Charles Evans (businessman)
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Charles Evans (May 13, 1926 — June 2, 2007) was an American business leader. He co-founded the women's fashion house Evan-Picone in 1949 and sold it to
Revlon Revlon, Inc. is an American multinational company dealing in cosmetics, skin care, fragrance, and personal care. The headquarters of Revlon was established in New York City on March 1, 1932, where it still remains. Revlon was founded by brothe ...
in 1962. He and his brother-in-law, Michael Shure, then founded Evans Partnership, a real estate investment firm. In 1981, he purchased the screenplay for the comedy ''
Tootsie ''Tootsie'' is a 1982 American satirical romantic comedy-drama film directed by Sydney Pollack and starring Dustin Hoffman. Its supporting cast includes Pollack, Jessica Lange, Teri Garr, Dabney Coleman, Bill Murray, Charles Durning, George Ga ...
'' (1982). His brother
Robert Evans Robert Evans (born Robert J. Shapera; June 29, 1930October 26, 2019) was an American film producer, studio executive, and actor, best known for his work on '' Rosemary's Baby'' (1968), '' Love Story'' (1970), ''The Godfather'' (1972), and ''Chi ...
produced numerous motion pictures, including '' Rosemary's Baby'' (1968), ''
The Godfather ''The Godfather'' is a 1972 American crime film directed by Francis Ford Coppola, who co-wrote the screenplay with Mario Puzo, based on Puzo's best-selling 1969 novel of the same title. The film stars Marlon Brando, Al Pacino, James Caan, ...
'' (1972), and ''
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'' (1974).


Early life

Evans was born Charles Shapera on May 13, 1926, in
Manhattan Manhattan (), known regionally as the City, is the most densely populated and geographically smallest of the five boroughs of New York City. The borough is also coextensive with New York County, one of the original counties of the U.S. state ...
,
New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...
, in the United States, to Archie and Florence (Krasne) Shapera.Miller, Stephen. "Charles Evans, 81, Founded Evan-Picone, Produced Films, Built Office Complexes." ''New York Sun.'' June 6, 2007.
Accessed 2012-10-06.
His father was a
dentist A dentist, also known as a dental surgeon, is a health care professional who specializes in dentistry (the diagnosis, prevention, management, and treatment of diseases and conditions of the mouth, oral cavity and other aspects of the craniofaci ...
with a successful practice in
Harlem Harlem is a neighborhood in Upper Manhattan, New York City. It is bounded roughly by the Hudson River on the west; the Harlem River and 155th Street (Manhattan), 155th Street on the north; Fifth Avenue on the east; and 110th Street (Manhattan), ...
. He had a younger brother, Robert, and sister, Alice. While in his late teens, Charles' father asked his sons to change their last name to their paternal grandmother's maiden name of "Evan". (The name change was seen as a way of honoring her, as she had only a short time to live.) Charles and Robert added the "s" as an homage to the Shapera family name. Charles was something of a conformist as a teenager. He graduated from the
Horace Mann School , motto_translation = Great is the truth and it prevails , address = 231 West 246th Street , city = The Bronx , state = New York , zipcode = 10471 , count ...
in New York City, and attended the
University of Miami The University of Miami (UM, UMiami, Miami, U of M, and The U) is a private research university in Coral Gables, Florida. , the university enrolled 19,096 students in 12 colleges and schools across nearly 350 academic majors and programs, incl ...
. He began serving in the
United States Army The United States Army (USA) is the land service branch of the United States Armed Forces. It is one of the eight U.S. uniformed services, and is designated as the Army of the United States in the U.S. Constitution.Article II, section 2, cla ...
in 1944 during World War II, and left military service in 1946.Deutsch, Claudia. "Charles Evans, 81, a Founder of Fashion Line, Dies." ''New York Times.'' June 6, 2007.
Accessed 2012-10-06.


Business career

After leaving the Army, Evans found work in an aunt's clothing store in New York City as a salesman. In 1949, Evans conceived of adding a
fly Flies are insects of the Order (biology), order Diptera, the name being derived from the Ancient Greek, Greek δι- ''di-'' "two", and πτερόν ''pteron'' "wing". Insects of this order use only a single pair of wings to fly, the hindwing ...
to women's skirts. He approached Joseph Picone, a 31-year-old tailor and immigrant from
Sicily (man) it, Siciliana (woman) , population_note = , population_blank1_title = , population_blank1 = , demographics_type1 = Ethnicity , demographics1_footnotes = , demographi ...
who made clothes for Archie Evans, and asked him to manufacture a sample.Trager, p. 571. With seed money from Evans' father, Evans and Picone formed a company that same year named Evan-Picone to make and sell their product. (To make the company name easier to pronounce, the "s" was dropped from Evans.)Hays, Constance. "Joseph Picone, 83, a Founder of Line of Women's Clothing." ''New York Times.'' June 26, 2001. Picone set up an assembly line to manufacture the skirts in a storefront located at Fifth Avenue and East 46th Street. The company was the first to use
darts Darts or dart-throwing is a competitive sport in which two or more players bare-handedly throw small projectile point, sharp-pointed projectile, missiles known as dart (missile), darts at a round shooting target, target known as a #Dartboard, dar ...
in the pockets of women's clothing, to inhibit rips and tears. The skirts were a sudden success, and the company quickly expanded into high-end, hand-stitched women's
slacks Trousers (British English), slacks, or pants are an item of clothing worn from the waist to anywhere between the knees and the ankles, covering both legs separately (rather than with cloth extending across both legs as in robes, skirts, and d ...
as well. Evans hired his mother, Florence, to be the chief sales manager. He also hired his brother Robert as a salesman. Charles Evans became one of the first celebrity fashion designers. Within two years, Evans, his brother, and Picone were millionaires. In 1962, Revlon purchased Evan-Picone for $12 million in cash. After the sale of his clothing firm, Evans spent several years looking for something to do. He remained under contract with Revlon until 1966.Eller, Claudia. "Real Key Is How Goldwyn Is Treated." ''Los Angeles Times.'' July 28, 1995. At one point, Evans became interested in designer kitchen appliances, like can openers. But real estate proved more attractive. Evans' sister, Alice, had married the architect Michael Shure. In 1966, Evans and Shure formed Evans Partnership, a real estate investment and development company. The firm purchased its first site (in Fairfield, New Jersey) six months later. The first office building erected by Evans Partnership was a building for
Becton Dickinson Becton, Dickinson and Company, also known as BD, is an American multinational medical technology company that manufactures and sells medical devices, instrument systems, and reagents. BD also provides consulting and analytics services in certai ...
, the
medical equipment A medical device is any device intended to be used for medical purposes. Significant potential for hazards are inherent when using a device for medical purposes and thus medical devices must be proved safe and effective with reasonable assura ...
company. The United States Life Insurance Company invested in the firm in 1974, becoming a limited partner. Over the next several decades, Evans Partnership erected speculative office buildings and constructed headquarters for
AT&T AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile tel ...
, the
Bell System The Bell System was a system of telecommunication companies, led by the Bell Telephone Company and later by the American Telephone and Telegraph Company (AT&T), that dominated the telephone services industry in North America for over one hundr ...
,
Johnson & Johnson Johnson & Johnson (J&J) is an American multinational corporation founded in 1886 that develops medical devices, pharmaceuticals, and consumer packaged goods. Its common stock is a component of the Dow Jones Industrial Average and the company i ...
, the Singer Corporation aerospace division, and other corporations.Kennedy, Shawn. "Developing Office Site In Jersey." ''New York Times.'' August 1, 1984. He and Shure also financed the construction of 1099 14th Street NW in
Washington, D.C. ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan, ...
—which, at the time it was built, had the tallest tower in the city. William Webber, a financial investment consultant who worked for the firm, said that Evans' status as a fashion magnate and brother to a movie studio executive lent an air of celebrity to the firm that often convinced banks to lend Evans Partnership money to construct more speculative structures. At the time of Evans' death, Evans Partnership had constructed more than of office space. In 1988, Evans retired from active participation in Evans Partnership, creating a holding company to manage his real estate investments. With Robert Evans' success as a
film producer A film producer is a person who oversees film production. Either employed by a production company or working independently, producers plan and coordinate various aspects of film production, such as selecting the script, coordinating writing, di ...
and motion picture studio executive, Charles Evans decided to get into movie-making as well. He told the ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the Un ...
'' in 1995 that he got into producing "because I enjoy movies very much. I have the time to do it. And I believe if done wisely, it can be a profitable business." His first foray into film production was a massive success. Playwright Don McGuire had written a play in the early 1970s about an unemployed male actor who
cross-dresses Cross-dressing is the act of wearing clothes usually worn by a different gender. From as early as pre-modern history, cross-dressing has been practiced in order to disguise, comfort, entertain, and self-express oneself. Cross-dressing has play ...
in order to get jobs. Titled ''Would I Lie to You?'', the play was shopped around Hollywood for several years until it came to the attention of comedian and actor
Buddy Hackett Buddy Hackett (born Leonard Hacker; August 31, 1924 – June 30, 2003) was an American actor, comedian and singer. His best remembered roles include Marcellus Washburn in ''The Music Man'' (1962), Benjy Benjamin in ''It's a Mad, Mad, Mad, Mad Wo ...
in 1978. Hackett, interested in playing the role of the talent agent, showed the script to Evans. Evans purchased an option on the play. (Delays in the film's production forced Evans to renew the option once or twice.)Cook, Gomery, and Lichty, p. 95. During 1979, Evans co-wrote a screenplay based on the film with director
Dick Richards Dick Richards (born 1936) is an American film director, producer, and screenwriter. Known as a storyteller and an “actor’s director”, Richards worked with Robert Mitchum, Gene Hackman, Martin Sheen, Blythe Danner, Catherine Deneuve, Al ...
and screenwriter Bob Kaufman.Thompson, p. 75. A few months into the writing process, Richards showed it to actor
Dustin Hoffman Dustin Lee Hoffman (born August 8, 1937) is an American actor and filmmaker. As one of the key actors in the formation of New Hollywood, Hoffman is known for his versatile portrayals of antiheroes and emotionally vulnerable characters. He is th ...
. Hoffman and Richards were partners in a company which bought and developed properties for development into films. Hoffman wanted complete
creative control Artistic control or creative control is a term commonly used in media production, such as movies, television, and music production. A person with artistic control has the authority to decide how the final product will appear. In movies, this c ...
, and Evans agreed to remove himself from screenwriting tasks. Instead, Evans became a producer on the film, which was renamed ''Tootsie''. Evans' next projects did not fare so well. In 1986, Evans met with horror film director
George Romero George may refer to: People * George (given name) * George (surname) * George (singer), American-Canadian singer George Nozuka, known by the mononym George * George Washington, First President of the United States * George W. Bush, 43rd President ...
. Evans invested $450,000 in the film, '' Monkey Shines'', and received $500,000 as a producer's fee. Evans later claimed to have been "involved in every aspect of production". He also said that the film hadn't made him any money in the 10 years since its release. In 1992, Evans met with screenwriter
Joe Eszterhas József A. Eszterhás ( born November 23, 1944) is a Hungarian-American writer. He attended Ohio University. He wrote the screenplays for the films ''Flashdance'', '' Jagged Edge'', ''Basic Instinct'' and ''Showgirls''. His books include ''Americ ...
, who pitched an idea about Las Vegas showgirls. Director
Paul Verhoeven Paul Verhoeven (; born 18 July 1938) is a Dutch director, producer and screenwriter, active in the Netherlands, France and the United States. His blending of graphic violence and sexual content with social satire is a trademark of both his dram ...
, also present during the pitch, wanted to direct the film. Evans paid Eszterhas $2 million in cash to write the screenplay.
Carolco Pictures Carolco Pictures, Inc. was an American independent film studio that existed from 1976 to 1995, founded by Mario Kassar and Andrew G. Vajna. Kassar and Vajna ran Carolco together until 1989, when Vajna left to form Cinergi Pictures. Carolco hit ...
purchased the screenplay from Evans for $2 million and gave him another $1 million for producing the motion picture. The film, ''
Showgirls ''Showgirls'' is a 1995 erotic drama pulp noir film directed by Paul Verhoeven and written by Joe Eszterhas. The film stars Elizabeth Berkley, Kyle MacLachlan, Gina Gershon, Glenn Plummer, Robert Davi, Alan Rachins, and Gina Ravera. Produced ...
'', was both a box office and critical disaster. Robert Evans published his memoir, ''
The Kid Stays in the Picture ''The Kid Stays in the Picture'' is a 1994 print autobiography by film producer Robert Evans. A film adaptation of the book was released in 2002. The title comes from a line attributed to studio head Darryl F. Zanuck, who was defending Evans a ...
'', in 1994. Charles Evans appears in the film and receives "thank you" credits at the end. Charles Evans was also interested in sailing. His yacht, the long ''Ondine VIII'' (built in 1988), was, according to the ''
Bermuda Sun The ''Bermuda Sun'' was a Bermudian newspaper, published on Wednesdays and Fridays. Covering a wide range of topics including news, sports, business and lifestyle, it also published the Government of Bermuda's legal notices. Foundation The ...
'' newspaper, "considered at the time one of the world's most elegant sailing yachts".


Personal life

Charles Evans married his second wife, Frances, a documentary filmmaker, in 1960. The couple had three children: Charles Jr. (1963), Melissa (1965), and Elizabeth (1966). The couple divorced in 1967. In 1975, Frances and her two daughters were asphyxiated by toxic fumes during a fire in their apartment building on East 80th Street in New York City. The fire was caused by ashes falling out of their fireplace. Charles Jr., sleeping in another room, was rescued by firefighters and uninjured.DiGiacomo, Frank. "The Kid Holds Onto the Picture." ''New York Observer.'' June 30, 2003.
Accessed 2012-10-06.
After the disaster, Charles Evans founded the Crusade for Fire Detection. The nonprofit educated the public about the life-saving nature of
smoke detector A smoke detector is a device that senses smoke, typically as an indicator of fire. Smoke detectors are usually housed in plastic enclosures, typically shaped like a disk about in diameter and thick, but shape and size vary. Smoke can be detecte ...
s, and lobbied cities and states to enact fire codes requiring them in all buildings.Rourke, Mary. "Charles Evans, 81; Co-Founder of Evan-Picone Sportswear." ''Los Angeles Times.'' June 7, 2007.
Accessed 2012-10-06.
In the aftermath of the deadly fire, Charles Jr. began taking illegal narcotics and developed a serious addiction. Charles Jr. attended the
University of California, Berkeley The University of California, Berkeley (UC Berkeley, Berkeley, Cal, or California) is a public land-grant research university in Berkeley, California. Established in 1868 as the University of California, it is the state's first land-grant u ...
and then the
USC School of Cinematic Arts The University of Southern California School of Cinematic Arts (SCA) houses seven academic divisions: Film & Television Production; Cinema & Media Studies; John C. Hench Division of Animation + Digital Arts; John Wells Division of Writing for Sc ...
. His father was ambivalent about the decision. "I certainly didn't give him any encouragement. I think it's a stinking business. But he's wanted to do it since he was in grade school. He wanted to either write, direct or produce." After writing his first screenplay for Robert Evans at
Paramount Pictures Paramount Pictures Corporation is an American film and television production company, production and Distribution (marketing), distribution company and the main namesake division of Paramount Global (formerly ViacomCBS). It is the fifth-oldes ...
, Charles Jr. entered drug rehabilitation. Charles Evans married twice more, the fourth time in the 1990s. Both marriages ended in divorce."Bonnie Pfeifer, Charles Evans." ''New York Times.'' January 23, 2005.
Accessed 2012-10-06.
In January 2005, the 79-year-old Evans married 50-year-old model and nonprofit executive Bonnie Lynn Pfeifer.


Death

Charles Evans died from complications of
pneumonia Pneumonia is an inflammatory condition of the lung primarily affecting the small air sacs known as alveoli. Symptoms typically include some combination of productive or dry cough, chest pain, fever, and difficulty breathing. The severity ...
at
NewYork–Presbyterian Hospital The NewYork-Presbyterian Hospital is a nonprofit academic medical center in New York City affiliated with two Ivy League medical schools, Cornell University and Columbia University. The hospital comprises seven distinct campuses located in the New Y ...
on June 2, 2007. An adherent of the
Jewish faith Judaism ( he, ''Yahăḏūṯ'') is an Abrahamic, monotheistic, and ethnic religion comprising the collective religious, cultural, and legal tradition and civilization of the Jewish people. It has its roots as an organized religion in the M ...
, Evans' funeral service was held at Congregation Emanu-El in New York City on June 7.


Charitable activities and honors

In addition to his fire safety crusade, Charles Evans was involved in a number of charitable activities. His father, Archie Shapera, suffered from
Alzheimer's disease Alzheimer's disease (AD) is a neurodegeneration, neurodegenerative disease that usually starts slowly and progressively worsens. It is the cause of 60–70% of cases of dementia. The most common early symptom is difficulty in short-term me ...
in the late 1960s. Evans made large donations to various Alzheimer's research efforts throughout his life. He later was national director of the
Alzheimer's Association The Alzheimer's Association was founded by Jerome H. Stone with the help of several family members in Chicago, Illinois, and incorporated on April 10, 1980, as the Alzheimer's Disease and Related Disorders Association, Inc. It is a non-profit Ame ...
. In 1988, Evans founded the Charles Evans Foundation to carry on his wide range of interests in charitable giving.Patella, John. "$1 Million Gift Announced for University Medical Center of Princeton at PLA." ''Home News Tribune,'' December 22, 2008. Among its more notable donations was a $1 million gift to the
University Medical Center of Princeton at Plainsboro Penn Medicine Princeton Medical Center (PMC), formerly known as the University Medical Center of Princeton at Plainsboro, is a 355-bed non-profit, tertiary, and academic medical center located in Plainsboro Township, New Jersey, servicing the wes ...
. A rehabilitation exercise facility for cardiac and stroke patients was named the Charles Evans Pulmonary Rehabilitation Gym, and a surgical procedures suite names the Charles Evans Procedures Room in his honor. In 2009, through a $1 million gift from the foundation, the Westphal College at Drexel University in Philadelphia created the Charles Evans Fashion Design Library and established an award scholarship that covers tuition costs for a Fashion Design student in their senior year. In 2010, the foundation donated $1 million to the FDNY Foundation for fire safety education. The
New York City Fire Department The New York City Fire Department, officially the Fire Department of the City of New York (FDNY), is an American department of the government of New York City that provides fire protection services, technical rescue/special operations services, ...
named its fire safety headquarters at Fort Totten the Charles Evans Fire Safety Education Building in his honor. In 2011, the foundation built a state-of-the-art healthcare facility for people with developmental disabilities for a nonprofit group, Adults and Children with Learning and Developmental Disabilities Inc. The building was named the Charles Evans Health Services Center.Starzee, Bernadette. "Long Island Business News Nonprofit Briefs." ''Long Island Business.'' August 24, 2011. In 2006, ''Fireman'' magazine honored Evans with an award for his fire safety efforts over the past 25 years.


References


Bibliography

*Cook, Philip S.; Gomery, Douglas; and Lichty, Lawrence Wilson. ''American Media: The Wilson Quarterly Reader.'' Washington, D.C.: Wilson Center Press, 1989. *Evans, Robert. ''The Kid Stays in the Picture.'' Beverly Hills, Calif.: New Millennium Press, 1994. *McDougal, Dennis. ''The Last Mogul: Lew Wasserman, MCA, and the Hidden History of Hollywood.'' New York: Da Capo Press, 1998. *Thompson, Kristin. ''Storytelling in the New Hollywood: Understanding Classical Narrative Technique.'' 2d ed. Cambridge, Mass.: Harvard University Press, 2001. *Trager, James. ''The New York Chronology: The Ultimate Compendium of Events, People and Anecdotes From the Dutch to the Present.'' New York: HarperCollins, 2004. {{DEFAULTSORT:Evans, Charles 1926 births 2007 deaths American chief executives of fashion industry companies American fashion designers University of Miami alumni People from the Upper East Side United States Army personnel of World War II United States Army soldiers USC School of Cinematic Arts alumni University of California, Berkeley alumni Burials at Ferncliff Cemetery Evans family (Paramount Pictures)