Cinédia (originally called the Cinearte studios) was a Brazilian

film studio A film studio (also known as movie studio or simply studio) is a major entertainment company or motion picture company that has its own privately owned studio facility or facilities that are used to make films, which is handled by the production ...

established on 15 March 1930 in

Rio de Janeiro Rio de Janeiro ( , , ; literally 'River of January'), or simply Rio, is the capital of the state of the same name, Brazil's third-most populous state, and the second-most populous city in Brazil, after São Paulo. Listed by the GaWC as a b ...

, and remained in continual operation until 1951. Between 1930 and 1945, Cinédia averaged two films a year, with a high of five in 1936.

History

One of the most important production companies of Brazilian film industry in the 1930s and 1940s, idealized by

Adhemar Gonzaga Adhemar Gonzaga (26 January 1901 – 29 January 1978) was a Brazilian actor, screenwriter, film producer, and film director, director. Biography Born into a wealthy family Gonzaga had a passion for cinema from an early age, and first appeared ...

, which produced popular dramas and musical comedies, known by the generic denomination " chanchadas". Importing the latest equipment and technology, such as

Mitchell Mitchell may refer to: People *Mitchell (surname) *Mitchell (given name) Places Australia * Mitchell, Australian Capital Territory, a light-industrial estate * Mitchell, New South Wales, a suburb of Bathurst * Mitchell, Northern Territo ...

cameras, and the

Movietone sound system The Movietone sound system is an optical sound-on-film method of recording sound for motion pictures that guarantees synchronization between sound and picture. It achieves this by recording the sound as a variable-density optical track on the sam ...

, in the first Brazilian film with

optical sound Optical sound is a means of storing sound recordings on transparent film. Originally developed for military purposes, the technology first saw widespread use in the 1920s as a sound-on-film format for motion pictures. Optical sound eventually ...

Humberto Mauro Humberto Duarte Mauro (30 April 1897 – 5 November 1983) was a Brazilian film director. His best known work is '' Ganga Bruta''. He is often considered the greatest director of early Brazilian cinema. Career Mauro's second feature film ''Thes ...

produced the company's first film, ''

Lábios sem Beijos ''Lábios sem Beijos'' (''Virgin Lips'' or ''Lips without Kisses'') is a Brazilian dramatic film produced in 1930 by Cinédia, in the era of silent cinema. It was directed by Humberto Mauro, who was also the cinematographer, with Lelita Rosa, Pa ...

'', in

1930 Events January * January 15 – The Moon moves into its nearest point to Earth, called perigee, at the same time as its fullest phase of the Lunar Cycle. This is the closest moon distance at in recent history, and the next one will be ...

. In

1933 Events January * January 11 – Sir Charles Kingsford Smith makes the first commercial flight between Australia and New Zealand. * January 17 – The United States Congress votes in favour of Philippines independence, against the wis ...

, he directed, with Adhemar Gonzaga, ''

A Voz do Carnaval ''A Voz do Carnaval'' (in English, literally ''The Carnival Voice'') is a 1933 Brazilian short film Documentary film, documentary, directed by Adhemar Gonzaga and released by production company Cinédia. With no copies preserved, it is considered ...

'', in which singer

Carmen Miranda Carmen Miranda, (; born Maria do Carmo Miranda da Cunha, 9 February 1909 – 5 August 1955) was a Portuguese-born Brazilian samba singer, dancer, Broadway actress and film star who was active from the late 1920s onwards. Nicknamed "The B ...

made one of her first film appearances. In musical comedies like '' Alô, Alô Brasil!'', '' Alô, Alô, Carnaval!'' and ''Onde estás, felicidade?'', actors like

Oscarito Oscarito, stage name of Oscar Lorenzo Jacinto de la Inmaculada Concepción Teresa Diaz (August 16, 1906 – August 4, 1970) was a Spanish-Brazilian actor, considered to be one of the most popular comedians of Brazil. Life Born in a family of c ...

Grande Otelo Grande Otelo (October 18, 1915 – November 26, 1993) was the stage name of Brazilian actor, comedian, singer, and composer Sebastião Bernardes de Souza Prata. Otelo was born in Uberlândia, and was orphaned as a child. He kept running away from ...

and

Dercy Gonçalves Dolores Gonçalves Costa (23 June 1905 – 19 July 2008), known by her stage name Dercy Gonçalves, was a Brazilian actress, comedian and singer. In her 86-year-long career, she worked in the theater, revues, film, radio and television, becoming ...

made their debut.''Os 85 anos da Cinédia, estúdio que produziu as chanchadas''
/ref> Cinédia's biggest success was ''O Ébrio'', in

1946 Events January * January 6 - The 1946 North Vietnamese parliamentary election, first general election ever in Vietnam is held. * January 7 – The Allies recognize the Austrian republic with its 1937 borders, and divide the country into f ...

, produced by Adhemar Gonzaga and directed by

Gilda de Abreu Gilda de Abreu (; 23 September 1904 – 4 June 1979) was a Brazilian actress, singer, writer and film director. Biography Born to a wealthy family, Gilda de Abreu began her career as a singer, performing in stage musicals and operettas. She fi ...

. Other of the company's hits were ''Bonequinha de Seda'' in

1936 Events January–February * January 20 – George V of the United Kingdom and the British Dominions and Emperor of India, dies at his Sandringham Estate. The Prince of Wales succeeds to the throne of the United Kingdom as King E ...

, ''

Estudantes ''Estudantes'' is a Brazilian musical comedy film directed by Wallace Downey and starring Carmen Miranda, Barbosa Júnior, Mesquitinha and Mário Reis. Initially titled Folia de Estudantes, this motion picture was shot entirely in a single wee ...

'' in

1935 Events January * January 7 – Italian premier Benito Mussolini and French Foreign Minister Pierre Laval conclude Franco-Italian Agreement of 1935, an agreement, in which each power agrees not to oppose the other's colonial claims. * ...

, '' Ganga Bruta'' in

, and ''Limite'' in

1931 Events January * January 2 – South Dakota native Ernest Lawrence invents the cyclotron, used to accelerate particles to study nuclear physics. * January 4 – German pilot Elly Beinhorn begins her flight to Africa. * January 22 – Sir I ...

Partial filmography

* ''

Mulher Mulher is a village in the Nashik district of Maharashtra, India. Location The village of Mulher (Mayurnagari) is located on the Southern bank of the Mausam River. It is 3.5 km east by road of the village Vide Digar and the Haranbari Da ...

'' (1931) * '' Honra e Ciúmes'' (1933) * ''Tapirapés'' (1934) * '' Alô, Alô Brasil!'' (1935) * ''

Noites Cariocas ''Noites Cariocas'' (''Noches cariocas'' in Argentina) is a 1936 Brazilian- Argentine comedy film directed and written by Enrique Cadícamo. It is based on a story by F. Gianetti. The film was released in both Portuguese and Spanish. Main ca ...

'' (1935) * ''Carioca Maravilhosa'' (1935) * ''

'' (1935) * '' Alô, Alô, Carnaval!'' (1936) * ''O Jovem Tataravô'' (1936) * ''

Bonequinha de Seda ''Bonequinha de Seda'' (English: ''Silk Doll'') is a 1936 Brazilian film directed by Oduvaldo Vianna, and starring Gilda de Abreu. Cast *Gilda de Abreu ... Marilda *Delorges Caminha ... João Siqueira *Conchita de Moraes ... Madame Valle *Darc ...

'' (1936) * ''Caçando Feras'' (1936) * ''O Descobrimento do Brasil'' (1937) * ''Samba da Vida'' (1937) * ''Alma e Corpo de uma Raça'' (1938) * ''Aruanã'' (1938) * ''Maridinho de Luxo'' (1938) * ''Tererê Não Resolve'' (1938) * ''Está Tudo Aí'' (1939) * ''Joujoux e Balangandãs'' (1939) * ''Onde Estás Felicidade?'' (1939) * ''Direito de Pecar'' (1940) * ''Eterna Esperança'' (1940) * ''Pureza'' (1940) * ''24 Horas de Sonho'' (1941) * ''O Dia é Nosso'' (1941) * ''A Sedução do Garimpo'' (1941) * '' It's All True'' (1942) (unfinished version)

References

External links

Cinédia's official website
Film studios Entertainment companies established in 1930 Mass media companies established in 1930 Mass media companies disestablished in 1951 Entertainment companies of Brazil Companies based in Rio de Janeiro (city) 1930 establishments in Brazil {{film-company-stub