Bournemouth, coat of arms on bridge - geograph

The coat of arms of Bournemouth was first granted on 24 March 1891. The crest (above the shield) consists of four English roses surmounted by a pine tree. The motto (below the shield) is ''Pulchritudo et Salubritas'', Latin for "beauty and health". The colours of the shield, the main part of the coat of arms, are taken from the royal arms of

King Edward the Confessor Edward the Confessor ; la, Eduardus Confessor , ; ( 1003 – 5 January 1066) was one of the last Anglo-Saxon English kings. Usually considered the last king of the House of Wessex, he ruled from 1042 to 1066. Edward was the son of Æthe ...

, in whose royal estate the area now known as Bournemouth was situated. The four

salmon Salmon () is the common name for several list of commercially important fish species, commercially important species of euryhaline ray-finned fish from the family (biology), family Salmonidae, which are native to tributary, tributaries of the ...

represent those to be found in the River Stour, which marks the boundary between

Christchurch Christchurch ( ; mi, Ōtautahi) is the largest city in the South Island of New Zealand and the seat of the Canterbury Region. Christchurch lies on the South Island's east coast, just north of Banks Peninsula on Pegasus Bay. The Avon River / ...

and Bournemouth. Each of the lions holds a rose between ts paws. The six birds, also taken from Edward the Confessor's arms, are martlets, heraldic birds with no legs (based on the folk belief that swallows never stopped flying and so did not need legs). The roses in the arms are emblems both of England and of Hampshire, which Bournemouth historically belonged to.

References

1891 establishments in England Coats of arms with lions Municipal coats of arms in Dorset Coats of arms with fish Coats of arms with birds Coats of arms with roses Bournemouth {{Bournemouth