes derived from oakmoss. Chypre perfumes ...
, in 1917. The company's products gained more attention in the United States as
World War I World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, the United States, and the Ottoman Empire, with fightin ...
soldiers started returning from France with gifts for loved ones. During the 1920s, Coty launched more than fifteen new fragrances and expanded into Germany, Italy, Spain, and Switzerland. Coty, Inc. was formed in New York in 1922, and became a publicly-traded company in 1925.


1930s–1990s

François Coty died in 1934; his family maintained control of the company and served as board members until the 1960s. Coty's Air Spun face powder was launched in 1935. The powder has been described by ''
Real Simple ''Real Simple'' is an American monthly magazine published by Dotdash Meredith. The magazine features articles and information related to homemaking, childcare, cooking, and emotional well-being. The magazine is distinguished by its clean, unclut ...
'' as one of the "best beauty products of all time" and remains mostly unchanged. In the 1940s, Coty became a major supporter of the growing
American fashion American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, pe ...
industry, launching the
Coty American Fashion Critics' Awards The Coty American Fashion Critics' Awards (awarded 1943–1984) were created in 1942 by the cosmetics and perfume company Coty, Inc. to promote and celebrate American fashion, and encourage design during the Second World War. In 1985, the Coty Awa ...
to recognize and promote emerging American fashion designers. Coty discontinued its participation in 1985. Coty became a key player in the American lipstick market with the launch of Coty 24 in 1955. By the 1960s, Coty had become a leading fragrance manufacturer and marketer and the largest fragrance company in the U.S. It attracted the attention of
Pfizer Pfizer Inc. ( ) is an American multinational pharmaceutical and biotechnology corporation headquartered on 42nd Street in Manhattan, New York City. The company was established in 1849 in New York by two German entrepreneurs, Charles Pfizer ...
, which acquired the company in 1963. In 1991, the company had annual sales of approximately $280 million. Pfizer sold Coty to Joh. A. Benckiser (now known as JAB Holding Company) in 1992. Coty was a strategic fit for Benckiser, which had another beauty subsidiary, as well as an international distribution network through which it could market Coty's products. Coty's fragrances at the time included Emeraude, Exclamation, L'Effleur, Preferred Stock, Sand & Sable, Tribe, and Wild Musk. Peter Harf, chairman and CEO of JAB since 1988, was named Coty's CEO in 1993. Coty acquired
Unilever Unilever plc is a British multinational consumer goods company with headquarters in London, England. Unilever products include food, condiments, bottled water, baby food, soft drink, ice cream, instant coffee, cleaning agents, energy drink, t ...
's European cosmetic brands, including Rimmel, in 1996.


2000s

During the mid 2000s, the company focused on marketing celebrity-endorsed fragrances, including David Beckham,
Céline Dion Céline Marie Claudette Dion ( ; born 30 March 1968) is a Canadian singer. Noted for her powerful and technically skilled vocals, Dion is the best-selling Canadian recording artist, and the best-selling French-language artist of all time. Her ...
, Jennifer Lopez,
Mary-Kate and Ashley Olsen Mary-Kate Olsen and Ashley Fuller Olsen (born June 13, 1986), also known as the Olsen twins as a duo, are American fashion designers and former actresses. The twins made their acting debut as infants playing Michelle Tanner on the television s ...
,
Sarah Jessica Parker Sarah Jessica Parker (born March 25, 1965) is an American actress and television producer. She is the recipient of numerous accolades, including six Golden Globe Awards and two Primetime Emmy Awards. ''Time'' magazine named her one of the 1 ...
, and
Shania Twain Eilleen Regina "Shania" Twain ( , ; née Edwards; born August 28, 1965) is a Canadian singer and songwriter. She has sold over 100 million records, making her the best-selling female artist in country music history and one of the best-s ...
. Coty also expanded its portfolio of luxury fragrances. It purchased the fragrance license for fashion designer Marc Jacobs in 2003. The company's revenue increased from $1.9 billion to $2.1 billion during 2004–2005. In 2005, Coty purchased additional licenses for Calvin Klein, Cerruti, Chloé, Lagerfeld, and
Vera Wang Vera Ellen Wang (; born June 27, 1949) is an American fashion designer. Early life Vera Ellen Wang was born June 27, 1949 in New York City to Chinese parents who emigrated to the United States in the mid-1940s. Her mother, Florence Wu (Wu ...
from Unilever. These newest acquisitions, along with existing portfolio licenses including Adidas, Davidoff, and
JOOP! Joop GmbH, branded JOOP! (pronounced in German, roughly: ''yope''; known in English as ), is a German luxury fashion house specializing in contemporary clothing and cosmetics. History The company was founded as a designer label by German fash ...
, made Coty the largest global fragrance maker. Coty acquired Del Laboratories' parent company, DLI Holding Corp., in 2007, adding the Sally Hansen and NYC New York Color brands to Coty's portfolio. The company entered into license agreements with
Balenciaga Balenciaga SA ( ) is a luxury fashion house founded in 1919 by the Spanish designer Cristóbal Balenciaga in San Sebastian, Spain. Balenciaga produces ready-to-wear, footwear, handbags, and accessories and licenses its name and branding to C ...
in 2008 and
Bottega Veneta Bottega Veneta () is an Italian luxury fashion house based in Milan, Italy. Its product lines include ready-to-wear, handbags, shoes, accessories, and jewelry; and it licenses its name and branding to Coty, Inc. for fragrances. History Found ...
in 2009.


2010s

In 2010, Coty purchased
nail polish Nail polish (also known as nail varnish or nail enamel) is a lacquer that can be applied to the human fingernail or toenails to decorate and protect the nail plates. The formula has been revised repeatedly to enhance its decorative properties ...
maker
OPI Products OPI Products, branded as O·P·I, is an American nail polish manufacturer headquartered in Calabasas, California and a subsidiary of Coty Inc.. History OPI, originally named Odontorium Products Inc., was a small dental supply company purcha ...
, as well as the skin care brand
philosophy Philosophy (from , ) is the systematized study of general and fundamental questions, such as those about existence, reason, knowledge, values, mind, and language. Such questions are often posed as problems to be studied or resolved. Some ...
from
The Carlyle Group The Carlyle Group is a multinational private equity, alternative asset management and financial services corporation based in the United States with $376 billion of assets under management. It specializes in private equity, real assets, and pri ...
. The company also entered into a license agreement with
Miu Miu Miu Miu is an Italian high fashion women's clothing and accessory brand and a fully owned subsidiary of Prada. It is headed by Miuccia Prada and headquartered in Paris, France. History Miu Miu was established in 1992 by Miuccia Prada. The name ...
, a subsidiary of
Prada Prada S.p.A. (, ; ) is an Italian luxury fashion house founded in 1913 in Milan by Mario Prada. It specializes in leather handbags, travel accessories, shoes, ready-to-wear, and other fashion accessories. Prada licenses its name and branding t ...
. Coty filed to go public in June 2012, and raised approximately $1 billion during its
initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investment ...
(IPO) one year later. The IPO, held in 2013, was the third largest in the US at the time and the largest by a
final goods A final good or consumer good is a final product ready for sale that is used by the consumer to satisfy current wants or needs, unlike a intermediate good, which is used to produce other goods. A microwave oven or a bicycle is a final good, but t ...
company since
Michael Kors Michael David Kors (born Karl Anderson Jr. August 9, 1959) is an American fashion designer. He is the chief creative officer of his brand, Michael Kors, which sells men's and women's ready-to-wear, accessories, watches, jewelry, footwear, and f ...
.
CNN Money CNN Business (formerly CNN Money) is a financial news and information website, operated by CNN. The website was originally formed as a joint venture between CNN.com and Time Warner's ''Fortune'' and ''Money'' magazines. Since the spin-off of Time ...
described the offering as the "largest U.S.-listed IPO for a consumer products company". Coty acquired
Bourjois Bourjois is a French cosmetics company owned by the American group Coty, Inc., Coty Inc. Bourjois creates Make up, make-up, fragrance and skincare products, which are sold in approximately 26,000 points of sales in more than 80 countries worldwid ...
in 2014. During 2015–2016, Coty acquired 41 beauty brands from Procter & Gamble (collectively known as Galleria), including Clairol, CoverGirl, Gucci, Hugo Boss, Lacoste, Max Factor, and Wella. The agreement, completed as a
Reverse Morris Trust A Reverse Morris Trust in United States law is a transaction that combines a divisive reorganization ( spin-off) with an acquisitive reorganization ( statutory merger) to allow a tax-free transfer (in the guise of a merger) of a subsidiary. It may ...
, made Coty the third largest global seller of cosmetics. Coty also acquired the
digital marketing Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Its development duri ...
technology agency
Beamly Beamly (legally incorporated as Beamly Ltd.) was a technology company based in London, UK and New York City, United States. The company was founded in April 2011 as tBone TV, later renamed to Zeebox, by Ernesto Schmitt and Anthony Rose. It was ...
in 2015. which is wound up in 2020. The company entered into a license agreement with Tiffany & Co. in 2016. During 2016–2017, Coty acquired Hypermarcas' (now known as Hypera Pharma) beauty and
personal care Personal care or toiletries are consumer products used in personal hygiene, personal grooming or for beautification. Products Personal care includes products as diverse as cleansing pads, colognes, cotton swabs, cotton pads, deodorant, eye lin ...
business, ghd, and became a majority stakeholder in the peer to peer digital beauty company
Younique Younique is an American multi-level marketing company (MLM) that markets beauty products. The company was founded in 2012 by Derek Maxfield, who serves as CEO, and Melanie Huscroft, and is headquartered in Lehi, Utah. Between 2017 and 2019, Youni ...
. Younique had approximately 80,000 sellers when Coty purchased a 60 percent stake in January 2017, and surpassed 230,000 sellers by December. Coty announced that it was cutting ties with Younique in August 2019, saying that Younique was "definitely different" from other businesses owned by Coty, and intended to sell its 60% stake in Younique back to its founders. Coty acquired licenses to
Burberry Burberry is a British luxury fashion house established in 1856 by Thomas Burberry headquartered in London, England. It currently designs and distributes ready to wear, including trench coats (for which it is most famous), leather accessories, ...
's cosmetics and fragrance brands in April 2017. In July, Coty added the skincare brand
philosophy Philosophy (from , ) is the systematized study of general and fundamental questions, such as those about existence, reason, knowledge, values, mind, and language. Such questions are often posed as problems to be studied or resolved. Some ...
to
Tmall Tmall (), formerly Taobao Mall, is a Chinese-language website for business-to-consumer (B2C) online retail, spun off from Taobao, operated in China by Alibaba Group. It is a platform for local Chinese and international businesses to sell brand-n ...
, and launched other brands on the platform as well. In December 2017, the
Court of Justice of the European Union The Court of Justice of the European Union (CJEU) (french: Cour de justice de l'Union européenne or "''CJUE''"; Latin: Curia) is the Judiciary, judicial branch of the European Union (EU). Seated in the Kirchberg, Luxembourg, Kirchberg quart ...
's
European Court of Justice The European Court of Justice (ECJ, french: Cour de Justice européenne), formally just the Court of Justice, is the supreme court of the European Union in matters of European Union law. As a part of the Court of Justice of the European Un ...
ruled that Coty did not violate
competition law Competition law is the field of law that promotes or seeks to maintain market competition by regulating anti-competitive conduct by companies. Competition law is implemented through public and private enforcement. It is also known as antitrust l ...
s by forbidding German distributor Parfümerie Akzente from selling products via
Amazon Amazon most often refers to: * Amazons, a tribe of female warriors in Greek mythology * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon River, in South America * Amazon (company), an American multinational technology c ...
, and that luxury brands are allowed to prohibit distributors from selling through third-party platforms. Previously, according to the
United States House Committee on the Judiciary The U.S. House Committee on the Judiciary, also called the House Judiciary Committee, is a standing committee of the United States House of Representatives. It is charged with overseeing the administration of justice within the federal courts, a ...
, Coty supported the
Stop Online Piracy Act The Stop Online Piracy Act (SOPA) was a controversial proposed United States congressional bill to expand the ability of U.S. law enforcement to combat online copyright infringement and online trafficking in counterfeit goods. Introduced on Oc ...
, a
bill Bill(s) may refer to: Common meanings * Banknote, paper cash (especially in the United States) * Bill (law), a proposed law put before a legislature * Invoice, commercial document issued by a seller to a buyer * Bill, a bird or animal's beak Plac ...
introduced to expand the ability of U.S. law enforcement to combat
copyright infringement Copyright infringement (at times referred to as piracy) is the use of works protected by copyright without permission for a usage where such permission is required, thereby infringing certain exclusive rights granted to the copyright holder, s ...
and
counterfeit goods Counterfeit consumer goods (or counterfeit and fraudulent, suspect items - CFSI) are goods, often of inferior quality, made or sold under another's brand name without the brand owner's authorization. Sellers of such goods may infringe on eith ...
trafficking, in late 2011. Coty developed "Let's Get Ready" for the
Amazon Echo Show Amazon Echo Show is a smart speaker that is part of the Amazon Echo line of products. Similarly to other devices in the family, it is designed around Amazon's virtual assistant Alexa, but additionally features a touchscreen display that can be ...
; the guide debuted in early 2018 and presents looks and products to users, which can be added to
shopping carts A shopping cart (American English), trolley (British English, Australian English), or buggy (Southern American English, Appalachian English), also known by a variety of other names, is a wheeled cart supplied by a shop or store, especially ...
. In February, Coty created a
startup accelerator Startup accelerators, also known as seed accelerators, are fixed-term, cohort-based programs, that include mentorship and educational components and culminate in a public pitch event or demo day. While traditional business incubators are often g ...
focused on
artificial intelligence Artificial intelligence (AI) is intelligence—perceiving, synthesizing, and inferring information—demonstrated by machines, as opposed to intelligence displayed by animals and humans. Example tasks in which this is done include speech re ...
. The company underwent refinancing of debt, including debt associated with Galleria, in March 2018. In November 2019, Coty announced to purchase a $600 million stake (51%) in
Kylie Cosmetics Kylie Cosmetics, LLC is an American cosmetics company founded by Kylie Jenner. The company began selling Kylie Lip Kits, a liquid lipstick and lip liner set, on November 30, 2015. Formerly known as Kylie Lip Kits, the company was renamed Kylie Co ...
, the company of media personality and model
Kylie Jenner Kylie Kristen Jenner (born August 10, 1997) is an American media personality, socialite, and businesswoman. She starred in the E! reality television series ''Keeping Up with the Kardashians'' from 2007 to 2021 and is the founder and owner of ...
. In June 2020, the company announced that it would buy a 20% stake for $200 million in KKW, a company owned by Jenner's sister
Kim Kardashian West Kimberly Noel Kardashian (formerly West; born October 21, 1980) is an American socialite, media personality, and businesswoman. She first gained media attention as a friend and stylist of Paris Hilton, but received wider notice after the sex ...
. On December 1, 2020, Coty completed sale of
Wella Wella AG is a German hair care company headquartered in Geneva, Switzerland. Founded in 1880 by Franz Ströher, it specialises in hair care, styling and colorants sold to individuals as well as hairdressers and was controlled by Procter & Gamb ...
,
Clairol Clairol is the American personal care-product division of company Wella, specializing in hair coloring and hair care. Clairol was founded in 1931 by Americans Joan Gelb and her husband Lawrence M. Gelb, with business partner and lifelong friend ...
, OPI and ghd brands stake to
KKR KKR & Co. Inc., also known as Kohlberg Kravis Roberts & Co., is an American global investment company that manages multiple alternative asset classes, including private equity, energy, infrastructure, real estate, credit, and, through its strateg ...
for $2.5bn in cash whilst retaining 40% stake in the standalone company. On October 1, 2021, Coty announced that it would sell an approximate 9% stake in Wella to KKR for $426.5 million. The deal cuts Coty's stake in
Wella Wella AG is a German hair care company headquartered in Geneva, Switzerland. Founded in 1880 by Franz Ströher, it specialises in hair care, styling and colorants sold to individuals as well as hairdressers and was controlled by Procter & Gamb ...
,
Clairol Clairol is the American personal care-product division of company Wella, specializing in hair coloring and hair care. Clairol was founded in 1931 by Americans Joan Gelb and her husband Lawrence M. Gelb, with business partner and lifelong friend ...
, OPI and ghd brands to around 30.6%.


Environmental practices and social causes

Coty and its brands say they are committed to a range of social causes as well as seeking to minimize its environmental impact. The company has entered into a long-term partnership with the international advocacy group
Global Citizen Global citizenship is the idea that one's identity transcends geography or political borders and that responsibilities or rights are derived from membership in a broader class: "humanity". This does not mean that such a person denounces or waives ...
to tackle prejudice and discrimination based on gender, sexual orientation, disability, or ethnicity, and to promote self-expression. Coty has also joined other beauty companies to launch the Responsible Beauty Initiative to encourage sustainability within the industry. Coty has signed the
United Nations Global Compact The United Nations Global Compact is a non-binding United Nations pact to encourage businesses and firms worldwide to adopt sustainable and socially responsible policies, and to report on their implementation. The UN Global Compact is a princ ...
, a UN initiative to encourage businesses to adopt sustainable and socially responsible policies.


Rankings

Coty ranked number 371 on the
Fortune 500 The ''Fortune'' 500 is an annual list compiled and published by ''Fortune'' magazine that ranks 500 of the largest United States corporations by total revenue for their respective fiscal years. The list includes publicly held companies, along ...
, ''
Fortune Fortune may refer to: General * Fortuna or Fortune, the Roman goddess of luck * Luck * Wealth * Fortune, a prediction made in fortune-telling * Fortune, in a fortune cookie Arts and entertainment Film and television * ''The Fortune'' (1931 film) ...
'' magazine's annual list of the largest U.S. corporations by total revenue, in 2018. The company ranked number 5 on ''
Women's Wear Daily ''Women's Wear Daily'' (also known as ''WWD'') is a fashion-industry trade journal often referred to as the "Bible of fashion".Horyn, Cathy"Breaking Fashion News With a Provocative Edge" ''The New York Times''. (August 20, 1999). It provides infor ...
'' 2017 "Top 100" list of the world's largest beauty manufacturers, estimating $9.15 billion in sales. According to ''
Advertising Age ''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in mul ...
'', Coty was one of the largest global advertisers in 2017. In 2018, Coty ranked number 1,196 on the ''Forbes'' Global 2000, an annual ranking of the top 2,000 public companies in the world. Additionally, Coty ranked number 396 on ''Forbess'' 2018 list of "America's Largest Public Companies".


See also

*
Companies listed on the New York Stock Exchange (C) C {, style="background:transparent;" !Stock name !Symbol !Country of origin , ---- , C. R. Bard , , US , ---- , Cabco Tr For J C Penney Debs , , US , ---- , Cabela's , , US , ---- , Cabot Corporation , , US , ---- , Coterra , , US , ---- , ...
*
List of organizations with official stances on the SOPA and PIPA The Stop Online Piracy Act (SOPA) and PROTECT IP Act (PIPA) have found broad support from organizations that rely on copyright, including the Motion Picture Association of America, the Recording Industry Association of America, Macmillan Publ ...


References


External links

* {{Authority control, state=expanded 1904 establishments in France 2013 initial public offerings Chemical companies established in 1904 Companies listed on the New York Stock Exchange Cosmetics companies of France Cosmetics companies of the United States History of cosmetics Manufacturing companies based in New York City Perfume houses Personal care brands