Cookies by Design, also known as Crumb Corps, LLC,Cookies by Design, Inc. Sold After 25 Years
/ref> formerly Cookie Bouquet, is a producer of baked goods. The company current has about 70 corporate and franchised locations across the

United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., federal district, five ma ...

and had $54 million in sales in 2006.

History

Cookies by Design was founded in 1983 in

Plano, Texas Plano ( ) is a city in Collin County and Denton County, Texas, United States. It had a population of 285,494 at the 2020 census. It is a principal city of the Dallas–Fort Worth metroplex. History European settlers came to the area near ...

by Gwen Willhite after she lost her previous job. The company's signature product was the "cookie bouquet": arrangements of cookies or other baked goods on sticks in a decorative container, similar to a

flower bouquet A flower bouquet is a collection of flowers in a creative arrangement. Flower bouquets can be arranged for the decor of homes or public buildings, or may be handheld. Handheld bouquets are classified by several different popular shapes and style ...

, intended to be given as gifts or used for decor. The first franchised Cookie Bouquet location opened in 1987. The company changed their name to Cookies By Design after the trademark was challenged during the company's expansion into California by a San Jose company called Cookie Florist that also sold similar bouquets. The company was sold to Crumb Corps in 2007, and Jon Rice took over as president and CEO. The company was sued by

Eat'n Park Eat'n Park is a restaurant chain based in Homestead, Pennsylvania, with 59 locations in Ohio, Pennsylvania, and West Virginia. The chain is known for its Smiley Cookies and has adopted the motto, "the place for smiles". History In the late ...

in 2010, Eat'n Park alleging that Crumb Corps infringed on their

smiley-face A smiley, sometimes referred to as a smiley face, is a basic ideogram that represents a smiling face. Since the 1950s it has become part of popular culture worldwide, used either as a standalone ideogram, or as a form of communication, such ...

cookie. The company began selling

cupcake A cupcake (also British English: fairy cake; Hiberno-English: bun) is a small cake designed to serve one person, which may be baked in a small thin paper or aluminum cup. As with larger cakes, frosting and other cake decorations such as fru ...

s in 2015 under the brand name Cupcakes By Design. It began offering cupcake delivery nationwide in 2021.

References

External links

Official siteBusinesswire.com press release Jan. 2008
Companies based in Plano, Texas Bakeries of the United States {{food-company-stub