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Charles Cinque Fulwood (born 1950, in South Carolina) is a media and communications
strategist A strategist is a person with responsibility for the formulation and implementation of a strategy. Strategy generally involves setting goals, determining actions to achieve the goals, and mobilizing resources to execute the actions. A strategy ...
who pioneered global media campaigns and the use of commercial marketing techniques for
non-profit organizations A nonprofit organization (NPO) or non-profit organisation, also known as a non-business entity, not-for-profit organization, or nonprofit institution, is a legal entity organized and operated for a collective, public or social benefit, in co ...
. Over a 15-year period beginning in the mid-1980s, he served as communications director for
Amnesty International USA Amnesty International USA (AIUSA) is one of many country sections that make up Amnesty International worldwide. Amnesty International is an organization of more than 7 million supporters, activists and volunteers in over 150 countries, with compl ...
,
Natural Resources Defense Council The Natural Resources Defense Council (NRDC) is a United States-based 501(c)(3) non-profit international environmental advocacy group, with its headquarters in New York City and offices in Washington D.C., San Francisco, Los Angeles, Chicago, Bo ...
, and the
Children's Defense Fund The Children's Defense Fund (CDF) is an American 501(c)(3) nonprofit organization based in Washington, D.C., that focuses on child advocacy and research. It was founded in 1973 by Marian Wright Edelman. History The CDF was founded in 1973, citi ...
. Fulwood was chief media
strategist A strategist is a person with responsibility for the formulation and implementation of a strategy. Strategy generally involves setting goals, determining actions to achieve the goals, and mobilizing resources to execute the actions. A strategy ...
for
Human Rights Now! Tour Human Rights Now! was a worldwide tour of twenty benefit concerts on behalf of Amnesty International that took place over six weeks in 1988. Held not to raise funds but to increase awareness of both the Universal Declaration of Human Rights on it ...
, the 1988 world music tour underwritten by Reebok International to promote the
United Nations Universal Declaration of Human Rights The Universal Declaration of Human Rights (UDHR) is an international document adopted by the United Nations General Assembly that enshrines the Human rights, rights and freedoms of all human beings. Drafted by a UN Drafting of the Universal De ...
on 5 continents. Fulwood is also credited (Haines, 1996) with designing the campaign strategy that led 18 states to pass legislation that exempts juveniles from the death penalty. As Director of Communications at NRDC, Fulwood built a strategic communications operation that included media relations, web site, publications, and a quarterly journal with a circulation of more than 700,000. One of his many innovations was creation of the International ECO-Awards, which issued more than 100 honors to advertising agencies, design shops, businesses and environmental groups for creativity in promoting appreciation of the environment. Fulwood's writing has been published in the
St. Petersburg Times The ''Tampa Bay Times'', previously named the ''St. Petersburg Times'' until 2011, is an American newspaper published in St. Petersburg, Florida, United States. It has won fourteen Pulitzer Prizes since 1964, and in 2009, won two in a single ...
, ''
The Atlanta Journal-Constitution ''The Atlanta Journal-Constitution'' is the only major daily newspaper in the metropolitan area of Atlanta, Georgia. It is the flagship publication of Cox Enterprises. The ''Atlanta Journal-Constitution'' is the result of the merger between ...
'', ''PR Quarterly'', the Boston ''Phoenix'', and '' Ramparts'' magazine. He has also ghost-written
op-ed An op-ed, short for "opposite the editorial page", is a written prose piece, typically published by a North-American newspaper or magazine, which expresses the opinion of an author usually not affiliated with the publication's editorial board. O ...
pieces published in ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'', ''
The Boston Globe ''The Boston Globe'' is an American daily newspaper founded and based in Boston, Massachusetts. The newspaper has won a total of 27 Pulitzer Prizes, and has a total circulation of close to 300,000 print and digital subscribers. ''The Boston Glob ...
'', ''
The Christian Science Monitor ''The Christian Science Monitor'' (''CSM''), commonly known as ''The Monitor'', is a nonprofit news organization that publishes daily articles in electronic format as well as a weekly print edition. It was founded in 1908 as a daily newspaper ...
'', ''
The San Francisco Chronicle The ''San Francisco Chronicle'' is a newspaper serving primarily the San Francisco Bay Area of Northern California. It was founded in 1865 as ''The Daily Dramatic Chronicle'' by teenage brothers Charles de Young and Michael H. de Young. The pa ...
'', and the ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the Un ...
''. He has given invited lectures at the
Johns Hopkins Bloomberg School of Public Health The Johns Hopkins Bloomberg School of Public Health is the public health graduate school of Johns Hopkins University, a private research university in Baltimore, Maryland. As the second independent, degree-granting institution for research in epi ...
,
DePaul University College of Law The DePaul University College of Law is the professional graduate law school of DePaul University in Chicago. The College of Law’s facilities encompass nine floors across two buildings, with features such as the Vincent G. Rinn Law Library and ...
, and
Morehouse School of Medicine Morehouse School of Medicine is a private co-educational medical school in Atlanta, Georgia. Originally a part of Morehouse College, the school became independent in 1981. The school abbreviates its name with its initials "MSM." History Esta ...
and has spoken at a variety of national and international conferences. Fulwood was born in 1950 in
Clarendon County, South Carolina Clarendon County is a county located below the fall line in the Coastal Plain region of U.S. state of South Carolina. As of 2020 census, its population was 31,144. Its county seat is Manning. This area was developed for lumber and mills, incl ...
and moved to
St. Petersburg, Florida St. Petersburg is a city in Pinellas County, Florida, United States. As of the 2020 census, the population was 258,308, making it the fifth-most populous city in Florida and the second-largest city in the Tampa Bay Area, after Tampa. It is the ...
with his family in the early 1960s. After earning a bachelor's degree in
mass communication Mass communication is the process of imparting and exchanging information through mass media to large segments of the population. It is usually understood for relating to various forms of media, as its technologies are used for the dissemination o ...
, he worked for
Pinellas County, Florida Pinellas County (, ) is a county located on the west central coast of the U.S. state of Florida. As of the 2020 census, the population was 959,107. The county is part of the Tampa– St. Petersburg– Clearwater, Florida Metropolitan Statistic ...
government, then held a series of communications positions with
civil rights Civil and political rights are a class of rights that protect individuals' freedom from infringement by governments, social organizations, and private individuals. They ensure one's entitlement to participate in the civil and political life of ...
organizations in
Atlanta Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,715 ...
before moving to
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
to work for
Amnesty International USA Amnesty International USA (AIUSA) is one of many country sections that make up Amnesty International worldwide. Amnesty International is an organization of more than 7 million supporters, activists and volunteers in over 150 countries, with compl ...
. In 1990, the Invisible Empire, Knights of the
Ku Klux Klan The Ku Klux Klan (), commonly shortened to the KKK or the Klan, is an American white supremacist, right-wing terrorist, and hate group whose primary targets are African Americans, Jews, Latinos, Asian Americans, Native Americans, and ...
, the most violent of the various Klan factions, sued Fulwood and his client, the
Center for Democratic Renewal Center or centre may refer to: Mathematics * Center (geometry), the middle of an object * Center (algebra), used in various contexts ** Center (group theory) ** Center (ring theory) * Graph center, the set of all vertices of minimum eccentrici ...
, for defamation of character after they exposed Klan activity within the
Blakely, Georgia Blakely is a city and the county seat of Early County, Georgia, United States. As of the 2010 census, it had a population of 5,068. It is located approximately halfway between Columbus and Tallahassee, Florida on U.S. Route 27. History Blakely w ...
Fire Department. The suit was settled in 1991 and resulted in four Klansmen being forced to resign from the Fire Department. Fulwood is a founding partner in MediaVision USA, a strategic communications firm, and specializes in
litigation - A lawsuit is a proceeding by a party or parties against another in the civil court of law. The archaic term "suit in law" is found in only a small number of laws still in effect today. The term "lawsuit" is used in reference to a civil actio ...
communications,
crisis communications Crisis communication is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communication is aimed at raising awarenes ...
, and media campaigns. He is a former member of the teaching faculty at the
Johns Hopkins University Johns Hopkins University (Johns Hopkins, Hopkins, or JHU) is a private university, private research university in Baltimore, Maryland. Founded in 1876, Johns Hopkins is the oldest research university in the United States and in the western hem ...
program in Communications and Contemporary Society, where he and Margo Edmunds were co-instructors for a graduate course in Emergency and Risk Communications from 2008-2013. Fulwood also consulted on the online course in risk communication strategies for the Johns Hopkins Center for Public Health Preparedness. Fulwood currently resides in the Glover
Washington, DC ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan ...
area. In November 2011, he was elected to the Advisory Neighborhood Commission for
Glover Park Glover Park is a neighborhood in northwest Washington, D.C., about a half mile north of Georgetown and just west of the United States Naval Observatory and Number One Observatory Circle (the Vice President's mansion). Every morning and evening, ...
, which represents the neighborhood and provides advice to the DC government on key public policy issues.


References

*C Fulwood. If You See Something, Say Something

*H. H. Haines, ''Against Capital Punishment: The Anti-Death Penalty Movement in America, 1972-74.'' Oxford University Press, 1996. *Johns Hopkins Center for Public Health Preparedness. Risk Communication Strategies for Public Health Preparedness. https://web.archive.org/web/20070105215151/http://www.jhsph.edu/preparedness/training/online/riskcomm.html *A. Ramirez. The Media Business: Advertising; An Agency Makes Progress by Roughing it in a Field With Few Competitors: Environmental Issues. ''The New York Times'', August 8, 1995. *R. Smothers. Blacks Claim Victory in Georgia Suit on Fire Department Racism. ''The New York Times'', April 4, 1991. {{DEFAULTSORT:Fulwood, Charles 1950 births Living people American political writers American male non-fiction writers