China National Radio (CNR; ; pronunciation: ) is the national
radio network
There are two types of radio network currently in use around the world: the one-to-many (simplex communication) broadcast network commonly used for public information and mass media, mass-media entertainment, and the two-way radio (Duplex (telecomm ...
of China, headquartered in
Beijing
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Beijing ( ; ; ), alternatively romanized as Peking ( ), is the capital of the People's Republic of China. It is the center of power and development of the country. Beijing is the world's most populous national capital city, with over 21 ...
.
History
The infrastructure began with a transmitter from
Moscow
Moscow ( , US chiefly ; rus, links=no, Москва, r=Moskva, p=mɐskˈva, a=Москва.ogg) is the capital and largest city of Russia. The city stands on the Moskva River in Central Russia, with a population estimated at 13.0 millio ...
to set up its first station in
Yan'an
Yan'an (; ), alternatively spelled as Yenan is a prefecture-level city in the Shaanbei region of Shaanxi province, China, bordering Shanxi to the east and Gansu to the west. It administers several counties, including Zhidan (formerly Bao'an) ...
(延安). It used the
call sign
In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assign ...
XNCR ("New China Radio") for broadcasts, and is the first radio station set up by the
Chinese Communist Party
The Chinese Communist Party (CCP), officially the Communist Party of China (CPC), is the founding and sole ruling party of the People's Republic of China (PRC). Under the leadership of Mao Zedong, the CCP emerged victorious in the Chinese Civil ...
in 1940.
[ Miller, Toby (2003). ''Television: Critical Concepts in Media and Cultural Studies''. Routledge Publishing. ]
In the west, it was known as the Yan'an New China Radio Station () broadcasting two hours daily.
In China, it was called the Yan'an Xinhua Broadcasting Station, which was established on 30 December 1940.
[CNR website.]
CNR website
" ''CNR introduction.'' Retrieved on 2007-04-29.
On 25 March 1949, it was renamed Shanbei Xinhua Broadcasting Station () after it departed from Yan'an. It began to broadcast in
Peiping under the name of Peiping Xinhua Broadcasting Station (). On December5, 1949, it was officially named to Central People's Broadcasting Station, two months after the establishment of the
People's Republic of China
China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's most populous country, with a population exceeding 1.4 billion, slightly ahead of India. China spans the equivalent of five time zones and ...
. The station offered 15.5 hours of daily programming broadcast to most parts of China.
Mao Zedong
Mao Zedong pronounced ; also romanised traditionally as Mao Tse-tung. (26 December 1893 – 9 September 1976), also known as Chairman Mao, was a Chinese communist revolutionary who was the founder of the People's Republic of China (PRC) ...
emphasized that all citizens should listen to the station on 5 May 1941. The "Central Press and Broadcasting Bureau" was the driver in pushing all schools, army units, and public organizations of all levels to install loud public speakers and radio transmitters.
By the 1960s, 70 million speakers were installed reaching the rural population of 400 million.
The Central People's Broadcasting Station innovated wired transmissions, which were linked to the commonly found telephone poles hanging with loud speakers. Local stations were usually located in county seats or in individual factories or production brigades.
It was part of Mao's ideology of delivering "Politics on Demand". The station served as the headquarters for
propaganda during the
Cultural Revolution
The Cultural Revolution, formally known as the Great Proletarian Cultural Revolution, was a sociopolitical movement in the People's Republic of China (PRC) launched by Mao Zedong in 1966, and lasting until his death in 1976. Its stated goa ...
.
During the
Great Proletarian Cultural Revolution
The Cultural Revolution, formally known as the Great Proletarian Cultural Revolution, was a sociopolitical movement in the People's Republic of China (PRC) launched by Mao Zedong in 1966, and lasting until his death in 1976. Its stated goal ...
, Central Radio offered extensive daily programming schedules, beginning with
The East is Red. The majority of the daily schedule consisted of news and cultural programming, broken up with specialized programs on topics like morning calisthenics, children's shows, and broadcasts of military interest.
The station was later renamed China National Radio as its English name.
It would move to a new building in 1998.
Today, CNR forms the national radio service of the state-owned
China Media Group, continuing its mission to broadcast a variety of radio programmes to listeners all over China and around the world.
Services
Radio stations
TV channels
* CNR Care: Mainly Healthy Information, stopped streaming at 1 July 2019.
* CNR Mall: TV Shopping Channel – a joint venture with
QVC
QVC (short for "Quality Value Convenience") is an American free-to-air television network, and flagship shopping channel specializing in televised home shopping, owned by Qurate Retail Group. Founded in 1986 by Joseph Segel in West Chester, Pen ...
.
''QVC Announces China Joint Venture'', QVC news release via PR Newswire, Cleveland, OH, 20 March 2012
Retrieved: 11 August 2014.
See also
* Broadcasting Corporation of China (First Nationalist Party Radio)
* China Radio International
China Radio International (CRI) is the state-owned international radio broadcaster of China. It is currently headquartered in the Babaoshan area of Beijing's Shijingshan District. It was founded on December 3, 1941, as Radio Peking. It later ...
* China Central Television
Notes
References
External links
*
{{Authority control
Chinese-language radio stations
Multilingual broadcasters
1940 establishments in China
Mass media companies established in 1940
Radio stations established in 1940
Mass media in Beijing
China Media Group