Colors (Jason Derulo Song)
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"Colors" is a song by American singer and songwriter
Jason Derulo Jason Joel Desrouleaux (born September 21, 1989), known professionally as Jason Derulo (; formerly stylized as Derülo), is an American singer and songwriter.
. It was the
Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta ...
promotional anthem for the
2018 FIFA World Cup The 2018 FIFA World Cup was the 21st FIFA World Cup, the quadrennial world championship for men's national Association football, football teams organized by FIFA. It took place in Russia from 14 June to 15 July 2018, after the country was awa ...
. The song was released on March 9, 2018. On April 12, 2018, Derulo performed the song live during a medley with " Tip Toe" and "
Swalla "Swalla" is a song by American singer Jason Derulo featuring Nicki Minaj and Ty Dolla $ign, released on February 24, 2017, by Warner Bros. Records. The song was written by the artists alongside LunchMoney Lewis, Robert Diggs, Jacob Kasher Hindlin ...
" at the German
Echo Music Prize Echo Music Prize (stylised as ECHO, ) was an accolade by the , an association of recording companies of Germany to recognize outstanding achievement in the music industry. The first ECHO Awards ceremony was held in 1992, and it was set up to hono ...
. A Spanglish version with Colombian singer
Maluma Juan Luis Londoño Arias (born 28 January 1994), known professionally as Maluma, is a Colombian singer, songwriter, and actor. Born and raised in Medellín, he developed an interest in music at a young age, recording songs since age sixteen. ...
was released on April 13, 2018.


Background

Derulo collaborated with
Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta ...
to produce the song.


Music video

A sneak peek video for the music video of the song was released on Coca-Cola's YouTube channel on February 15, 2018. In the video, Jason Derulo is seen holding a ball which contains the label of the Coca-Cola brand, as well as a representative for a Coca-Cola campaign. The music video for the solo version of the song was released on April 11, 2018, on Derulo's
Vevo Vevo ( , an abbreviation for "Video Evolution", stylized as VEVO until 2013) is an American multinational video hosting service, best known for providing music videos to YouTube. The service is also available as an app on selected smart TVs, di ...
account on
YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
. Two days later, the music video for the Maluma version of the single was released.


Track listing

*Digital download – single # "Colors" – 3:07 # "Colors" (with
Maluma Juan Luis Londoño Arias (born 28 January 1994), known professionally as Maluma, is a Colombian singer, songwriter, and actor. Born and raised in Medellín, he developed an interest in music at a young age, recording songs since age sixteen. ...
) – 3:19 # "Colors" (featuring
Aseel Omran Aseel Omran ( ar, أسيل عمران) is a Saudi Arabian singer who rose to fame when she entered the reality show ''Gulf Stars'' and ''Heya wa Huwa''. She has signed onto Rotana, the Arab world's largest record label. Aseel Omran was born o ...
and Lil Eazy) – 3:28 # "Colors" (featuring
Tamer Hosny Tamer is a Turkish given name and surname. It means ''Competent soldier'' in Turkish. In Arabic (written as تامر), the name is more closely related to Tamr (as in dates). Persons Given name * Tamer Abdel Hamid, Egyptian football player * Tamer ...
) – 2:53 # "Colors" (featuring
Douzi Abdelhafid ad Douzi ( ar, عبد الحفيظ الدوزي; born 30 April 1985), better known by the mononym Douzi, is a Moroccan pop singer. Career Douzi began his career at a young age, appearing on Moroccan television with the song "La Lil ...
) – 3:10 # "Colors" (featuring Ah Moon & AR-T) 3:35


Remixes

Several remixes each titled "Colours" were released on April 20, 2018, featuring South African rapper
Cassper Nyovest Refiloe Maele Phoolo (born 16 December 1990), professionally known as Cassper Nyovest, is a South African rapper, songwriter, entrepreneur, record producer and amateur boxer. Born and raised in Mahikeng, North West, he is regarded as one of the ...
, Tanzanian singer
Diamond Platnumz Nasibu Abdul Juma Issack (born 2 October 1989), popularly known by his stage name Diamond Platnumz, is a Tanzanian bongo flava recording artist, dancer, philanthropist and a businessman of Ha heritage. He is the founder and CEO of WCB Wasafi R ...
, Mozambican singer
Lizha James Elisa Lisete James Humbane, popularly known as Lizha James, is a Mozambican musician. Awards and prizes Won * 2005 - Prize TVZINE for Best Singer (Mozambique) * 2006 Channel O Music Video Awards - Best Female Video (4 all ya) * 2007 Channel ...
, Ethiopian singer Sami Dan, Egyptian singer
Tamer Hosny Tamer is a Turkish given name and surname. It means ''Competent soldier'' in Turkish. In Arabic (written as تامر), the name is more closely related to Tamr (as in dates). Persons Given name * Tamer Abdel Hamid, Egyptian football player * Tamer ...
and Ugandan singer Ykee Benda. On June 18, 2018, a remix of the song was released featuring Pakistani singer Qurat-ul-Ain Balouch. Another remix was released with Maltese singer Ira Losco, to be performed at Isle of MTV Malta 2018.


Charts


Certifications


References


External links

* * * * * * {{authority control 2018 songs 2018 singles Jason Derulo songs Maluma songs Songs written by Jason Derulo 2018 FIFA World Cup FIFA World Cup songs Macaronic songs Songs written by Nija Charles Songs written by Edgar Barrera Songs written by Sermstyle Warner Records singles