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Color of Change is a
progressive Progressive may refer to: Politics * Progressivism, a political philosophy in support of social reform ** Progressivism in the United States, the political philosophy in the American context * Progressive realism, an American foreign policy par ...
nonprofit civil rights advocacy organization in the United States. It was formed in 2005 in the aftermath of
Hurricane Katrina Hurricane Katrina was a destructive Category 5 Atlantic hurricane that caused over 1,800 fatalities and $125 billion in damage in late August 2005, especially in the city of New Orleans and the surrounding areas. It was at the time the cost ...
in order to use online resources to strengthen the political voice of
African Americans African Americans (also referred to as Black Americans and Afro-Americans) are an ethnic group consisting of Americans with partial or total ancestry from sub-Saharan Africa. The term "African American" generally denotes descendants of ens ...
. Color of Change is a 501(c)(4) advocacy organizing with an affiliated political action committee.


History and overview

Color of Change was co-founded in 2005 by
James Rucker James Rucker is the co-founder of Color of Change, an online activist organization that aims to strengthen the political voice of African Americans in the United States. The organization was founded by Rucker and Van Jones in the wake of Hurrica ...
and Van Jones to replicate the MoveOn.org email list model among African American Internet users. Rucker had previously worked for the MoveOn.org Political Action and MoveOn.org Civic Action while Jones was the founder of the
Ella Baker Center for Human Rights The Ella Baker Center for Human Rights is a non-profit strategy and action center based in Oakland, California. The stated aim of the center is to work for justice, opportunity and peace in urban America. It is named for Ella Baker, a twentieth-c ...
. Rashad Robinson is the organization's president, having joined the organization in May 2011. Color of Change utilizes the Internet, and specifically e-mail, as its main conduit for communicating with its members. Web 2.0 developments such as
social networking A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for an ...
sites also contribute to the organization's strategy. In 2015, Color of Change was ranked 6th on '' Fast Company's'' list of the 50 Most Innovative Companies in the World. Rashad Robinson serves as the organization's president. Board members include
Dream Hampton Dream Hampton (stylized as dream hampton) is an American filmmaker, producer, and writer. Her work includes the 2019 Lifetime documentary series '' Surviving R. Kelly'', which she executive produced, and the 2012 ''An Oversimplification of Her B ...
. In December 2019
Heather McGhee Heather Charisse McGhee is a New York Times bestselling author and policy advocate. She is a former president and currently a trustee emeritus of Demos, a non-profit progressive U.S. think tank. McGhee is a regular contributor to NBC News and fre ...
became chair of the board of directors.


Activities


Criminal justice advocacy

The organization gained prominence with its national campaign to assist the Jena Six, in which Color of Change raised $212,000 for the Jena Six legal defense, largely through online donations. The '' Chicago Tribune''s Howard Witt noted that Color of Change was the only national civil rights group to be fully transparent with their use of the funds related to the Jena 6. The Jena campaign was such a galvanizing force that it tripled Color of Change's membership. In September 2008, Color of Change began a campaign in support of Troy Davis. Over 666,000 petitions urging clemency for Mr. Davis were delivered to the Georgia pardons board. The Georgia Board of Pardons and Paroles denied clemency to Troy Davis. Color of Change released a formal statement after Troy Davis' death. Color of Change began a campaign in support of Trayvon Martin on March 19, 2012. The organization also advocated the repeal of
Stand Your Ground A stand-your-ground law (sometimes called "line in the sand" or "no duty to retreat" law) provides that people may use deadly force when they reasonably believe it to be necessary to defend against certain violent crimes (right of self-defense) ...
laws nationwide. In 2013, Color of Change launched a campaign targeting private prisons, demanding that investors in private prisons divest their investments. Various corporations have since divested nearly $60 million from the private prison industry.


Criticism of media

;Glenn Beck In 2009, Color of Change launched a campaign urging advertisers on
Glenn Beck Glenn Lee Beck (born February 10, 1964) is an American conservative political commentator, radio host, entrepreneur, and television producer. He is the CEO, founder, and owner of Mercury Radio Arts, the parent company of his television and rad ...
's '' Fox News'' show to pull their ads, in response to comments by Beck in which he called President Obama "a racist" who has a "deep-seated hatred for white people or the white culture."''
New York Daily News The New York ''Daily News'', officially titled the ''Daily News'', is an American newspaper based in Jersey City, NJ. It was founded in 1919 by Joseph Medill Patterson as the ''Illustrated Daily News''. It was the first U.S. daily printed in ta ...
'', 18 August 2009
President Obama insult by Glenn Beck has advertisers boycotting show
Affected advertisers switched their ads to different Fox programs. ;Nas and Fox News A campaign against Fox News was developed in protest of recurring remarks that Color of Change believed to be racist, including negative comments directed at President Barack Obama and First Lady
Michelle Obama Michelle LaVaughn Robinson Obama (born January 17, 1964) is an American attorney and author who served as first lady of the United States from 2009 to 2017. She was the first African-American woman to serve in this position. She is married t ...
. This campaign was led by hip hop artist
Nas Nas (born 1973) is the stage name of American rapper Nasir Jones. Nas, NaS, or NAS may also refer to: Aviation * Nasair, a low-cost airline carrier and subsidiary based in Eritrea * National Air Services, an airline in Saudi Arabia ** Nas Air ( ...
, Color of Change, Moveon.org, and Brave New Films. The campaign collected 620,000 petition signatures, which were delivered to Fox News headquarters in July 2008. ;Pat Buchanan In 2011, Color of Change launched a campaign urging MSNBC to fire
Pat Buchanan Patrick Joseph Buchanan (; born November 2, 1938) is an American paleoconservative political commentator, columnist, politician, and broadcaster. Buchanan was an assistant and special consultant to U.S. Presidents Richard Nixon, Gerald Ford, an ...
for his alleged remarks about white supremacy and his affiliation with a white supremacist radio program. MSNBC suspended Buchanan's show for four months before cancelling it in February 2012. ;News Accuracy Report Card In March 2015, Color of Change and Media Matters for America released ''Not To Be Trusted: Dangerous Levels of Inaccuracy in TV Crime Reporting in NYC,'' a report detailing how the organization believes that local news coverage in New York City distorts the picture of criminal justice, and the negative impacts this inaccurate imagery has on black communities. ;''All My Babies' Mamas'' In January 2013, Color of Change launched a campaign demanding that Oxygen and its parent company, NBCUniversal, cease production on the reality TV show '' All My Babies’ Mamas'', starring rapper Shawty Lo and the ten mothers of his eleven children. Color of Change argued that the show perpetrated harmful stereotypes about African American families. A
Change.org Change.org is a worldwide nonprofit petition website, based in California, US, operated by the San Francisco-based company of the same name, which has over 400 million users and offers the public the ability to promote the petitions they care abo ...
petition garnered over 40,000 signatures and Oxygen announced the cancellation of the show. ;''Saturday Night Live'' In October 2013, an open letter penned by Color of Change Executive Director Rashad Robinson and published in '' The Hollywood Reporter'' criticized '' Saturday Night Live'' (SNL) Executive Producer Lorne Michaels for the lack of diversity on SNL, pointing out that only three black women had joined the show’s repertory cast in its then-39-year history. Othniel Askew In October 2014, Color of Change listed Othniel Askew among other victims of police violence published on Twitter. Askew was shot by a police officer in 2003 moments after he assassinated the New York City council member James Davis while he still had seven bullets in his gun. Several of the witnesses of the event were outraged by the Davis's inclusion. ;Amy Pascal In December 2014, Color of Change launched a petition for Sony to fire Amy Pascal, the co-chairman of
Sony Pictures Entertainment Sony Pictures Entertainment Inc. (commonly known as Sony Pictures or SPE, and formerly known as Columbia Pictures Entertainment, Inc.) is an American diversified multinational mass media and entertainment studio conglomerate that produces, ac ...
, after her e-mails were leaked.Aaron Couch
Civil Rights Group Asks Sony to Fire Amy Pascal Over Leaked Emails
, ''The Hollywood Reporter'', December 18, 2014
Pascal had suggested President Barack Obama would enjoy '' Django Unchained'' and '' The Butler'', two films which deal with slavery in the United States and the pre- civil rights era.


Policy positions

In 2012, representatives from the Color of Change attended a meeting of the
Democracy Initiative The Democracy Initiative is a progressive coalition formed in late 2012 which had goals of restricting the unlimited monetary donations by corporations and the wealthy to political campaigns and causes permitted by the United States Supreme Court de ...
, a progressive coalition whose goals include restricting political contributions permitted by the United States Supreme Court decision in ''
Citizens United v. Federal Election Commission ''Citizens United v. Federal Election Commission'', 558 U.S. 310 (2010), was a landmark decision of the Supreme Court of the United States regarding campaign finance laws and free speech under the First Amendment to the U.S. Constitution. It wa ...
'' and combating voter ID laws. In July 2014, Color of Change launched a campaign calling out ten members of the Congressional Black Caucus for opposing efforts to protect net neutrality. Color of Change advocated for investigations of
Wall Street Wall Street is an eight-block-long street in the Financial District of Lower Manhattan in New York City. It runs between Broadway in the west to South Street and the East River in the east. The term "Wall Street" has become a metonym for t ...
banks in the wake of a national housing and
foreclosure crisis The 2010 United States foreclosure crisis, sometimes referred to as Foreclosure-gate or Foreclosuregate, refers to a widespread epidemic of improper foreclosures initiated by large banks and other lenders. The foreclosure crisis was extensively ...
.


Political advocacy


American Legislative Exchange Council

Color of Change began a boycott campaign against the American Legislative Exchange Council (ALEC) on December 8, 2011, objecting to ALEC's support of
Voter ID laws A voter identification law is a law that requires a person to show some form of identification in order to vote. In some jurisdictions requiring photo IDs, voters who do not have photo ID often must have their identity verified by someone els ...
. After the campaign was expanded to a protest of stand-your-ground laws following the Trayvon Martin shooting, a number of major companies pulled their funding from ALEC. Color of Change also urged its members to take online and offline action to convince corporations to quit ALEC.


Congressional Black Caucus

The organization lobbied the Congressional Black Caucus (CBC) in 2007 to not host a Democratic presidential debate with the Fox network. Democratic presidential candidates Hillary Clinton and Barack Obama eventually decided to shun the Congressional Black Caucus/Fox debate.
James Rucker James Rucker is the co-founder of Color of Change, an online activist organization that aims to strengthen the political voice of African Americans in the United States. The organization was founded by Rucker and Van Jones in the wake of Hurrica ...
, one of the founders of Color of Change, argued that Fox was using its partnership with the CBC as part of an image building campaign to make itself appear more "Black-friendly." In 2008, Color of Change began an e-mail campaign to urge members of the CBC (those who are superdelegates) to endorse candidates according to how their districts voted. In February 2008, Representative John Lewis, a senior member in Congress and the CBC, declared that he would switch his allegiance from Hillary Clinton to Barack Obama because his district overwhelmingly supported Obama in its primary.


Support for net neutrality

In 2019, Color of Change joined several other organizations calling for support for net neutrality by asking for pressure to be put on Senator
Mitch McConnell Addison Mitchell McConnell III (born February 20, 1942) is an American politician and retired attorney serving as the senior United States senator from Kentucky and the Senate minority leader since 2021. Currently in his seventh term, McConne ...
to stop blocking the Save the Internet Act in the U.S. Senate.


Opposition to use of plantations for weddings

In late 2019, after contact initiated by Color of Change, "five major websites often used for wedding planning have pledged to cut back on promoting and romanticizing weddings at former slave plantations."


See also

* Media Matters for America * Fairness and Accuracy in Reporting * People for the American Way * Darnell Hunt


References


External links

* {{DEFAULTSORT:Color Of Change American political websites Organizations established in 2005 2005 establishments in the United States 501(c)(4) nonprofit organizations Robert F. Kennedy Human Rights Award laureates