Charles Warrell
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Charles Warrell (23 April 1889 - 26 November 1995) was an English schoolteacher, and creator of the ''
I-Spy The I-SPY books are spotters' guides written for British children, particularly successful in the 1950s and 1960s in their original form and again when relaunched by Michelin in 2009 after a seven-year gap in publishing. Concept The I-SPY books ...
'' books, a series of spotters' guides written for British children and first published in 1949. In his role as creator and publisher of the books, Warrell was known pseudonymously as Big Chief I-Spy.


Life and career

Warrell was born in
Farmborough Farmborough is a small village and civil parish, south west of Bath in Somerset, England. It straddles both the A39 and A368 roads. The parish has a population of 1,035. History The Farmborough Hoard of Iron Age coins was found in the ...
,
Somerset ( en, All The People of Somerset) , locator_map = , coordinates = , region = South West England , established_date = Ancient , established_by = , preceded_by = , origin = , lord_lieutenant_office =Lord Lieutenant of Somerset , lord_ ...
in 1889. Having trained at
Culham College Culham is a village and Civil parishes in England, civil parish in a bend of the River Thames, south of Abingdon, Oxfordshire, Abingdon in Oxfordshire. The parish includes Culham Science Centre and Europa School UK (formerly the European Scho ...
, Abingdon,
Oxfordshire Oxfordshire is a ceremonial and non-metropolitan county in the north west of South East England. It is a mainly rural county, with its largest settlement being the city of Oxford. The county is a centre of research and development, primarily ...
, he became the headteacher at Higher Wych School in Cheshire, then later Pleasley Hill School,
Mansfield Mansfield is a market town and the administrative centre of Mansfield District in Nottinghamshire, England. It is the largest town in the wider Mansfield Urban Area (followed by Sutton-in-Ashfield). It gained the Royal Charter of a market tow ...
,
Nottinghamshire Nottinghamshire (; abbreviated Notts.) is a landlocked county in the East Midlands region of England, bordering South Yorkshire to the north-west, Lincolnshire to the east, Leicestershire to the south, and Derbyshire to the west. The traditi ...
, during the 1940s. He first devised the concept for the ''I-Spy'' books in 1948, towards the end of his teaching career. He was an advocate of
active learning Active learning is "a method of learning in which students are actively or experientially involved in the learning process and where there are different levels of active learning, depending on student involvement." states that "students partici ...
, and originally created the books as a method of keeping children entertained and stimulated on long car journeys, and making children more aware of the world around them.


''I-Spy'' books

Warrell was initially rejected by eight different publishers, so resorted to publishing the books himself, using his acquaintance with a book-buyer at his local branch of Woolworths to secure that store as a distribution outlet. The books were initially entitled ''Learning from Life'', but Warrell changed the name on the advice of his wife Marian. Each book in the ''I-Spy'' series covered a different subject, such as ''I-SPY Cars'', ''I-SPY on the Pavement'', ''I-SPY Churches'', ''I-SPY on a Train Journey'', and so on. As children spotted the objects listed, they recorded the event in the book, and gained points, varying according to how unusual the sight. Once the book was complete, it could be sent to Warrell (known as Big Chief I-SPY) at "Wigwam-by-the-Water, EC4", for a feather and entry to the order of merit. The children participating in the game were known as The I-SPY Tribe. A success on publication, the books were soon picked up to be published in the ''
Daily Mail The ''Daily Mail'' is a British daily middle-market tabloid newspaper and news websitePeter Wilb"Paul Dacre of the Daily Mail: The man who hates liberal Britain", ''New Statesman'', 19 December 2013 (online version: 2 January 2014) publish ...
'' and then the ''
News Chronicle The ''News Chronicle'' was a British daily newspaper. Formed by the merger of '' The Daily News'' and the ''Daily Chronicle'' in 1930, it ceased publication on 17 October 1960,''Liberal Democrat News'' 15 October 2010, accessed 15 October 2010 be ...
'', where completed entries were mentioned by name in Warrell's column. By 1953 the I-SPY Tribe had half a million members. The I-SPY Tribe was also an activity club, with events held for members, known as "pow-wows" and attended by thousands of children, featuring Warrell in a giant Indian head-dress, and one event in London consisting of 8,000 children taking part in sight-seeing tours on 80 hired double-decker buses. By the time Warrell retired in 1956, 18 million copies had been sold. The books continued their popularity, switching between several different publishers over the years, before being taken on by current publisher
Michelin Michelin (; ; full name: ) is a French multinational tyre manufacturing company based in Clermont-Ferrand in the Auvergne-Rhône-Alpes ''région'' of France. It is the second largest tyre manufacturer in the world behind Bridgestone and la ...
Travel Publications in 1991. The original series of books remained in print until the mid-80s, and eventually sold 25 million copies worldwide. After retirement Warrell and his wife settled in
Budleigh Salterton Budleigh Salterton is a seaside town on the coast in East Devon, England, south-east of Exeter. It lies within the East Devon Area of Outstanding Natural Beauty, and forms much of the electoral ward of Budleigh, whose ward population at t ...
,
Devon Devon ( , historically known as Devonshire , ) is a ceremonial and non-metropolitan county in South West England. The most populous settlement in Devon is the city of Plymouth, followed by Devon's county town, the city of Exeter. Devon is ...
. As old as 93, he was still writing articles for publication in national magazines, and at 104 years old he was reportedly still phoning friends to discuss developments in education. Charles Warrell died in a nursing home in
Matlock, Derbyshire Matlock is the county town of Derbyshire, England. It is situated in the south-eastern part of the Peak District, with the National Park directly to the west. The town is twinned with the French town of Eaubonne. The former spa resort of Matloc ...
in 1995, known to the nursing home staff as Big Chief. He was survived by two daughters from his first marriage, to Elizabeth Gill.


References

{{DEFAULTSORT:Warrell, Charles 1889 births 1995 deaths Schoolteachers from Somerset English children's writers English centenarians Men centenarians