Channel 13 (known by its current brand name El Trece, stylized as eltrece)
is an
Argentine
Argentines (mistakenly translated Argentineans in the past; in Spanish (masculine) or (feminine)) are people identified with the country of Argentina. This connection may be residential, legal, historical or cultural. For most Argentines, s ...
free-to-air
Free-to-air (FTA) services are television (TV) and radio services broadcast in unencrypted form, allowing any person with the FTA Receiver, appropriate receiving equipment to receive the signal and view or listen to the content without requiring ...
television network
A television network or television broadcaster is a telecommunications network for distribution of television program content, where a central operation provides programming to many television stations or multichannel video programming distributo ...
and the
flagship station
In broadcasting, a flagship (also known as a flagship station or key station) is the broadcast station which originates a television network, or a particular radio or television program that plays a key role in the branding of and consumer loyalt ...
of the network of the same name, located in the capital of
Argentina
Argentina (), officially the Argentine Republic ( es, link=no, República Argentina), is a country in the southern half of South America. Argentina covers an area of , making it the second-largest country in South America after Brazil, th ...
,
Buenos Aires
Buenos Aires ( or ; ), officially the Autonomous City of Buenos Aires ( es, link=no, Ciudad Autónoma de Buenos Aires), is the capital and primate city of Argentina. The city is located on the western shore of the Río de la Plata, on South ...
. It is owned by
Grupo Clarín through Artear.
As mentioned by its name, it broadcasts on VHF channel 13 in Buenos Aires, where the main station is located.
History
Foundation
Channel 13 was founded in 1960, and started broadcasting on 1 October 1960, at 8:30 p.m. The channel was tendered to the company Rio de la Plata S.A. TV, founded by Cuban businessman
Goar Mestre
Goar Mestre Espinosa (born December 25, 1912 – March 23, 1994) was a Cuban-born Argentine businessman, remembered as one of the pioneers of the audiovisual industry in Latin America. He owned several broadcasters, led by CMQ."El Rey de la TV: ...
and the US network
CBS
CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainmen ...
. In the mid-1960s,
Editorial Atlántida
Editorial Atlántida is a prominent Argentine publishing house and the country's leading magazine publisher and distributor.
History Development
Editorial Atlántida's origins began with three magazines founded by an Uruguayan-Argentine journalis ...
and Mestre's wife bought the shares of the channel. Since then, Channel 13 began to compete strongly with the other two open private channels of the city of
Buenos Aires
Buenos Aires ( or ; ), officially the Autonomous City of Buenos Aires ( es, link=no, Ciudad Autónoma de Buenos Aires), is the capital and primate city of Argentina. The city is located on the western shore of the Río de la Plata, on South ...
,
Channel 9 and
Channel 11, which had gone through a similar process.
In those years there were great successes in the Argentine television industry, with Channel 13 broadcasting ''Viendo a Biondi'' (''"Seeing Biondi"''), a comedy show centered on characters by Pepe Biondi; ''The Falcón Family'' starring Pedro Quartucci, and sketch comedy shows such as ''Telecataplum'', featuring an innovative group of Uruguayan comedians including
Ricardo Espalter
Ricardo Espalter Arrieta ( Montevideo, 14 April 1924 - Maldonado, 20 March 2007) was a Uruguayan actor and comedian.
Biography
In the 1960s he started a long career on television. Together with a notable group of Uruguayan humorists (Eduardo D' ...
,
Enrique Almada
Enrique Milton Almada Cavo (15 July 1934, in Montevideo – 29 April 1990), also known as Quique Almada, was a Uruguayan actor and comedian.
In the 1960s he started a long career on television. Together with a notable group of Uruguayan humoris ...
and
Gabriela Acher
Gabriela Acher (born 5 August 1944 in Montevideo) is a Uruguayan actress and comedian, active in Argentina.
Biography
Acher was born in Montevideo to a Sephardic family originary from Turkey. She started her career alongside the comedians Ricardo ...
, among others.
Nationalisation
In 1974, the government of
Isabel Perón
Isabel Martínez de Perón (, born María Estela Martínez Cartas, 4 February 1931), also known as Isabelita, is an Argentine politician who served as President of Argentina from 1974 to 1976. She was one of the first female republican heads ...
nationalised the station along with two other
terrestrial
Terrestrial refers to things related to land or the planet Earth.
Terrestrial may also refer to:
* Terrestrial animal, an animal that lives on land opposed to living in water, or sometimes an animal that lives on or near the ground, as opposed to ...
private channels of Buenos Aires (
Channel 9 and
Channel 11), in order to bring a
media policy
Media policy / M. politics is a term describing all legislation and political action directed towards regulating the media, especially mass media, and the media industry. Those actions will usually be prompted by pressures from public opinion or f ...
based on the European (and possibly
RTVE
The Corporación de Radio y Televisión Española, S.A. (; ), known as Radiotelevisión Española or RTVE, is the state-owned public corporation that assumed in 2007 the indirect management of the Spanish public radio and television service know ...
's) way, where television was largely managed by the government.
During the self-styled National Reorganisation Process, the last military dictatorship that ruled the country from 1976 to 1983, the channel's administration was handed over to the
Argentine Navy
The Argentine Navy (ARA; es, Armada de la República Argentina). This forms the basis for the navy's ship prefix "ARA". is the navy of Argentina. It is one of the three branches of the Armed Forces of the Argentine Republic, together with the ...
, a condition maintained until 1983, when democratic rule was restored. However, the network continued under public administration, as it had been since the Perón years. The Navy helped the station in its transition to colour broadcasts on Labor Day, 1 May 1980.
On 2 July 1980, the Channel 13 broadcast studios burned only partly, with no casualties among its workers.
Privatisation
After 15 years as a government-owned station, in December 1989,
Arte Radiotelevisivo Argentino (Artear) S.A (English: ''Argentine Radio and Television Arts''), a company with majority ownership by Artes Gráficas Editorial Argentino S.A (AGEA, English: ''Argentine Publishing Graphics and Arts''), publisher of the
Clarín newspaper and part of its multimedia conglomerate, officially took over the station management.
Since then, the channel is positioned as second placer in
TV ratings in
Buenos Aires
Buenos Aires ( or ; ), officially the Autonomous City of Buenos Aires ( es, link=no, Ciudad Autónoma de Buenos Aires), is the capital and primate city of Argentina. The city is located on the western shore of the Río de la Plata, on South ...
, competing against
Telefe
Telefe (acronym for Televisión Federal) is a television station located in Buenos Aires, Argentina. The station is owned and operated by Paramount Global through Televisión Federal S.A. Telefe is also one of Argentina's six national television ...
(excluding the 2010-2011 period when it became the ratings leader). In the 1990s, El Trece achieved great ratings, thanks to political comedy programs
Tato Bores
Mauricio Borensztein (27 April 1927 – 11 January 1996), known by the stage name ''Tato Bores'', was an Argentine film, theatre and television comedian, who specialized in political humor. His ironic TV monologues, delivered at a fast pace, b ...
, programs of cultural and ''La aventura del hombre'', TV series
La Banda del Golden Rocket
''La banda del Golden Rocket'' (English: ''The Golden Rocket band'') was a 1991 Argentine TV series.
Premise
The main characters were Diego, Adrián and Fabian, three distant cousins who dd not know each other, until they received a common heritag ...
, ''Montaña Rusa'', ''Gasoleros'' and the series ''Campeones de la vida'' and ''Poliladron''.
Since 1996, the channel operated with
Pol-ka Producciones
Pol-ka Producciones is a television and film production company in Buenos Aires, Argentina, commonly referred to as Pol-ka.
The company was launched in 1994 and is owned by Adrián Suar, Fernando Blanco and Artear (Clarín Group). The first tel ...
, owned by actor and producer
Adrian Suar
Adrian is a form of the Latin given name Adrianus or Hadrianus. Its ultimate origin is most likely via the former river Adria from the Venetic and Illyrian word ''adur'', meaning "sea" or "water".
The Adria was until the 8th century BC the main ...
, who in 2001 became program manager of the channel.
The channel began broadcasting in HD with its broadcasts of
2000 Today
''2000 Today'' was an internationally broadcast television special to commemorate the beginning of the Year 2000. This program included New Year's Eve celebrations, musical performances, and other features from participating nations.
Most inte ...
on New Year's Eve 1999, fitted with local opt-outs aired live from various Argentine tourist sites.
2000s
In 2000, its brand name was changed to Canal Trece (literally ''Channel Thirteen'').
In 2002, the network started a new trend, which consisted on renewing its aesthetic graphical package every year.
During the 2000s, Channel 13 remained in second place on TV ratings.
In December 2005, Artear bought 30% of shares from Ideas del Sur.
In January 2009, the channel rebranded itself with another graphical package, but kept its logo. In April of that year, after several failed attempts, Channel 13 launched its own international channel (El Trece Internacional), which is broadcast in over 20 countries via subscription television. Between 24 and 26 March and 5 May 2009, Artear's satellite feeds (which included Channel 13's satellite feed, ''El Trece Satelital'') suffered unusual interferences. Although the opposition lawmakers blamed the Cristina Fernandez left-wing administration, the anomalies were finally determined to be caused by a Mexican broadcasting company.
2010s
In 2010 and 2011, El Trece managed to defeat Telefe (and, in the process, rank first) in the general audience average, a situation that had not happened in 20 years, driven largely by the high audience of reality show ''Showmatch'', added to the very good performance of Telenoche, the daily shows ''Malparida'', ''Los únicos'' y ''Herederos de una venganza'', entertainment programs ''Sábado show'', ''La cocina del show'' and ''A todo o nada'' and the fourth season of ''Este es el show''. In 2012 the station returned to second place (behind Telefe, but still far ahead of
El Nueve
Channel 9, known by its brand name El Nueve (stylized as elnueve) is an Argentine free-to-air television network based in Buenos Aires with programming centred on general entertainment.
History Origins and first Romay ownership
After the fall of ...
and
América TV
América TV (call sign LS 86 TV) is an Argentine television station broadcasting on channel 2 in La Plata, Buenos Aires Province, Argentina, and one of Argentina's five national television networks. It is owned by Grupo América.
América T ...
), remaining in that position as of 2021.
From 2010 to 2014, the channel's highlighted programs were telenovelas ''Malparida'', ''Herederos de una venganza'', ''Los Únicos'', ''Sos mi hombre'', ''Solamente vos'', ''Farsantes'' and ''Guapas'', TV shows ''Para vestir santos'', ''El puntero'' and ''Tiempos compulsivos'', entertainment programs and newscasts like ''Showmatch'', ''Este es el show'', ''Sábado show'', ''El diario de Mariana'', ''Periodismo para todos'', ''A todo o nada'' and ''Los 8 escalones'' and its reality shows ''Soñando por bailar'', ''Soñando por cantar'' y ''Cuestión de peso''. With this programming, the channel scored second place in 2012, 2013 and 2014.
Tinelli remained as the main figure of the channel during this decade. He was absent from ''Showmatch'' in 2013, when he decided to take a sabbatical year after having finished his contract with Channel 13. In that year he was about to move to Telefe, in the middle of an operation led by the Kirchner left-wing government through businessman Cristóbal López, to harm Grupo Clarín. The businessman that mostly controlled Canal 13 during this decade was Guido Kaczka (), who led programs such as ''A todo o nada'', ''Los 8 escalones'', ''Dar la nota'', ''La mejor elección'', ''Hacelo feliz'', ''Las puertas'' and ''La tribuna de Guido''.
In March 2014, after 34 years,
Mirtha Legrand
Rosa María Juana Martínez Suárez (born 23 February 1927), known by her stage name Mirtha Legrand (″Legrand″ being a portmanteau for the French , "the great") is an Argentine actress and television presenter. With an 80-year career, Legran ...
returned to Channel 13 starring in ''Almorzando con Mirtha Legrand'' (which airs on Sundays at 1:30 p.m.) and ''La noche de Mirtha'' (Saturdays at 10:00 p.m.).
Logos
File:Logotipo de Canal 13 Argentina (1965-1967).svg, 1965-1967
File:Logotipo de Canal 13 Argentina (1967-1978).svg, 1967-1992 (with slight modifications)
File:Logotipo de Canal 13 Argentina (1980-1984).svg, 1980-1982 (Logo copy in the nine colours)
File:Logotipo de Canal 13 Argentina (1992-1994).svg, 1992-1994
File:Canal 13 (Argentina) - 1994.png, 1994-2000
File:Canal13 logo.png, 2000-2008
File:Logo Canal 13 200 8.png, 2008-2016
File:Logo de eltrece lanzado en 2016.png, 2016-present
References
External links
*
{{DEFAULTSORT:Trece, El
1960 establishments in Argentina
Television networks in Argentina
Television stations in Argentina
Television channels and stations established in 1960
Clarín Group
Spanish-language television stations
Mass media in Buenos Aires