ColourPop Cosmetics, also known as ColourPop, is an American
cosmetics
Cosmetics are constituted mixtures of chemical compounds derived from either natural sources, or synthetically created ones. Cosmetics have various purposes. Those designed for personal care and skin care can be used to cleanse or protect ...
brand based in
Los Angeles
Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
, California. The company was founded in 2014 by siblings Laura and John Nelson. ColourPop products are sold through their website and at
Ulta Beauty
Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc. and before 2000 as Ulta3, is an American chain of beauty stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries both high-end and low-end cosmetics, fragran ...
. They predominantly make products for the eyes, lips, and face.
Their brand is known for their affordable pricing (many of their products range in price from $5-$20) and collaborations based on current trends in
social media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social medi ...
. Their makeup is also
cruelty-free
In the animal rights movement, cruelty-free is a label for products or activities that do not harm or kill animals anywhere in the world. Products tested on animals or made from animals are not considered cruelty-free, since these tests are often ...
.
The company also has a skincare brand under the name Fourth Ray Beauty and a sister brand focused on body makeup called Sol Body.
ColourPop has won make up beauty awards from
Glamour (2020),
Allure (2019),
Influenster
Influenster is a product discovery and reviews platform for consumers. Influenster uses social media analytics to measure its users’ influence on social media. Influenster launched in 2010. An iOS app for Influenster launched in 2014 while an A ...
(2018), Temptalia (2018,2019), and OK!(2018).
History
Sibling co-founders Laura and John Nelson started a parent company called Seed Beauty as an offshoot of their father's makeup company Spatz Laboratories, which produced makeup products for other brands. ColourPop Cosmetics is a brand owned by parent company Seed Beauty, which also used to own
Kylie Cosmetics
Kylie Cosmetics, LLC is an American cosmetics company founded by Kylie Jenner. The company began selling Kylie Lip Kits, a liquid lipstick and lip liner set, on November 30, 2015. Formerly known as Kylie Lip Kits, the company was renamed Kylie Co ...
and
KKW Beauty. The company started as an e-commerce business, then expanded to selling wholesale to retail stores as well. The brand's first retail partnership was with
Sephora
Sephora is a French multinational retailer of personal care and beauty products. Featuring nearly 340 brands, along with its own private label, Sephora Collection, Sephora offers beauty products including cosmetics, skincare, body, fragrance, n ...
in 2017. In 2018, ColourPop became available in select
Ulta Beauty
Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc. and before 2000 as Ulta3, is an American chain of beauty stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries both high-end and low-end cosmetics, fragran ...
stores.
On June 14, 2018, Colourpop released their first foundation called the No Filter Foundation in 42 shades. In September 2019, Colourpop released their first tinted moisturizer called the Hyaluronic Tinted Moisturizer.
Collaborations
ColourPop has collaborated on collections with media brands such as
Disney
The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October ...
and
Sanrio
is a Japanese entertainment company. It designs, licenses, and produces products focusing on the ''kawaii'' ("cute") segment of Japanese popular culture. Their products include stationery, school supplies, gifts, and accessories which are sold ...
, and other properties such as
Match.com
Match is an online dating service with web sites serving over 50 countries in twelve languages. Its headquarters are in Dallas, Texas. The company has offices in Dallas, West Hollywood, San Francisco, Tokyo, Rio de Janeiro, and Beijing. Match is ...
and
Halo Top Creamery.
ColourPop is also known for creating collaborative products with several
YouTube
YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
and social media celebrities including
Isabelle Fuhrman
Isabelle Fuhrman (born February 25, 1997) is an American actress. She is known for her role as Esther in the horror film ''Orphan'' (2009) and its prequel '' Orphan: First Kill'' (2022). She also portrayed Clove in the dystopian adventure film ' ...
,
Karrueche Tran
Karrueche Tran ( ; born May 17, 1988) is an American actress and model. From 2013 to 2016, she starred as Vivian Johnson in the web series '' The Bay''. For producing the series, she won two Daytime Emmy Awards. Her return to ''The Bay'' for i ...
,
Zoella
Zoë Elizabeth Sugg (born 28 March 1990), also known by her online name Zoella, is an English media personality, entrepreneur, and author. She began her career as a YouTuber in 2009, and has since amassed over 10 million subscribers.
In 2014, ...
,
Becky G
Rebbeca Marie Gomez (born March 2, 1997), known professionally as Becky G, is an American singer and actress. She first gained recognition in 2011 when she began posting videos of herself covering popular songs online. One of her videos caught t ...
,
Alexis Ren
Alexis René Glabach (born November 23, 1996), known professionally as Alexis Ren, is an American social media personality, actress, entrepreneur, environmental and mental health activist, and model.
Early life
On November 23, 1996, Ren was bor ...
, and
Jenn Im
Jennifer Dohee Im is an American fashion beauty vlogger and fashion designer. She is best known for her YouTube channel, previously titled ''ClothesEncounters'', which began in 2010 and reached approximately 2.4 million subscribers as of 2019.
...
. In October 2019, Youtuber
Safiya Nygaard
Safiya Nygaard (born July 16, 1992) is an American YouTuber. She gained prominence through her work with BuzzFeed, creating the series ''LadyLike''. Her video explaining why she left the network went viral. She is now known for her solo YouTube ...
released her lipsticks with Colourpop based on her YouTube series 'bad makeup science' where she melted together lipsticks in her kitchen to make new shades.
In July 2022, ColourPop announced their collaboration with global K-pop sensation BTS which is inspired by the BT21 animated characters.
See also
*
Tarte Cosmetics
Tarte Cosmetics is an American cosmetics company headquartered in New York City.
It was founded by Maureen Kelly in 1999; her first product was a cheek stain that was used the following year for the cover of ''Self'' magazine. Also in 2000, Tart ...
*
Kylie Cosmetics
Kylie Cosmetics, LLC is an American cosmetics company founded by Kylie Jenner. The company began selling Kylie Lip Kits, a liquid lipstick and lip liner set, on November 30, 2015. Formerly known as Kylie Lip Kits, the company was renamed Kylie Co ...
*
Fenty Beauty
Fenty Beauty (stylized as FEИTY BEAUTY) is a cosmetics brand by Rihanna, that was launched on September 8, 2017. Popular for its broad inclusivity across various skin tones, its Pro Filt'R foundation became high-demand upon first release. The or ...
*
Tati Westbrook
Tatiana Aleksandra Westbrook (née Krievins, born February 14, 1982) is an American YouTuber and makeup artist.
Career YouTube
Westbrook, a former image consultant turned makeup artist, created her YouTube channel GlamLifeGuru, later renam ...
References
External links
Official website
{{Cosmetics
Cosmetics companies of the United States
Cosmetics brands
Companies based in Los Angeles