Maynards was a British

confectionery Confectionery is the art of making confections, which are food items that are rich in sugar and carbohydrates. Exact definitions are difficult. In general, however, confectionery is divided into two broad and somewhat overlapping categories ...

manufacturer best known for manufacturing wine gums. It was acquired by

Cadbury Cadbury, formerly Cadbury's and Cadbury Schweppes, is a British multinational confectionery company fully owned by Mondelez International (originally Kraft Foods) since 2010. It is the second largest confectionery brand in the world after Mar ...

in the 1990s, which in turn was acquired by Mondelez International (originally Kraft Foods) in 2010. In 2016, the brand was joined with Bassett's to create Maynards Bassetts.

History

Charles Riley Maynard and his brother Tom started manufacturing sweets in 1880 in their kitchen in Stamford Hill in Hackney, London, England. Next door, Charles's wife, Sarah Ann, ran a sweet shop selling their products. In 1896 the brothers formed the Maynards sweet company. Maynards Harringay Entrance

Ten years later, in 1906, the expanding concern moved a mile or so to a new factory in Vale Road, Harringay. The new factory site, below an embankment of the New River, permitted clean

Hertfordshire Hertfordshire ( or ; often abbreviated Herts) is one of the home counties in southern England. It borders Bedfordshire and Cambridgeshire to the north, Essex to the east, Greater London to the south, and Buckinghamshire to the west. For govern ...

spring water to be used in production, whilst the proximity of the

Lee Navigation The Lee Navigation is a canalised river incorporating the River Lea (also called the River Lee along the sections that are navigable). It flows from Hertford Castle Weir to the River Thames at Bow Creek; its first lock is Hertford Lock and it ...

and numerous railways facilitated the easy, cheap shipping of the required coal, sugar, and

gelatin Gelatin or gelatine (from la, gelatus meaning "stiff" or "frozen") is a translucent, colorless, flavorless food ingredient, commonly derived from collagen taken from animal body parts. It is brittle when dry and rubbery when moist. It may also ...

. London itself provided a ready market of some ten million people, and the world's largest commercial port was within five miles. Maynards Harringay Factory

Around the turn of the century, Charles Gordon, heir to the confectionery firm, suggested to his father that they diversify into making "wine gums", an idea that outraged Charles senior, a strictly teetotal Methodist. Nevertheless, Charles Riley gradually came round to the idea when his son persuaded him that the projected new sweets would not contain alcohol. Maynards Wine Gums were introduced in 1909. The works grew consistently to become a four-figure employer in the Harringay area. As Maynards grew, it expanded its manufacturing operations to other locations. These included a toffee factory in Ouseburn, Newcastle. The brothers' roots in sweet shop retailing were instrumental in the growth of retail operations to 140 shops. These were disposed of by sale in 1985. In 1990, Maynards merged with the Tottenham liquorice mill Bassett's, and Trebor. In 1988, following the acquisition of the company by

, the London factory closed and Maynards Wine Gums and associated sweet manufacture was continued at a Sheffield premises that had come on-stream in 1991. By 2002 worldwide sales of Maynards Wine Gums were forty million pounds sterling per annum. The Harringay premises is now a warehouse for The Oriental Carpet Company. The Ousebur
toffee factory
is part of a multimillion-pound urban regeneration programme. Charles Riley Maynard was the grandfather of engineer Kenneth Maynard Wood, co-founder of kitchen appliance company Kenwood Ltd, manufacturer of the Kenwood Chef food mixer.

Products

''Excluding items that are licensed by Unilever and/or Nestle, such as Sour Patch Kids bar.'' Maynards-Wine-Gums

* Maynards Wine Gums * Maynards Wine Pastilles * Maynards Wine Sours * Maynards

Sports Mixture Sports Mix is a confectionery product manufactured in the UK under the brand-name of Maynards Bassetts, which is itself part of the Cadbury UK brand now owned by Mondelēz International and was formerly produced by Lion Confectionery. Both Maynards ...

* Maynards Midget Gems * Maynards Wine Gums Light * Maynards

Swedish Berries 300px, A bag of Swedish Berries.Swedish berries are red berry-shaped soft chewy candies which are manufactured by the candy company Maynards. The name Swedish Berries is trademarked by Vanderlei Candy, a division of Cadbury Canada. Their ingredi ...

* Maynards Fuzzy Peaches * Maynards Swedish Fish * Maynards Sour Cherry Blasters * Maynards Sour Watermelons * Maynards Sour Patch Kids * Maynards Ultra Sour Patch Kids * Maynards Sour Patch Kids Soda Popz (UK only) Sour-Patch-Kids

* Maynards Sour Chillers * Maynards Juicy Squirts Berry * Maynards Blush Berries * Maynards Blackberry Bushels * Maynards Orange Twists * Maynards Sour Grapes * Maynards Granny Smith * Maynards Gummy Bears * Maynards Fruit Mania

External links

Maynards Advert - Joose Loose aboot this Hoose!

Sources

*
Former Cadbury UK Maynards information page
(archived)

References

{{Mondelez Confectionery companies of the United Kingdom Harringay British companies established in 1896 Food and drink companies established in 1896 1896 establishments in England Cadbury brands Mondelez International brands