A costermonger, coster, or costard is a
street seller of fruit and vegetables in British towns. The term is derived from the words ''
costard
Costard is a comic figure in the play ''Love's Labour's Lost'' by William Shakespeare. A country bumpkin, he is arrested in the first scene for flouting the king's proclamation that all men of the court avoid the company of women for three year ...
'' (a medieval variety of apple)
and ''monger'' (seller), and later came to be used to describe
hawkers in general. Some historians have pointed out that a hierarchy existed within the costermonger class and that while costermongers sold from a
handcart or animal-drawn
cart
A cart or dray (Australia and New Zealand) is a vehicle designed for transport, using two wheels and normally pulled by one or a pair of draught animals. A handcart is pulled or pushed by one or more people.
It is different from the flatbed ...
, mere hawkers carried their
wares in a basket.
Costermongers met a need for rapid food distribution from the wholesale markets (e.g., in London:
Smithfield for meat,
Spitalfields
Spitalfields is a district in the East End of London and within the London Borough of Tower Hamlets. The area is formed around Commercial Street (on the A1202 London Inner Ring Road) and includes the locale around Brick Lane, Christ Church, ...
for fruit and vegetables or
Billingsgate
Billingsgate is one of the 25 Wards of the City of London. This small City Ward is situated on the north bank of the River Thames between London Bridge and Tower Bridge in the south-east of the Square Mile.
The modern Ward extends south to the ...
for fish) by providing retail sales at locations that were convenient for the labouring classes. Costermongers used a variety of devices to transport and display produce: a
cart
A cart or dray (Australia and New Zealand) is a vehicle designed for transport, using two wheels and normally pulled by one or a pair of draught animals. A handcart is pulled or pushed by one or more people.
It is different from the flatbed ...
might be stationary at a market stall; a mobile (horse-drawn or
wheelbarrow
A wheelbarrow is a small hand-propelled vehicle, usually with just one wheel, designed to be pushed and guided by a single person using two handles at the rear, or by a sail to push the ancient wheelbarrow by wind. The term "wheelbarrow" is ma ...
) apparatus or a hand-held basket might be used for light-weight goods such as herbs and flowers.
Costermongers experienced a turbulent history, yet survived numerous attempts to eradicate their class from the streets. Programmes designed to curtail their activities occurred during the reigns of Elizabeth I, Charles I and reached a peak during Victorian times. However, the social cohesion within the coster community, along with sympathetic public support, enabled them to resist efforts to eradicate them.
They became known for their melodic sales patter, poems and chants, which they used to attract attention. Both the sound and appearance of costermongers contributed to a distinctive street life that characterised London and other large European cities, including Paris, especially in the 18th and 19th centuries. Their loud sing-song
cry or chants used to attract attention became part of the fabric of street life in large cities in Britain and Europe. Costermongers exhibited a distinct identity. Individuals signalled membership of the coster community through a dress code, especially the large
neckerchief, known as a ''kingsman'', tied round their necks. Their hostility towards the police was legendary. The distinctive identity and culture of costermongers led to considerable appeal as subject-matter for artists, dramatists, comedians, writers and musicians. Parodies of the costermonger and his way of life were frequent features in Victorian music halls. Costermongers were ubiquitous in mid-
Victorian England
In the history of the United Kingdom and the British Empire, the Victorian era was the period of Queen Victoria's reign, from 20 June 1837 until her death on 22 January 1901. The era followed the Georgian period and preceded the Edward ...
, but their numbers began to decline in the second half of the 20th century when they began to take up pitches in the regulated markets.
Etymology
The term ''costermonger'' first appeared in written English language in the early 16th century. The term ''coster'' is a corruption of ''costard'', a kind of apple, and the term ''monger'', meaning a trader or broker. The first known user of the term ''costermonger'' was by
Alexander Barclay
Dr Alexander Barclay (c. 1476 – 10 June 1552) was a poet and clergyman of the Church of England, probably born in Scotland.
Biography
Barclay was born in about 1476. His place of birth is matter of dispute, but William Bulleyn, who w ...
, poet and clergyman, in the ''Fyfte Eglog of Alexandre Barclay of the cytezene and vpondyshman'' published around 1518. "I was acquaynted with many a hucster
huckster.html" ;"title="huckster.html" ;"title="huckster">huckster">huckster.html" ;"title="huckster">huckster with a costardemonger and an hostler." The derivation of the term, costermonger, is mentioned in Samuel Johnson's ''Dictionary of the English language'', published in 1759. Charles Knight's ''London'', published in 1851, also notes that a costermonger was originally an apple-seller. Although the original meaning of ''costermonger'' applied to itinerant apple-sellers, it gradually came to refer to anyone who sold fresh fruit or vegetables from a basket,
hand cart
A cart or dray (Australia and New Zealand) is a vehicle designed for transport, using two wheels and normally pulled by one or a pair of draught animals. A handcart is pulled or pushed by one or more people.
It is different from the flatbed t ...
or temporary stall.
The term can be used to describe anyone who sells goods outdoors or in the streets and has come to be a synonym for ''street vendor''.
[''Merriam-Webster Dictionary'', https://www.merriam-webster.com/dictionary/costermonger][''Collins Dictionary'', https://www.collinsdictionary.com/us/dictionary/english/costermonger]
Definition and description
Most contemporary dictionary definitions of costermonger refer to them as retail sellers or street vendors of fresh produce, operating from temporary stalls or baskets or barrows which are either taken on regular routes for door-to-door selling or which are set up in high traffic areas such as informal markets or lining the streets of busy thoroughfares. The ''Merriam-Webster Dictionary'' defines a costermonger as "a person who sells fruit and vegetables outside rather than in a store"
while the ''Collins Dictionary'' defines a costermonger as "a person who sells fruit or vegetables from a cart or street stand.
Henry Mayhew, a Victorian social commentator, distinguished between itinerant and stationary costermongers in the following terms:
Technically, costermongers were
hawkers since they rarely traded from fixed stalls. They filled a gap in the food distribution system by purchasing produce from the wholesale markets, breaking it down into smaller lots and offering it for retail sale. Their fruit and vegetables were placed in baskets,
barrows, carts or on temporary stalls. From an economic viewpoint, they provided form
utility
As a topic of economics, utility is used to model worth or value. Its usage has evolved significantly over time. The term was introduced initially as a measure of pleasure or happiness as part of the theory of utilitarianism by moral philosopher ...
(breaking down wholesale lots into smaller retail sizes); place utility (making produce available close to shoppers' place of work or residence) and time utility (making goods available at times that are convenient to shoppers such as when they are on their way to work). Some costermongers walked the streets crying out to sell their produce, while others operated out of unauthorised, but highly organised informal markets, thereby contributing to an informal system of food distribution which was highly valued by the working classes and poorer customers.
[Jones, P.T.A., "Redressing Reform Narratives: Victorian London's Street Markets and the Informal Supply Lines of Urban Modernity," ''The London Journal'', Vol 41, No. 1, 2006, pp 64–65]
While the term costermonger is typically used to describe sellers of fresh produce, primarily fruit, vegetables, fish, and meat, both Victorian commentators and historians point out that costers sold an "astonishly large amount of raw and prepared food." In their photographic essay, ''Street Life in London'', published in 1877, John Thomson and Adolphe Smith depict costermongers selling a variety of fresh and prepared foods as well as beverages—from ginger beer through to iced confections. Mayhew provided extensive descriptions of costers selling potted plants and cut flowers:
Mayhew also pointed out that young coster girls often started out by selling cut flowers and small bunches of herbs:
Images from ''Street Life in London'', by John Thomson and Adolphe Smith, 1877
File:From 'Street Life in London', 1877, by John Thomson and Adolphe Smith- (6516045387).jpg, 'Black Jack', a London costermonger
File:From 'Street Life in London', 1877, by John Thomson and Adolphe Smith. (6257456398).jpg, Halfpenny ices
File:"Mush-Fakers" and Ginger-Beer Makers (6795271398).jpg, "Mush-Fakers" and Ginger-Beer Makers at Clapham Common
File:Covent Garden Flower Women.jpg, Covent Garden Flower Women
File:Strawberries, All Ripe!, All Ripe! (5710956977).jpg, Strawberry seller. Strawberries, All Ripe!, All Ripe!
File:The Seller of Shell-Fish by John Thomson.jpg, The Seller of Shell-Fish
History
Costermongers were known to have been in London from at least the 15th century, and possibly much earlier. Mayhew, writing in the 1840s, called costermongering an "ancient calling" and attributed the first written descriptions of the street sellers' distinctive cries and sales patter appearing in a ballad, entitled ''London Lyckpeny'' by John Lydgate probably written in the late 1300s and first performed around 1409.
Shakespeare
William Shakespeare ( 26 April 1564 – 23 April 1616) was an English playwright, poet and actor. He is widely regarded as the greatest writer in the English language and the world's pre-eminent dramatist. He is often called England's nation ...
and
Marlowe Marlowe may refer to:
Name
* Christopher Marlowe (1564–1593), English dramatist, poet and translator
* Philip Marlowe, fictional hardboiled detective created by author Raymond Chandler
* Marlowe (name), including list of people and characters w ...
mention costermongers in their writings.
Although the term 'costermonger' was used to describe any hawker of fresh produce, it became strongly associated with London-based street vendors following a surge in their numbers in the 18th and 19th centuries. They were most numerous during the
Victorian era
In the history of the United Kingdom and the British Empire, the Victorian era was the period of Queen Victoria's reign, from 20 June 1837 until her death on 22 January 1901. The era followed the Georgian period and preceded the Edwardia ...
, when Mayhew estimated their London numbers at between 30,000 and 45,000 in the late 1840s.
In the decades after the Great Fire of London, a major rebuilding programme led to the removal of London's main produce market,
Stocks Market
Stocks Market was a market in central London operating between 1282 and 1737 and for centuries was London's main retail meat and produce market.
The market was located to the east of the Walbrook in the heart of the City of London. It was demol ...
, in 1773. The displacement of the open market to a less strategic location led to a period of decline for retail markets. While wholesale markets continued to prosper, retail markets lost their foothold. Costermongers filled the gap by providing inexpensive produce in small quantities to the working classes, who, for their part, worked long hours in arduous occupations leaving them no time to attend markets far from the city centre. With the influx of people in London, in the years after the
Industrial Revolution
The Industrial Revolution was the transition to new manufacturing processes in Great Britain, continental Europe, and the United States, that occurred during the period from around 1760 to about 1820–1840. This transition included going f ...
, demand outstripped retail capacity, such that costermongers performed a 'vital role' providing food and service to the labouring classes.
Throughout the 18th century, the streets of London filled with costermongers and competition between them became intense. To stand out amid the crowd, costers began to develop distinctive cries. Mayhew describes a Saturday night in the
New Cut, a street in
Lambeth
Lambeth () is a district in South London, England, in the London Borough of Lambeth, historically in the County of Surrey. It is situated south of Charing Cross. The population of the London Borough of Lambeth was 303,086 in 2011. The area expe ...
, south of the river,
During the 19th century, costermongers gained an unsavoury reputation for their "low habits, general improvidence, love of gambling, total want of education, disregard for lawful marriage ceremonies, and their use of a peculiar slang language." Mayhew was aware of this reputation, but exhibited an ambivalent attitude towards them. On the one hand, he described them as ''usurers'' and pointed out that cheating was widespread. Weights were flattened to make products look bigger and heavier, and measures were fitted with thick or false bottoms to give false readings. On the other hand, Mayhew also noted that in his own personal experience, "they are far less dishonest than they are usually believed to be. James Greenwood, a Victorian journalist and social commentator, also used derogatory language to describe costermongers and their markets but was aware of the essential service they provided by noting that the poor would be the ultimate "losers" if they were denied access to the costermongering culture which supported them. The Methodist writer, Godfrey Holden Pike, argued that the Sabbath market was vulgar, but in later writings, he noted that "influential newspapers have often misrepresented him
he costermonger"
Historians such as Jones have argued that the promulgation of a stereotypical image of costermongers was part of a broader agenda to clear London's streets of unruly street vendors, who obstructed traffic in a rapidly growing metropolis that was barely coping with an increasing amount of vehicular traffic and street congestion. In addition, a movement to eradicate Sunday trading altogether was gathering momentum and set its sights on the informal, unregulated retail trade. Broadsheets of the day served to perpetuate costermongers' stigmatised status by stories of the moral decay that surrounded places where costers congregated.
Initiatives to rid the city of street traders were by no means new to the 19th century. Charles Knight wrote of various attempts to curtail street-based trading during the reigns of Elizabeth I (1558–1603) and Charles I (1625–1649). However, from the 1840s, the community of costermongers faced increasing opposition from three distinct quarters: the vestry, which viewed street markets as the focus of public disorder; the movement to abolish Sunday trading; and public authorities who were concerned with the rise of unregulated markets and problems associated with street congestion. Throughout the 1860s, the Commissioner of the Police, Richard Mayne, waged war on costermongers and succeeded in closing several markets while authorities and prominent philanthropists began constructing new covered market places designed to replace street selling.
In London's Bethnal Green, hostilities between authorities and costers reached a crescendo by the late 1870s. The vestry, claiming that costers were obstructing the streets, contributing to street litter and encouraging gambling and prostitution, resurrected an ancient law to prevent street trading at certain times. They created a ''Street Regulation Committee'' and employed a salaried ''Street Inspector'' to oversee compliance. They insisted that coffee stalls close by 7.30am daily, precisely when workers, on their way to work, might be in need of a hot drink. Some 700 local residents petitioned against the laws. In spite of the apparent public support, the vestry's persistance resulted in many street vendors being fined. Costermongers in the markets of Club Street and Sclater Street were subject to verbal abuse, had their stalls overturned, their barrows and carts impounded and occasionally their products tipped down a nearby drain.
In February, 1888, the ''Bethnall Green Costermongers' and Stallkeepers' Society'' was formed. Its primary aim was to fight prosecutions against costers with the help of a solicitor, who was paid a retainer. When the group learned that similar crackdowns on costers were occurring in St Luke's Parish and St Georges Parish, the group broadened its base, by forming the ''London United Costermongers' League''. Public support was very much on the side of the costermongers. Members of the public were skeptical of the vestry's motivations and believed that shopkeepers were using the issue to eliminate the cheaper produce in order to reduce competitive pressures. Justice of the Peace, Montagu Williams, visited Sclater Street personally and concluded that the vestry had little cause for complaint. From then on, the justices ensured that stall-holders were given minimal fines, taking much of the steam out of the vestry's programme of opposition. The costers also pleaded for assistance from a philanthropist, the Earl of Shaftesbury, who pressed the costers' case with the vestry. Punitive orders were eventually rescinded.
The events surrounding the costermongers' resistance to various attempts to eradicate them from the streets only heightened their animosity towards the police, which could be extreme. For many members of the working class, the costermongers' highly-visible resistance made them heroes. As one historian noted:
::With the
navvies
Navvy, a clipping of navigator ( UK) or navigational engineer ( US), is particularly applied to describe the manual labourers working on major civil engineering projects and occasionally (in North America) to refer to mechanical shovels and ea ...
a state of permanent warfare with civil authority was common, but not inevitable; with the London costermongers it was axiomatic.
By the end of the 19th century, the costermongers were in gradual decline. They did not disappear as mobile street-sellers until the 1960s, when the few that remained took pitches in local markets.
Irish costermongers
Irish immigrants and their descendants made up a considerable number of the trade all across the major cities and towns of Britain, as can be noted from 19th-century commentaries such as
Henry Mayhew
Henry Mayhew (25 November 1812 – 25 July 1887) was an English journalist, playwright, and advocate of reform. He was one of the co-founders of the satirical magazine ''Punch'' in 1841, and was the magazine's joint editor, with Mark Lemon, in ...
's ''
London Labour and the London Poor
''London Labour and the London Poor'' is a work of Victorian journalism by Henry Mayhew. In the 1840s, he observed, documented and described the state of working people in London for a series of articles in a newspaper, the ''Morning Chronicle'' ...
'': According to Mayhew,
Coster culture and style
Costers developed their own culture; notoriously competitive, respected "elder statespeople" in the costermonger community could be elected as
pearly kings and queens
Pearly Kings and Queens, known as pearlies, are an organised charitable tradition of working-class culture in London, England.
Henry Croft
The practice of wearing clothes decorated with mother-of-pearl buttons is first associated with Henry Cr ...
to keep the peace between rival costermongers. However, crimes such as theft were rare among costermongers, especially in an open market where they tended to look out for one another. Even common thieves preferred to prey on shop owners rather than costers, who were inclined to dispense ''
street justice
''Street Justice'' is an American action crime drama series starring Carl Weathers and Bryan Genesse. The series began airing in syndication in 1991, and was canceled in 1993 after 2 seasons.
Synopsis
The series revolves around U.S. Army Specia ...
''.
London based costermongers had their own
dress code
A dress code is a set of rules, often written, with regard to what clothing groups of people must wear. Dress codes are created out of social perceptions and norms, and vary based on purpose, circumstances, and occasions. Different societies an ...
. In the mid-nineteenth century, men wore long
waistcoat
A waistcoat ( UK and Commonwealth, or ; colloquially called a weskit), or vest ( US and Canada), is a sleeveless upper-body garment. It is usually worn over a dress shirt and necktie and below a coat as a part of most men's formal wear. ...
s of sandy coloured
corduroy
Corduroy is a textile with a distinctively raised "cord" or wale texture. Modern corduroy is most commonly composed of tufted cords, sometimes exhibiting a channel (bare to the base fabric) between them. Both velvet and corduroy derive from fu ...
with buttons of
brass
Brass is an alloy of copper (Cu) and zinc (Zn), in proportions which can be varied to achieve different mechanical, electrical, and chemical properties. It is a substitutional alloy: atoms of the two constituents may replace each other with ...
or shiny
mother of pearl
Nacre ( , ), also known as mother of pearl, is an organicinorganic composite material produced by some molluscs as an inner shell layer; it is also the material of which pearls are composed. It is strong, resilient, and iridescent.
Nacre is ...
. Trousers, also made of corduroy, had the distinctive
bell-bottomed leg. Footwear was often decorated with a motif of roses, hearts and
thistle
Thistle is the common name of a group of flowering plants characterised by leaves with sharp prickles on the margins, mostly in the family Asteraceae. Prickles can also occur all over the planton the stem and on the flat parts of the leaves. ...
s.
Neckerchief
A neckerchief (from ''neck'' (n.) + ''kerchief''), sometimes called a necker, kerchief or scarf, is a type of neckwear associated with those working or living outdoors, including farm labourers, cowboys and sailors. It is most commonly still see ...
s—called king's men—were of green
silk
Silk is a natural protein fiber, some forms of which can be woven into textiles. The protein fiber of silk is composed mainly of fibroin and is produced by certain insect larvae to form cocoons. The best-known silk is obtained from the coc ...
or red and blue. Covent Garden’s flower sellers were immortalised in
George Bernard Shaw
George Bernard Shaw (26 July 1856 – 2 November 1950), known at his insistence simply as Bernard Shaw, was an Irish playwright, critic, polemicist and political activist. His influence on Western theatre, culture and politics extended from ...
's ''
Pygmalion
Pygmalion or Pigmalion may refer to:
Mythology
* Pygmalion (mythology), a sculptor who fell in love with his statue
Stage
* ''Pigmalion'' (opera), a 1745 opera by Jean-Philippe Rameau
* ''Pygmalion'' (Rousseau), a 1762 melodrama by Jean-Jacques ...
''.
Henry Mayhew gave a detailed description of the costermonger's attire:
Costers were especially fond of mother-of-pearl buttons. Men decorated the legs of their trousers with a line of pearly buttons. By the 19th century, both men and women began adding these ''pearly buttons'' to their clothing as James Greenwood describes:
In the 1880s, a man by the name of
Henry Croft who had long admired the costermonger's way of life as well as their showiness and panache, smothered his worn out suit and accessories with pearly buttons arranged in geometric patterns. Costermongers soon recognised that the public loved these shimmering outfits and began wearing more and more heavily decorated outfits and soon became known as the ''Pearly Kings and Queens''.
Betty May
Betty May (born Bessie Golding 1894, died after 1955) was a British singer, dancer, and model, who worked primarily in London's West End of London, West End. She was a member of the London Bohemianism, Bohemian set of the inter-war years, claime ...
spoke of the "coster" style and atmosphere in London, around 1900, in her autobiography ''Tiger Woman: My Story'':
File:Walnuts to pickle. Street traders selling pickled walnuts - Rowlandson's characteristic Sketches of the Lower Orders (1820) - BL.jpg, Street traders selling pickled walnuts from Rowlandson's ''Sketches of the Lower Orders'', 1820
File:A veteran naturalist - being the life and work of W.B. Tegetmeier (1916) (14783783035).jpg, A coster girl,
File:Woman selling fruit from small barrow Sydney, ca. 1885-1890 - photographed by Arthur K. Syer (5775144516).jpg, Coster fruit seller with barrow, Sydney, , photographed by Arthur K. Syer
File:Trafalgar Square (14408178718).jpg, Costermonger in Trafalgar Square,
File:A Pearly Collection.jpg, Pearly Kings and Queens
File:Market, sunshades, costermonger, basket Fortepan 83774.jpg, Vegetable costermonger, Hungary, 1935
Costermongers also developed their own linguistic forms. In the 1800s, they spoke ''
back slang
Back slang is an English coded language in which the written word is spoken phonemically backwards.
Usage
Back slang is thought to have originated in Victorian England. It was used mainly by market sellers, such as butchers and greengrocers, f ...
;'' in which ordinary words are said backwards. Examples of back slang include ''yob'' for ''boy''; ''ecslop'' for ''police''; ''elbat'' for ''table'' and ''yennep'' for ''penny''. Back slang was used as a secret language, a code which only other costermongers understood. In her book, ''Shadows of the Workhouse'', Jennifer Worth observed that "Costers... spoke to each other almost entirely in back slang; incomprensible to an outsider." Many costermongers also used ''
rhyming slang
Rhyming slang is a form of slang word construction in the English language. It is especially prevalent among Cockneys in England, and was first used in the early 19th century in the East End of London; hence its alternative name, Cockney rhymin ...
''; where any word can be substituted with another word that rhymes with it. Examples of rhyming slang include: ''tin lids'' or ''dustpan lids'' for ''kids''; ''jimmy grant'' for ''emigrant''; ''apple and pears'' for ''stairs''; ''rubbidy dub'' for ''pub'' and ''trouble and strife'' for ''wife''. The selection of rhyming words often suggested a symbolic association. For example, a ''sorrowful tale'' means ''three months in jail.'' Following the second world war, condensed versions of popular terms were more commonly used, such that ''trouble and strife'' meaning ''wife'' simply became ''trouble'' and the phrase ''down the frog and toad'' (meaning ''down the road'') would be condensed to ''down the frog''. Historians have advanced various explanations for the rise of a unique coster tongue. One possible explanation is that it protected costers from close surveillance.
Both historians and contemporary commentators have pointed to additional distinctive elements of coster culture. In general, they were a hard-working and hard-drinking lot. They were not party political, showed a "complete disregard for the lawful marriage," were not members of any Church, were intensely loyal to other costermongers, were inclined to lend support to the poor and treated their donkeys very well. They enjoyed relative autonomy in terms of their working hours and appeared to be "under the command of no-one." Their distinctive identity combined with their highly visible position on London streets led to costermongers becoming a symbol of the working class. As Ian Peddie explains:
Mayhew referred to costermongers as a "dangerous class." The coster community was seen as the "vanguard of resistance" in the 19th century. Their open hostilities with police drew widespread public support and costers who were 'sent down' were seen as martyrs and heroes. Historians have pointed to the "subversive potential" of the coster class, because of their ability to make broad social connections that cut across geographic boundaries and "related forms of power and exploitation."
In literature and the arts
Costermongers' distinctive identity meant that they were prime targets for songwriters and musicians. Mayhew pointed out that a ballad, ''London Lyckpeny'' written by
John Lydgate
John Lydgate of Bury (c. 1370 – c. 1451) was an English monk and poet, born in Lidgate, near Haverhill, Suffolk, England.
Lydgate's poetic output is prodigious, amounting, at a conservative count, to about 145,000 lines. He explored and est ...
in about 1409, was a very early example of music inspired by the cries of costermongers as they spruiked cherries and strawberries in the streets. The ballad, is a satire that recounts the tale of a country person visiting London to seek legal remedies after having been defrauded. However, he finds that he cannot afford justice, and is soon relieved of any money he has through his dealings with street sellers, retailers, tavern-keepers and others. A ''lyckpeny'' (or ''lickpenny'') is an archaic term for anything that soaks up money. Lydgate's ballad prompted generations of composers to write songs about the distinctive cries of street vendors. By the 18th and 19th centuries, ballads extolling the beauty of the women selling lavender, pretty flowers and water cresses had become a ripe subject for composers of popular songs.
Selected popular 19th-century tunes with references to costermongers
File:I 'aven't told 'im (NYPL Hades-609918-1255689).jpg, Cover of ''I 'aven't told 'im''
File:I 'aven't told 'im (NYPL Hades-609918-1801997).jpg, Opening bars of ''I 'aven't told 'im''
File:Be my little pal (NYPL Hades-454094-1166509).jpg, Cover of ''Be My Little Pal: A Coster’s Pleading''
File:Be my little pal (NYPL Hades-454094-1699772).jpg, Chorus of ''Be my little pal''
File:Gus Elen If It Wasnt for the Ouses In Between.jpg, Cover of Gus Elen's ''If It Wasn't for the 'Ouses In Between'' also known as ''The Cockney's Garden''
File:1899 Gus Ellen.jpg, Cover of Gus Elen's ''The Coster's Mansion'', 1899
Specific references to costermongers can be found in the novels and plays of the 17th century.
Shakespeare
William Shakespeare ( 26 April 1564 – 23 April 1616) was an English playwright, poet and actor. He is widely regarded as the greatest writer in the English language and the world's pre-eminent dramatist. He is often called England's nation ...
, in the play, King Henry IV, (published about 1600) wrote that "virtue is of so little regard in these coster-monger times, that true valor is turned bear-heard." The playwright,
Ben Jonson
Benjamin "Ben" Jonson (c. 11 June 1572 – c. 16 August 1637) was an English playwright and poet. Jonson's artistry exerted a lasting influence upon English poetry and stage comedy. He popularised the comedy of humours; he is best known for t ...
mentioned costermongers in ''
Epicœne, or The Silent Woman'', written in about 1609. The character, Morose, a man who craved silence, could "not endure the costermonger" and "swoons if he hears one." Playwrights, John Ford and Thomas Dekker, also mentioned costers in ''
The Sun's Darling
''The Sun's Darling'' is a masque, or masque-like play, written by John Ford (dramatist), John Ford and Thomas Dekker (poet), Thomas Dekker, and first published in 1656 in literature, 1656.
''The Sun's Darling'' was licensed for performance by S ...
'' (1656) in the passage, "Upon my life, he means to turn costermonger, and is projecting how to forestall the market. I shall cry "pippins" rarely." A popular comedy, ''
The Scornful Lady
''The Scornful Lady'' is a Jacobean era stage play, a comedy written by Francis Beaumont and John Fletcher, and first published in 1616, the year of Beaumont's death. It was one of the pair's most popular, often revived, and frequently reprint ...
'' (1616), written by playwrights,
Francis Beaumont
Francis Beaumont ( ; 1584 – 6 March 1616) was a dramatist in the English Renaissance theatre, most famous for his collaborations with John Fletcher.
Beaumont's life
Beaumont was the son of Sir Francis Beaumont of Grace Dieu, near Thrin ...
and
John Fletcher, referred to costers in: "Pray sister, do not anger him, And, then he'll rail like a rude costermonger."
From the 15th century, a tradition of representing ‘street cries’ developed in Europe and reached a peak in 18th and 19th century London and Paris. These works were primarily folios consisting of sets of
engraving
Engraving is the practice of incising a design onto a hard, usually flat surface by cutting grooves into it with a Burin (engraving), burin. The result may be a decorated object in itself, as when silver, gold, steel, or Glass engraving, glass ...
s or
lithographs
Lithography () is a planographic method of printing originally based on the immiscibility of oil and water. The printing is from a stone (lithographic limestone) or a metal plate with a smooth surface. It was invented in 1796 by the German a ...
with minimal notation. Nevertheless, these representations have proved to be a valuable source for social historians. One of the first such publications was a French publication, ''Etudes Prises Dans let Bas Peuple, Ou Les Cris de Paris'' (1737) (roughly translated as ''Studies Taken of the Lower People, Or The Cries of Paris''). Two decades later, in England, ''The Cries of London Calculated to Entertain the Minds of Old and Young; illustrated in variety of copper plates neatly engrav'd with an emblematical description of each subject'', was published. and followed by ''Cries of London'' (1775) and ''The Cries of London, as they are daily exhibited in the streets: with an epigram in verse, adapted to each. Embellished with sixty-two elegant cuts'' (1775); a highly popular publication with a new edition published in 1791 and in its tenth edition by 1806. Other 18th-century titles included: ''The Cries of London: for the Instruction of Good Children; decorated with twenty-four cuts from life'', (1795). Similar titles appeared in the 19th century including: ''The New Cries of London; with characteristic engravings'' (1804); ''The Cries of London; embellished with twelve engravings'', ''The Cries of Famous London Town: as they are exhibited in the streets of the metropolis: with twenty humorous prints of the most eccentric characters''; ''The Cries of London: shewing how to get a penny for a rainy day'', (1820) Lord Thomas Busby's ''The Cries of London: drawn from life; with descriptive letter-press, in verse and prose'' (1823); James Bishop's ''The Cries of London: for the information of little country folks; embellished with sixteen neatly-coloured engravings'', (1847); and ''The London Cries in London Street: embellished with pretty cuts, for the use of good little boys and girls, and a copy of verses (1833)''.
From the 18th through to the early 20th century, music hall entertainers, songwriters and musicians mined coster culture and language, seeking inspiration for parodies, sketches and songs. Alfred Peck Vance (1838–1888), also known as ''The Vance'', was one of the first to exploit the coster image in the music halls.
Arthur Lloyd Arthur Lloyd may refer to:
* Arthur Lloyd (rugby league), rugby league footballer of the 1930s for Wales, and York
* Arthur Lloyd (musician) (1839–1904), Scottish singer, songwriter, comedian and stage producer
* Arthur Lloyd (bishop) (1844–19 ...
was a composer and singer, who achieved great success with his character-songs in the 1870s, many of which were devoted to the lives of costermongers. Lloyd's repertoire, which included songs such as ''The Costermonger's Song'', unlike other music hall compositions, was less dependent on the ability of the performer to mimic Cockney accents and mannerisms, but rather relied on the lyrics to deliver a "quaintness of fancy" and humour. Other musicians, such as
Robert and Harris Weston, drew inspiration from London's cockney culture when composing their songs, some of which were often sung in a cockney accent. Coster life and culture was also portrayed in Victorian
music hall
Music hall is a type of British theatrical entertainment that was popular from the early Victorian era, beginning around 1850. It faded away after 1918 as the halls rebranded their entertainment as variety. Perceptions of a distinction in Bri ...
s by vocal comedians such as
Albert Chevalier
Albert Chevalier (often listed as Albert Onésime Britannicus Gwathveoyd Louis Chevalier); (21 March 186110 July 1923), was an English music hall comedian, singer and musical theatre actor. He specialised in cockney related humour based on life ...
,
Bessie Bellwood
Bessie Bellwood (born Catherine Mahoney; 30 March 1856 – 24 September 1896) was a popular music hall performer of the Victorian era noted for her singing of 'Coster' songs, including "What Cheer Ria". Her onstage persona was that of an abra ...
, Charles Seel, Paul Mill and
Gus Elen
Ernest Augustus Elen (22 July 1862 – 17 February 1940) was an English music hall singer and comedian. He achieved success from 1891, performing cockney songs including "Arf a Pint of Ale", "It's a Great Big Shame", "Down the Road" and "If It ...
. Elen was a highly popular performer whose tunes included; ''The Coster's Mansion'', ''The Coster's Muvver'' and ''The Coster's Pony''. Chevalier, was a popular comedic entertainer, who himself never worked as a coster, but appeared in character as a costermonger, and sang ''The Coster's Serenade'', ''The Nasty Way 'e Sez It'', and ''Funny Without Being Vulgar''. A few costermongers, such as
Alec Hurley, made a living composing and performing songs about their own careers as costermongers. ''The Costermonger's Song'' (also known as ''Going to the Derby'') was a Lloyd composition. Hurley's wife,
Marie Lloyd
Matilda Alice Victoria Wood (12 February 1870 – 7 October 1922), professionally known as Marie Lloyd (), was an English music hall singer, comedian and musical theatre actress. She was best known for her performances of songs such as " T ...
, had some success with tunes he composed including, ''The Coster's Christening'' and the ''Costermonger's Wedding''. Many of these were pictorial texts, heavily adorned with engravings or lithographs depicting the exuberance of street life in which street vendors were prominently featured.
Selected engravings from works of non-fiction on the theme of costermongers
File:Études prises dans le bas peuple ou les Cris de Paris - Garçon Boulanger.jpg, "Bread Boy" from ''Études prises dans le bas peuple ou les Cris de Paris'', 1746
File:Études prises dans le bas peuple ou les Cris de Paris - La Vie, La Vie.jpg, "Brandy Seller" from ''Études prises dans le bas peuple ou les Cris de Paris'', 1746
File:Paul Sandby - London Cries- Flowers - Google Art Project.jpg, Flower seller from the ''London Cries'' series by Paul Sandby,
File:Paul Sandby - London Cries- A Girl with a Basket of Oranges - Google Art Project.jpg, "Girl with a Basket of Oranges" from the ''London Cries'' series by Paul Sandby,
File:Cries of london plate8 by CARDON, ANTHONY (ANTOINE) - GMII.jpg, "Round & Sound Five Pence Pound Duke Cherries" from the ''Cries of London'', by Anthony Cardon, 1795
File:Bodleian Libraries, Cries of London.jpg, Images from ''Cries of London'', by Robert Laurie and James Whittle,
File:Flounders. A trader selling fish - Rowlandson's characteristic Sketches of the Lower Orders (1820) - BL.jpg, "Flounders: Selling fish" from Rowlandson's ''Characteristic Sketches of the Lower Orders'', 1820
File:Saloop - Rowlandson's characteristic Sketches of the Lower Orders (1820) - BL.jpg, "Saloop" from ''Rowlandson's Characteristic Sketches of the Lower Orders'', 1820
By the 19th century, writers were using known coster locations as settings for literary works.
George Gissing
George Robert Gissing (; 22 November 1857 – 28 December 1903) was an English novelist, who published 23 novels between 1880 and 1903. His best-known works have reappeared in modern editions. They include '' The Nether World'' (1889), '' New Gr ...
's first published novel, ''
Workers in the Dawn
''Workers in the Dawn'' is a novel by George Gissing, which was originally published in three volumes in 1880. It was the first of Gissing's published novels, although he had been working on another prior to this. The work focuses on the unhappy m ...
'', published in 1880, described the costermongers at Whitecross Market in the late 1850s. In ''
The Forsyte Saga
''The Forsyte Saga'', first published under that title in 1922, is a series of three novels and two interludes published between 1906 and 1921 by the English author John Galsworthy, who won the Nobel Prize in Literature. They chronicle the vici ...
'', Swithin Forsyte is driving Irene Forsyte in his carriage through the streets of London in 1886 and a costermonger (the "ruffian") and his girlfriend are riding alongside in their donkey cart, which is overturned in traffic.
Gilbert Chesterton points out that ''slum novels'', an early 20th-century genre, showed a great interest in costermongers, although Chesterton, himself, wrote he did not always approve of the novelists' motives which often came down to writing about the costermonger's "dim vices and delicate virtues" and their capacity to create a sensation.
In the 1972
animated
Animation is a method by which still figures are manipulated to appear as moving images. In traditional animation, images are drawn or painted by hand on transparent celluloid sheets to be photographed and exhibited on film. Today, most anim ...
television film
A television film, alternatively known as a television movie, made-for-TV film/movie or TV film/movie, is a feature-length film that is produced and originally distributed by or to a television network, in contrast to theatrical films made for ...
''Oliver and the Artful Dodger'', a reformed
Artful Dodger
Jack Dawkins, better known as the Artful Dodger, is a character in Charles Dickens's 1838 novel '' Oliver Twist''. The Dodger is a pickpocket, so called for his skill and cunning in that occupation. He is the leader of the gang of child criminals ...
works as a costermonger dealing in scrap iron to support a group of orphans he's rescued from the
workhouse
In Britain, a workhouse () was an institution where those unable to support themselves financially were offered accommodation and employment. (In Scotland, they were usually known as poorhouses.) The earliest known use of the term ''workhouse'' ...
.
Jeffrey Archer's 1991 novel ''As the Crow Flies'' features a costermonger mentoring his grandson in the trade in the Covent Garden area of London.
Street life and the "cries of London" was also a recurring theme in European painting. In the mid-1700s, the English water-colourist,
Paul Sandby
Paul Sandby (1731 – 7 November 1809) was an English map-maker turned landscape painter in watercolours, who, along with his older brother Thomas, became one of the founding members of the Royal Academy in 1768.
Life and work
Sandby was ...
created a series entitled ''London Cries'' depicting English shopkeepers, stall-holders and itinerant street vendors. The Dutch engraver,
Marcellus Laroon began working in London in the mid-1700s where he produced his most famous work, the series, ''The Cryes of London''. The Flemish engraver and printmaker,
Anthony Cardon
Anthony Cardon (1772–1813) was a Flemish engraver in chalk or stipple, who made his career in England and became noted for his engravings and book illustrations.
Life
Anthony Cardon was born in Brussels in around 1772. He was the son and pupil ...
, spent time in England in the 1790s where he produced a series of engravings of London's street sellers, known as the ''Cries of London''.
Francis Wheatley, the English painter, who had been born in Covent Garden and was well acquainted with London's street life, exhibited a series of artworks, also entitled ''Cries of London'', between 1792 and 1795.
Augustus Edwin Mulready
Augustus Edwin Mulready (23 Feb 1844 – 15 March 1904) was an English genre painter whose work often depicted London street scenes with urchins and flower-sellers.
Life and work
Mulready came from a family of artists. His grandfather, ...
, made his reputation by painting scenes of Victorian life which included street sellers, urchins, markets flower sellers. The French artist,
Louise Moillon, noted for her still-life paintings, also used market scenes, costermongers, street vendors and green-grocers as subject matter in early 17th-century France.
''The Victorian Slum'' (''Victorian Slum House'' in the US) is a five part documentary, produced by the BBC in 2016, featuring a group of costermonger and tradesman families, living and working in London's East End between the 1860s and the early 20th century, and highlighting the plight of the urban poor.
Paintings, etchings and porcelain figurines featuring costermongers
File:Vincenzo Campi - The Fruit Seller.jpg, The Fruit Seller by Vincenzo Campi,
File:Claes van Heussen - Fruit and Vegetable Seller - WGA11392.jpg, Fruit and Vegetable Seller by Claes van Heussen, 1630
File:Moillon, Louise - The Fruit and Vegetable Costermonger - 1631.jpg, The Fruit and Vegetable Costermonger by Louise Moillon, 1631
File:Murillo - Vendedores de fruta.jpg, Fruit Vendors, by Murillo, 1670–75
File:The Soviet Union 1971 CPA 4023 stamp (Girl Fruit-seller (Bartolome Esteban Murillo)).png, Girl Fruit-seller by Bartolome Esteban Murillo (1971 postage stamp, Russia)
File:A fruit seller by a canal, by Matthys Naiveu.jpg, A fruit seller by a canal, by Matthys Naiveu, 1687
File:Peter Angelis The fruit seller.jpg, The fruit seller by Peter Angelis, early 18th century
File:Fruit seller (one of a pair) MET 210226.jpg, Fruit seller (one of a pair), Chelsea Porcelain Manufactory, figurine,
File:Fruit seller (one of a pair) MET 210227.jpg, Fruit seller (one of a pair), Chelsea Porcelain Manufactory, figurine,
File:Augustus Edwin Mulready The flower girl 1872.jpg, The flower girl by Augustus Edwin Mulready, 1872
File:Augustus Edwin Mulready A Little Violet Seller 1877.jpg, A Little Violet Seller by Augustus Edwin Mulready
Augustus Edwin Mulready (23 Feb 1844 – 15 March 1904) was an English genre painter whose work often depicted London street scenes with urchins and flower-sellers.
Life and work
Mulready came from a family of artists. His grandfather, ...
, 1877
File:Artgate Fondazione Cariplo - Sottocornola Giovanni, Venditrice di frutta.jpg, Fruit vendor by Sottocornola Giovanni, 1886
File:Bucharest - Peasant and Fruit-Seller, 1893.jpg, Peasant and Fruit-Seller, Bucharest, 1893
File:Fruit seller by A.Yakovkev.jpg, Fruit seller by A. Yakovkev, early 20th century
File:Italy by Frank Fox (39).jpeg, Fruit sellers in Naples, 1918
Social commentary and sources
The activities and lifestyles of 19th-century costermongers and street vendors are among the subjects documented in various 19th-century texts. Many of these were written by prominent social commentators and journalists, as part of a social reform agenda which emerged during the period. Notable commentators (with selected book titles) include:
*
Henry Mayhew
Henry Mayhew (25 November 1812 – 25 July 1887) was an English journalist, playwright, and advocate of reform. He was one of the co-founders of the satirical magazine ''Punch'' in 1841, and was the magazine's joint editor, with Mark Lemon, in ...
wrote ''
London Labour and the London Poor
''London Labour and the London Poor'' is a work of Victorian journalism by Henry Mayhew. In the 1840s, he observed, documented and described the state of working people in London for a series of articles in a newspaper, the ''Morning Chronicle'' ...
'', a four volume collection of articles, being an observational account of street life and the working poor, published in 1851. Volume 1 is dedicated to costermongers and street vendors。Henry Mahew wrote extensively about the conditions of London’s working classes and poor. During the mid-19th century, his output was prolific, publishing a series of 82 letters, surveying the conditions of the nation’s labouring population in the Morning Chronicle in 1849-1850.; and a series of pamphlets, entitled "The Great World of London", in 1856 made a number of public appearances in which he used humour, song and costume to bring his characters to the stage and in 1857 gave a series of public readings, promoted as "Oddities of the London Streets" His most well-known work is ''London Labour and the London Poor''
* Godfrey Holden Pike, a Methodist writer, published ''Byeways of Two Cities'', in 1873 and the ''Romance of the Streets'' in 1872
*
James Greenwood, a Victorian journalist and social commentator, first published an article 'A Mission Among City Savages', the ''Daily Telegraph'' and subsequently in a collection entitled, ''In Strange Company'' in 1873. His commentary relates especially to the street vendors working around Whitecross Street, London. He also wrote, ''Toilers in London'' in 1883
*
Charles Booth wrote, ''
Life and Labour of the People in London
''Life and Labour of the People in London'' was a multi-volume book by Charles Booth which provided a survey of the lives and occupations of the working class of late 19th century London. The first edition was published in two volumes as ''Lif ...
'' a multi-volume book published in 1891. Volume 17 contains commentary on costermongers and their lifestyle.
*
John Thomson and Adolphe Smith, collaborated in the production of a monthly magazine, ''Street Life in London'', between 1876 and 1877. These were subsequently published as a pictorial essay in book form, also called ''Street Life in London'' in 1878.
[Jacobson, K., ''Odalisques and Arabesques: Orientalist Photography, 1839-1925'', London, Bernard Quaritch, 2007; argues that the work focused on educating the English middle class on the circumstances of the English working classes.]
Legal standing
The costermonger's trade in London is subject to regulation by law, under the administration of the
Commissioner of Police of the Metropolis
The Commissioner of Police of the Metropolis is the head of London's Metropolitan Police Service. Sir Mark Rowley was appointed to the post on 8 July 2022 after Dame Cressida Dick announced her resignation in February.
The rank of Commissione ...
. If the pitch is stationary, by-laws of local councils also apply. Legislation exists under clause six of the
Metropolitan Streets Act 1867
The Metropolitan Streets Act 1867 was an Act of the Parliament of the United Kingdom applying to the City of London and all places and parishes then within the jurisdiction of the Metropolitan Board of Works. Following public meetings and press c ...
, which deals with obstruction by goods to pavements (sidewalks) and streets. There are various modern amendments, the first of which occurred
mere months after the passing of the original Act.
See also
*
Arabber
An arabber (or a-rabber) is a street vendor (hawker) selling fruits and vegetables from a colorful, horse-drawn cart. Once a common sight in American East Coast cities, only a handful of arabbers still walk the streets of Baltimore. They rely on s ...
*
Cockney
Cockney is an accent and dialect of English, mainly spoken in London and its environs, particularly by working-class and lower middle-class Londoners. The term "Cockney" has traditionally been used to describe a person from the East End, or b ...
*
Huckster
A huckster is anyone who sells something or serves biased interests, using pushy or showy tactics. Historically, the term meant any type of peddler or vendor, but over time it has assumed pejorative connotations.
Etymology
The original meanin ...
*
Merchant
A merchant is a person who trades in commodities produced by other people, especially one who trades with foreign countries. Historically, a merchant is anyone who is involved in business or trade. Merchants have operated for as long as indust ...
*
Peddler
A peddler, in British English pedlar, also known as a chapman, packman, cheapjack, hawker, higler, huckster, (coster)monger, colporteur or solicitor, is a door-to-door and/or travelling vendor of goods.
In England, the term was mostly used fo ...
*
Retail
Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and t ...
*
Street food
Street food is ready-to-eat food or drinks sold by a hawker, or vendor, in a street or at other public places, such as markets or fairs. It is often sold from a portable food booth, food cart, or food truck and is meant for immediate consumption ...
*
Street market
A marketplace or market place is a location where people regularly gather for the purchase and sale of provisions, livestock, and other goods. In different parts of the world, a marketplace may be described as a '' souk'' (from the Arabic), ' ...
*
Street photography
Street photography (also sometimes called candid photography) is photography conducted for art or enquiry that features unmediated chance encounters and random incidents within public places. Although there is a difference between street and ca ...
References
Sources and further reading
* ''A Dictionary of Modern Slang, Cant and Vulgar Words'', London, John Camden Hotten, London, Project Gutenberg edition. Online: 1860.https://www.gutenberg.org/files/47018/47018-h/47018-h.htm
* Bouchardon, E., ''Études Prises Dans le Bas Peuple ou les Cris de Paris'', 1737
* Greenwood, J., ''Toilers in London'', (1883), Dodo Press, 2009
* Greenwood, J., ''In Strange Company'', (1874)
* Hindley, C., ''A History of the Cries of London: Ancient and Modern'', (1885), Project Gutenberg edition, 2011
* Knight, C., ''Knight's Cyclopedia of London'', C. Knight & Co, 1851 Online:
* Mayhew, H., ''London Labour and the London Poor'', Volume 1, 1861 Digital editions: ;
* {{EB1911, wstitle=Coster-monger , volume=7, page=222
Street culture
Street cries
Food services occupations
Food retailers of the United Kingdom