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Cheryl Sew Hoy ( Yeoh; born 31 May 1983) is an entrepreneur, speaker and angel investor, best known for being the founding CEO of the
Malaysian Global Innovation and Creativity Centre The Malaysian Global Innovation and Creativity Centre or MaGIC is an innovation and creativity centre located at Cyberjaya, Selangor, Malaysia. The centre which is under the Ministry of Finance was officially opened on 27 April 2014, by former M ...
(MaGIC), a government-funded agency to support entrepreneurship in
Malaysia Malaysia ( ; ) is a country in Southeast Asia. The federation, federal constitutional monarchy consists of States and federal territories of Malaysia, thirteen states and three federal territories, separated by the South China Sea into two r ...
and
ASEAN ASEAN ( , ), officially the Association of Southeast Asian Nations, is a political and economic union of 10 member states in Southeast Asia, which promotes intergovernmental cooperation and facilitates economic, political, security, militar ...
. She co-founded Reclip. It, which was acquired by
Walmart Labs Walmart Labs (formerly named Kosmix and @WalmartLabs) became part of Walmart Global Tech, the technology and business services organization within Walmart. Venky Harinarayan and Anand Rajaraman founded Kosmix in 2005. In April 2011, Walmart acqui ...
in 2013. Yeoh served as an independent
non-executive director A non-executive director (abbreviated to non-exec, NED or NXD), independent director or external director is a member of the board of directors of a corporation, such as a company, cooperative or non-government organization, but not a member of the ...
of Flexiroam Limited, an Australia-based telecommunications company from 2016 to 2018. She is currently an entrepreneur-in-residence at
Silicon Valley Bank Silicon Valley Bank is an American commercial bank. SVB is on the list of largest banks in the United States, and is the biggest bank in Silicon Valley based on local deposits. It is a subsidiary of SVB Financial Group. History Silicon Valley Ba ...
, and an advisor to various startups including blockchain infrastructure company Tendermint, the team that built Cosmos Network and Kenzie Academy. Yeoh has been credited with helping put Malaysia and its startups on the world map. In 2012, Yeoh was named "Top 44 Female Founders Every Entrepreneur Should Know" by Mashable. Yeoh is the founder of the #MovingForward campaign which encourages VCs to commit to a diverse, inclusive and harassment-free workplace. She was listed as one of ''
Time Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, to ...
'' magazine's persons of the year in 2017, as a "Silence Breaker", who spoke out against
sexual harassment Sexual harassment is a type of harassment involving the use of explicit or implicit sexual overtones, including the unwelcome and inappropriate promises of rewards in exchange for sexual favors. Sexual harassment includes a range of actions fro ...
in the workplace.


Early life and education

Born and raised in
Petaling Jaya ) , website = , image_skyline = , image_caption = ''From top, left to right:Skyline of Petaling Jaya, the 1 Utama Mall integrated with Bandar Utama Station, the Kota Darul Ehsan arch, the Petaling J ...
, Malaysia, Yeoh is the eldest daughter of Audrey Chan and Allen Yeoh. She was a
valedictorian Valedictorian is an academic title for the highest-performing student of a graduating class of an academic institution. The valedictorian is commonly determined by a numerical formula, generally an academic institution's grade point average (GPA ...
at Seaport High School and went on to receive a full scholarship from the Public Service Department of Malaysia (JPA) to study in United States when she was 18 years old. She received a Bachelor of Science degree in operations research and industrial engineering from
Cornell University Cornell University is a private statutory land-grant research university based in Ithaca, New York. It is a member of the Ivy League. Founded in 1865 by Ezra Cornell and Andrew Dickson White, Cornell was founded with the intention to teach an ...
(
Ithaca, New York Ithaca is a city in the Finger Lakes region of New York, United States. Situated on the southern shore of Cayuga Lake, Ithaca is the seat of Tompkins County and the largest community in the Ithaca metropolitan statistical area. It is named a ...
). At Cornell, she was inducted into the
Sphinx Head The Sphinx Head Society is the oldest senior honor society at Cornell University. Sphinx Head recognizes Cornell senior men and women who have demonstrated respectable strength of character on top of a dedication to leadership and service at Corn ...
secret honor society. She was known at Cornell, for being the chaperon to
Sage Chapel Sage Chapel is the non-denominational chapel on the campus of Cornell University in Ithaca, New York State which serves as the burial ground for many contributors to Cornell's history, including the founders of the university: Ezra Cornell and An ...
for four years and for her efforts in introducing the
labyrinth In Greek mythology, the Labyrinth (, ) was an elaborate, confusing structure designed and built by the legendary artificer Daedalus for King Minos of Crete at Knossos. Its function was to hold the Minotaur, the monster eventually killed by the ...
concept to the university for students' psychological and health benefits. She subsequently received the Lester Knight scholarship to pursue her master's degree in
engineering management Engineering management is the application of the practice of management to the practice of engineering. Engineering management is a career that brings together the technological problem-solving ability of engineering and the organizational, admini ...
at Cornell.


Career


CityPockets

In 2010, Yeoh and her co-founder founded her first start-up CityPockets, the very first
digital wallet A digital wallet, also known as an e-wallet, is an electronic device, online service, or software program that allows one party to make electronic transactions with another party bartering digital currency units for goods and services. This can ...
and
secondary market The secondary market, also called the aftermarket and follow on public offering, is the financial market in which previously issued financial instruments such as stock, bonds, options, and futures are bought and sold. The initial sale of the s ...
place for daily deals. CityPockets was among seven startups selected to participate in an accelerator in North Carolina called LaunchBox Digital. Some users called CityPockets the "mint.com and ebay for daily deals." The technology supported over 50 of the top daily deal sites including
Groupon Groupon is an American global e-commerce marketplace connecting subscribers with local merchants by offering activities, travel, goods and services in 13 countries. Based in Chicago, Groupon was launched there in November 2008, launching soon af ...
,
Living Social LivingSocial is an online marketplace that allows its registered users to buy and share things to do in their city. Formerly headquartered in Washington, D.C., LivingSocial had roughly 70 million members around the world in 2013. The company shra ...
,
BuyWithMe BuyWithMe was a social e-commerce company that was known as the first competitor to group buying website Groupon. Launched in Boston and then later based in New York City, BuyWithMe allowed consumers to leverage group buying power to get discount ...
,
Gilt City Gilt is an online shopping and lifestyle website based in the United States, launched in 2007. On January 7, 2016, The company was sold to Hudson's Bay Company for approximately $250 million. Prior to the Hudson’s Bay acquisition, sales were ex ...
, Bloomspot,
Google Offers Google Offers was a service offering discounts and coupons. Initially, it was a deal of the day website similar to Groupon, but it later changed focus. Rather than a small number of prepaid offers, it instead offered many smaller discounts. It ...
, Restaurant.com and Zozi. CityPockets was featured prominently in many news and media sites including Fox News, ABC7,
CNN CNN (Cable News Network) is a multinational cable news channel headquartered in Atlanta, Georgia, U.S. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable news channel, and presently owned by the M ...
, ''
The Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
'', ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
'', Netted by the Webbys,
TechCrunch TechCrunch is an American online newspaper focusing on high tech and startup companies. It was founded in June 2005 by Archimedes Ventures, led by partners Michael Arrington and Keith Teare. In 2010, AOL acquired the company for approximately ...
,
GigaOm Gigaom is a technology focused analyst firm and media company. The company evolved from a blog which offered news, analysis, and opinions on startup companies, emerging technologies, and other technology related topics. It was started by Om Malik ...
, AllThingsD, Lifehacker,
CNET ''CNET'' (short for "Computer Network") is an American media website that publishes reviews, news, articles, blogs, podcasts, and videos on technology and consumer electronics globally. ''CNET'' originally produced content for radio and televi ...
,
Mashable Mashable is a digital media platform, news website and entertainment company founded by Pete Cashmore in 2005. History Mashable was founded by Pete Cashmore while living in Aberdeen, Scotland, in July 2005. Early iterations of the site were a ...
, and TheNextWeb. At the beginning of Yeoh's startup journey, she was known to be a scrappy startup entrepreneur where she crashed in a friend's living room futon for 5 months and put herself on a "kale and quinoa" diet in order to maintain a food budget of $35 a week. Yeoh eventually raised $770,000 from venture capitalists and angel investors in New York in 2011.


Reclip.It (acquired by Walmart Labs)

When the daily deal space started consolidating, Yeoh shut down CityPockets and pivoted the company to launch Reclip.It in 2012. Reclip.It is a personalized list-making app featuring weekly ads and digital coupons from top retail stores like
Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...
, Macy's, Walgreens, Target, BestBuy, Home Depot, CVS, etc. Reclip. It was selected by ''
InStyle ''InStyle'' was an American monthly women's fashion magazine founded in 1994. It was published in the United States by Dotdash Meredith. In February 2022, it was announced that InStyle would cease print publications and move to a digital-only ...
'' magazine as "2012 Best of the Web," mentioned as the #1 tool to Shop Smarter on Daily Tekk, and also featured on TechCrunch, ''
Huffington Post ''HuffPost'' (formerly ''The Huffington Post'' until 2017 and sometimes abbreviated ''HuffPo'') is an American progressive news website, with localized and international editions. The site offers news, satire, blogs, and original content, and ...
'', ''
Fast Company ''Fast Company'' is a monthly American business magazine published in print and online that focuses on technology, business, and design. It publishes six print issues per year. History ''Fast Company'' was launched in November 1995 by Alan Web ...
'', ''
USA Today ''USA Today'' (stylized in all uppercase) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth on September 15, 1982, the newspaper operates from Gannett's corporate headquarters in Tysons, Virgini ...
'',
Xconomy Xconomy is a Boston, Massachusetts–based media company providing news on business, life sciences, and technology{{cite web , title=Company Overview of Xconomy, Inc. , url=https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=3 ...
, and ''Forbes''. In Spring of 2013, Reclip.It was acquired by
Walmart Labs Walmart Labs (formerly named Kosmix and @WalmartLabs) became part of Walmart Global Tech, the technology and business services organization within Walmart. Venky Harinarayan and Anand Rajaraman founded Kosmix in 2005. In April 2011, Walmart acqui ...
. While the sale amount was not disclosed, Yeoh was reported by the media to be one of nine self-made women millionaires who are making a difference to the US economy. The startup had previously received funding from
500 Startups 500 Global (previously 500 Startups) is an early-stage venture fund and seed accelerator founded in 2010 by Dave McClure and Christine Tsai. The fund admitted a first "class" of twelve startups to its incubator office in Mountain View, California ...
, Great Oaks Venture Capital and angel investors in
Silicon Valley Silicon Valley is a region in Northern California that serves as a global center for high technology and innovation. Located in the southern part of the San Francisco Bay Area, it corresponds roughly to the geographical areas San Mateo County ...
and New York, bringing the total funding to just over $1 million.


Malaysian Global Innovation and Creativity Centre (MaGIC)

In April 2014, Yeoh was headhunted by the government of Malaysia and appointed CEO of the Malaysian Global Innovation and Creativity Centre (MaGIC), leaving her career in Silicon Valley to return to Malaysia and contribute to her home country. MaGIC was given an initial grant of US$21.4 million and was launched by former President
Barack Obama Barack Hussein Obama II ( ; born August 4, 1961) is an American politician who served as the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, Obama was the first African-American president of the U ...
and Malaysian's former Prime Minister
Najib Razak Dato' Sri Haji Mohammad Najib bin Tun Haji Abdul Razak ( ms, محمد نجيب بن عبد الرزاق, label= Jawi, script=arab, italic=unset, ; born 23 July 1953) is a Malaysian politician who served as the 6th prime minister of Malaysi ...
on 27 April 2014. In her time at MaGIC, Yeoh launched programs such as the Malaysia Accelerator Program (MAP), bringing together startups across
ASEAN ASEAN ( , ), officially the Association of Southeast Asian Nations, is a political and economic union of 10 member states in Southeast Asia, which promotes intergovernmental cooperation and facilitates economic, political, security, militar ...
, 500Startups' Distro Dojo, the MaGIC Academy and also inked a three-year partnership with
Stanford University Stanford University, officially Leland Stanford Junior University, is a private research university in Stanford, California. The campus occupies , among the largest in the United States, and enrolls over 17,000 students. Stanford is consider ...
and Techstars, where she created immersive programs as a bridge for entrepreneurs in Southeast Asia to be exposed to the Silicon Valley startup ecosystem. MaGIC's Board of Directors include
Mark Chang This article features an extensive cast of characters from the Nickelodeon animated series ''The Fairly OddParents'', created by Butch Hartman. Main Timmy Turner Timothy Tiberius Turner is a 10-year-old boy who was given fairy godparents to gran ...
(Founder of
Jobstreet JobStreet.com Pte Ltd is a Malaysian company. It was founded in 1997, it is now Southeast Asia's largest online employment company, according to Forbes. The company through its employment website of the same name, currently serves about 80,000 corp ...
), Khailee Ng (Managing Partner of 500Startups), Sajith Sivanandan (managing director of Google Malaysia, Vietnam, Philippines and New Emerging Markets), and Tan Sri Jamaludin Ibrahim (
Axiata Axiata Group Berhad, commonly known as Axiata, formerly known as TM International Berhad, is a Malaysian multinational telecommunications conglomerate with extensive operations in Asia. The group Axiata's primary business is in investment h ...
Group CEO and President). Yeoh announced that she was stepping down from her position at MaGIC in January 2016.


Other work and ventures

Yeoh previously mentored at The Founder Institute and The
Thiel Fellowship The Thiel Fellowship (originally named 20 under 20) is a fellowship created by billionaire Peter Thiel through the Thiel Foundation. The fellowship is intended for students aged 22 or younger and offers them a total of $100,000 over two years ...
on product management, building teams, fundraising, marketing & operations. In 2015, Yeoh invested i
BloomThis
a startup in Southeast Asia. Yeoh is also an investor and advisor for NEXT Academy, a coding school based in Malaysia that received US$300,000 in 2016 as seed investment from
500 Startups 500 Global (previously 500 Startups) is an early-stage venture fund and seed accelerator founded in 2010 by Dave McClure and Christine Tsai. The fund admitted a first "class" of twelve startups to its incubator office in Mountain View, California ...
to focus on educational technology. Yeoh is frequently invited to speak at global conferences and has spoken in the UK, Croatia, Hungary, Australia, Japan, India and Hong Kong. She recently spoke at the Global Entrepreneurship Summit (GES) 2016 in Silicon Valley alongside President Barack Obama and Mark Zuckerberg. In 2015, Yeoh represented Malaysia in a debate for Innovation Awards & Summit by
The Economist ''The Economist'' is a British weekly newspaper printed in demitab format and published digitally. It focuses on current affairs, international business, politics, technology, and culture. Based in London, the newspaper is owned by The Econo ...
in Hong Kong. Yeoh was a keynote speaker for 7th World Chinese Economic Forum held in London, United Kingdom in 2015. In December 2013, Yeoh delivered a TEDxKL speech titled "Success begets passion, not the other way around." In February 2016, Yeoh moved back to San Francisco, California, and was the chief marketing officer of
Hack Reactor Hack Reactor is a software engineering coding bootcamp education program founded in San Francisco in 2012. The program is remote-only and offered in 12-week beginner full-time and 19-week intermediate full-time formats. The program has been des ...
based in San Francisco, before they were acquired by Galvanized. She also served as an independent
non-executive director A non-executive director (abbreviated to non-exec, NED or NXD), independent director or external director is a member of the board of directors of a corporation, such as a company, cooperative or non-government organization, but not a member of the ...
of Flexiroam Limited, an Australia-based telecommunications company from 2016 to 2018, angel invests and advises tech companies through her consulting work. As an immigrant to the United States, Yeoh is an avid supporter of immigration reform as a way to boost economic growth and create jobs for Americans.


Awards

In August 2016, Yeoh won the Best Social Media Influencer Award by Malaysian Rice Bowl Startup Award, and has been included on various lists recognizing her achievements by publications and universities, including Prestige Malaysia's Top 40 under 40, the Golden Globe Tiger Awards in 2015 for Women Leadership, Malaysia's Top 10 Most Impactful Young Leaders Award 2015 by
UCSI UCSI University is a private university in Malaysia. It's ranked 284th university in the world. Currently, all UCSI University's programmes have received a 100% employability score from the Malaysian Higher Education Ministry's Graduate Em ...
and Great Women of Our Time in 2014 by '' Women's Weekly''. In March 2013, Yeoh was selected as one of ten Global
Ambassador An ambassador is an official envoy, especially a high-ranking diplomat who represents a state and is usually accredited to another sovereign state or to an international organization as the resident representative of their own government or sov ...
s to hike Mt. Kilimanjaro on charity fundraiser, and her story was featured in a book about women who have climbed the mountain. In 2012, Yeoh was featured as the Top 10 Women in Digital Award 2012 by L'Oreal.


Personal life

In May 2017, Yeoh married Jason Sew Hoy, COO of
99designs 99designs is a Melbourne, Australia, based company that operates a freelancer platform for connecting graphic designers and clients. The company was founded in 2008, and has a United States office in Oakland, California. History 99designs was ...
who is great-grandson of
Charles Sew Hoy Choie Sew Hoy (; 1836–1901) also known as Charles Sew Hoy was a notable New Zealand merchant, Chinese leader, gold-dredger and a New Zealand Business Hall of Fame laureate. He was born in the village of Sha Kong in the Poon Yu District (n ...
, a New Zealand merchant, Chinese leader and gold-dredger. The two first met on 8 September 2015 when Sew Hoy was invited to speak at the MaGIC Academy Symposium 2015 as a keynote speaker. The couple have one child.


Women's voice

In reports from TechCrunch and other publicly accessible websites, Cheryl reported her unpleasant encounter with a leader of 500 Startups, David McClure, which allegedly caused emotional distress.


Sexual harassment in Silicon Valley

In 2017, Yeoh came forward and published her account of the sexual harassment she claimed to have experienced in 2014. Her claims were against McClure, who had recently resigned from 500 Startups after allegation by another woman. In the account, posted online after founder Sarah Kunst and Susan Yin's accusations, Yeoh alleges that McClure repeatedly harassed her while in Malaysia. In an interview to the BBC, she recounted the incident stating, "I felt like it wasn't a rare thing, it was considered normal in the start-up world, the tech world". In a follow up interview, Yeoh announced that she would not be pressing charges against McClure as her main goal was to raise awareness about sexual harassment and abuse of power, specifically in the tech world.


#MovingForward

Following the release of her account, Cheryl Yeoh worked with co-founder Andy Coravos to establish the #MovingForward public directory. The #MovingForward directory includes dozens of tech oriented top tier venture capital firms that have posted their reporting contacts and have publicly committed to a protocol of improving anti-harassment, anti-discrimination, diversity and inclusion measures in the workplace. Launched to coincide with international Women's Day in May 2018 the movement is specifically aimed at giving young entrepreneurs who are often reluctant to speak out against investors, a forum where they may speak openly about harassment.


References

{{DEFAULTSORT:Yeoh, Cheryl 1983 births Living people Cornell University alumni Silicon Valley people Malaysian businesspeople Malaysian investors People from Selangor Malaysian people of Chinese descent Malaysian emigrants to the United States