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China Resources Vanguard, doing business as China Resources Vanguard Shop or Vanguard (), operates the
supermarket
A supermarket is a self-service Retail#Types of outlets, shop offering a wide variety of food, Drink, beverages and Household goods, household products, organized into sections. This kind of store is larger and has a wider selection than earli ...
chains of
China Resources
China Resources Holdings Company Limited (), or simply China Resources, is a Chinese state-owned conglomerate that owns a variety of businesses in Hong Kong and Mainland China. Some of its subsidiaries use the name in the form of the acronym CRC ...
. It is the third-largest supermarket chain in
Hong Kong
Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ( abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delt ...
. As of 31 December 2014, there are 4866 shops operating in Hong Kong and the mainland Chinese provinces /
municipalities
A municipality is usually a single administrative division having corporate status and powers of self-government or jurisdiction as granted by national and regional laws to which it is subordinate.
The term ''municipality'' may also mean the go ...
of
Guangdong
Guangdong (, ), alternatively romanized as Canton or Kwangtung, is a coastal province in South China on the north shore of the South China Sea. The capital of the province is Guangzhou. With a population of 126.01 million (as of 2020) ...
,
Zhejiang
Zhejiang ( or , ; , also romanized as Chekiang) is an eastern, coastal province of the People's Republic of China. Its capital and largest city is Hangzhou, and other notable cities include Ningbo and Wenzhou. Zhejiang is bordered by Jiang ...
,
Jiangsu
Jiangsu (; ; pinyin: Jiāngsū, Postal romanization, alternatively romanized as Kiangsu or Chiangsu) is an Eastern China, eastern coastal Provinces of the People's Republic of China, province of the China, People's Republic of China. It is o ...
,
Shanghai
Shanghai (; , , Standard Mandarin pronunciation: ) is one of the four direct-administered municipalities of the People's Republic of China (PRC). The city is located on the southern estuary of the Yangtze River, with the Huangpu River flow ...
,
Tianjin
Tianjin (; ; Mandarin: ), alternately romanized as Tientsin (), is a municipality and a coastal metropolis in Northern China on the shore of the Bohai Sea. It is one of the nine national central cities in Mainland China, with a total popul ...
and
Beijing
}
Beijing ( ; ; ), alternatively romanized as Peking ( ), is the capital of the People's Republic of China. It is the center of power and development of the country. Beijing is the world's most populous national capital city, with over 21 ...
.
According to market research firm EuroMonitor estimates in 2012, China Resources Vanguard supermarket market share in Hong Kong is about 7.8%.
Wellcome
Wellcome () is a supermarket chain owned by British conglomerate Jardine Matheson Holdings via its DFI Retail Group subsidiary. The Wellcome supermarket chain is one of the two largest supermarket chains in Hong Kong, the other being Parkn ...
Hong Kong's market share is about 39.8% and
PARKnSHOP
ParknShop (styled ''PARKnSHOP'', ) is one of the two largest supermarket chains in Hong Kong, the other being Wellcome. ParknShop operates more than 300 outlets in Hong Kong, Macau and mainland China.
The first ParknShop store opened in Stanley ...
Hong Kong's market share is about 33.1%.
On 18 August 2013,
China Resources Enterprise
China Resources Enterprise is the subsidiary and the listed company of China Resources Holdings. It is a conglomerate enterprise focusing on retailing, beverage, food processing and distribution, textiles and real estate in Hong Kong and Mainlan ...
's supermarket chain Vanguard and British supermarket
Tesco
Tesco plc () is a British multinational groceries and general merchandise retailer headquartered in Welwyn Garden City, England. In 2011 it was the third-largest retailer in the world measured by gross revenues and the ninth-largest in th ...
signed a "memorandum of understanding", intending to set up a joint venture interest group in mainland
China
China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's most populous country, with a population exceeding 1.4 billion, slightly ahead of India. China spans the equivalent of five time zones and ...
,
Hong Kong
Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ( abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delt ...
and
Macau
Macau or Macao (; ; ; ), officially the Macao Special Administrative Region of the People's Republic of China (MSAR), is a city and special administrative region of China in the western Pearl River Delta by the South China Sea. With a pop ...
, operating
hypermarket
A hypermarket (sometimes called a hyperstore, supercentre or superstore) is a big-box store combining a supermarket and a department store. The result is an expansive retail facility carrying a wide range of products under one roof, including ...
s,
supermarket
A supermarket is a self-service Retail#Types of outlets, shop offering a wide variety of food, Drink, beverages and Household goods, household products, organized into sections. This kind of store is larger and has a wider selection than earli ...
s,
convenience store
A convenience store, convenience shop, corner store or corner shop is a small retail business that stocks a range of everyday items such as coffee, groceries, snack foods, confectionery, soft drinks, ice creams, tobacco products, lottery ticket ...
s,
liquor store
A liquor store is a retail shop that predominantly sells prepackaged liquors – typically in bottles – usually intended to be consumed off the store's premises. Depending on region and local idiom, they may also be called an off-licence (i ...
s and
cash and carry businesses. China Resources Enterprise took an 80% share and Tesco took a 20% share.
History
*1984: China Resources Supermarket (CR Supermarket), former name of China Resources Vanguard, was founded.
*1991: CR Supermarket opened its first store in Mainland China.
*2001: China Resources acquired a 72% stake in Shenzhen Vanguard Super Department Store. China Resources Supermarket merged with Shenzhen Vanguard Super Department Store.
*2002: China Resources fully acquired Shenzhen Vanguard Super Department Store and renamed it as China Resources Vanguard Shop.
* 2005: Introduction of new sunflower logo.
* 2007: China Resources Holdings acquired Tianjin company China Resources Supermarket Chain.
* 2010: The first blt boutique supermarket opened.
* 2012: Vanguard launched new brand "V+ urban boutique supermarkets".
* 2013: Set up joint venture with Tesco.
* 2015: Sale of supermarket business to improve the performance of China Resources Enterprise.
Opened first
U Select by Tesco store in Hong Kong.
Brands
Hong Kong
* Vanguard - standard supermarkets
* VanGO - convenience stores
*
U Select
U Select is a chain of supermarkets in Hong Kong operated by China Resources Vanguard, originally in partnership with Tesco. At least one third of the products sold in the store come from overseas supermarket chains. As part of Tesco's decisio ...
- stores with at least one third
Tesco
Tesco plc () is a British multinational groceries and general merchandise retailer headquartered in Welwyn Garden City, England. In 2011 it was the third-largest retailer in the world measured by gross revenues and the ninth-largest in th ...
products
* Voi_la! - wine cellar
China
* Vanguard - standard supermarkets
* VanGO - convenience stores
* V+ - upmarket urban boutique supermarket aimed at China's growing middle class
* blt - upmarket supermarket with a focus on fresh food, styled as a
farm market
* blt Express - smaller blt stores
* Ole' - upmarket supermarket with a focus on imported food
* 乐购express - former Tesco Express stores
* Voi_la! - wine cellar
References
External links
CR Vanguard (China)(in English)
CR Vanguard (China)(in Chinese)
CR Vanguard (Hong Kong)(in Chinese)
{{authority control
China Resources
Convenience stores of China
Department stores of Hong Kong
Government-owned companies of China
Retail companies established in 1984
Supermarkets of China
Supermarkets of Hong Kong