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"Charmer" is a song by English hip hop trio
N-Dubz N-Dubz are an English hip hop trio from Camden Town, London, consisting of cousins Dappy and Tulisa, and Fazer. After winning a MOBO Award for Best Newcomer in 2007, N-Dubz briefly signed to Polydor Records before joining All Around the Wor ...
. The song was written by the trio, Junior Edwards, and its producer Rymez. On 19 May 2022, "Charmer" premiered on
BBC Radio 1Xtra BBC Radio 1Xtra is a British digital radio station owned and operated by the BBC. It broadcasts black music and urban music, including hip hop and R&B and is a sister station to Radio 1. Launching at 18:00 on 16 August 2002, it had been cod ...
and was released to
streaming services An over-the-top media service is a streaming media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms, the companies that traditionally act as a controller or distributors of s ...
through Xploded Music. It is N-Dubz's first single following an 11-year hiatus.


Background and release

On 16 May 2022, a 40-second teaser trailer was shared on N-Dubz's social media showing the trio flying in a helicopter over London; as they emerge after landing, a snippet of "Charmer" is played.


Composition

"Charmer" combines
Afrobeats Afrobeats (not to be confused with Afrobeat or Afroswing), or Afro-pop or Afro-fusion (or Afropop or Afrofusion), is an umbrella term to describe popular music from West Africa and the diaspora that initially developed in Nigeria, Ghana, and ...
with modern
UK rap UK rap, also known as British hip hop or UK hip hop, is a genre of music, and a culture that covers a variety of styles of hip hop music made in the United Kingdom. It is generally classified as one of a number of styles of R&B/Hip-Hop. Britis ...
through use of
Auto-Tune Auto-Tune (or autotune) is an audio processor introduced in 1996 by American company Antares Audio Technologies. Auto-Tune uses a proprietary device to measure and alter pitch in vocal and instrumental music recording and performances. Auto-Tu ...
-heavy melodies and "breezy" production.


Charts


References

{{N-Dubz 2022 singles 2022 songs N-Dubz songs Songs written by Dappy Songs written by Richard Rawson Songs written by Tulisa (singer)