China Dongxiang (Group) Company Limited () is a Chinese company listed on the main board of the Stock Exchange of Hong Kong. It is engaged in the design and sales of sports apparel and footwear in Asia. It owns all the rights to
Kappa
Kappa (uppercase Κ, lowercase κ or cursive ; el, κάππα, ''káppa'') is the 10th letter of the Greek alphabet, representing the voiceless velar plosive sound in Ancient and Modern Greek. In the system of Greek numerals, has a value o ...
products in China, while Phenix products are marketed in
Japan
Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
.
History
In April 2008, China Dongxiang announced the acquisition of Phenix Co., Ltd. ("Phenix"), which mainly owned and managed
Kappa
Kappa (uppercase Κ, lowercase κ or cursive ; el, κάππα, ''káppa'') is the 10th letter of the Greek alphabet, representing the voiceless velar plosive sound in Ancient and Modern Greek. In the system of Greek numerals, has a value o ...
and Phenix brands in
Japan
Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
. As a result, the group expanded its regional brand portfolio extending product types to help develop the China ski and outdoor
fashion
Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion in ...
markets.
Mission
The company aims to further enhance its current R&D techniques and ability to integrate Japan Phenix's strong design and R&D capacity as well as relevant talents.
References
External links
Official Website
{{Athletic shoes and sporting goods of China
Chinese brands
Shoe companies of China
Companies based in Beijing
Privately held companies of China
Sporting goods manufacturers of China
Chinese companies established in 2007
Companies listed on the Hong Kong Stock Exchange