Connection Magazines is an Australian

online In computer technology and telecommunications, online indicates a state of connectivity and offline indicates a disconnected state. In modern terminology, this usually refers to an Internet connection, but (especially when expressed "on line" or ...

and print publisher. Its core interest is the publication of trade and

consumer A consumer is a person or a group who intends to order, or uses purchased goods, products, or services primarily for personal, social, family, household and similar needs, who is not directly related to entrepreneurial or business activities. T ...

-focused magazines and online media in the building and

construction Construction is a general term meaning the art and science to form objects, systems, or organizations,"Construction" def. 1.a. 1.b. and 1.c. ''Oxford English Dictionary'' Second Edition on CD-ROM (v. 4.0) Oxford University Press 2009 and com ...

sector. Connection Magazines also incorporates a

market research Market research is an organized effort to gather information about target markets and customers: know about them, starting with who they are. It is an important component of business strategy and a major factor in maintaining competitiveness. Mark ...

division (Connection Research) and an events division (Connection Events), through which annual Australian industry forums are conducted. Connection Magazines also engages in advocacy for the various industries it covers, and is a long-serving member of a variety of international trade organisations (such as the

World Plumbing Council The World Plumbing Council (WPC) is an international organization of plumbing associations and plumbing industry participants . There are currently over 200 WPC members from more than 30 countries around the world. World Plumbing Day is an intern ...

History

Connection Magazines was originally called QUATSID Pty. Ltd., but also traded as Patchell Publishing Pty. Ltd. and Jeff Patchell Pty. Ltd. before adopting the name 'Connection Magazines' in the June 2000.

Trade publications

The company was founded by Jeff Patchell in 1985 with the creation of ''Plumbing Connection'' magazine. The business has since expanded to include other

trade magazine A trade magazine, also called a trade journal or trade paper (colloquially or disparagingly a trade rag), is a magazine or newspaper whose target audience is people who work in a particular trade or industry. The collective term for this ...

titles including ''Electrical Connection'', ''Building Connection'', ''Business Connection'', ''Cabling Connection'', ''Retail Connection'', ''Connected Home Australia'' and ''Connected Home Middle East''.

Consumer titles

In 2008 Connection Magazines began its first consumer-based website with the launch of its Connected Home website. This was followed in 2010 by the launch of BUILD, an online building and

renovation Renovation (also called remodeling) is the process of improving broken, damaged, or outdated structures. Renovations are typically done on either commercial or residential buildings. Additionally, renovation can refer to making something new, ...

resource for the domestic Australian market. 2011 also saw the launch of the company's first consumer-focused magazine, ''Stunning Smart Homes'', which was followed shortly thereafter by its second consumer magazine title ''ManSpace'' magazine.

References

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History

Trade publications

Consumer titles

References

External links