Chad Mureta is an American entrepreneur, blockchain gaming investor, advisor, author, speaker.
He is known for his contributions to the
mobile application
A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on de ...
industry. He has founded and served as CEO of Empire Apps and co-founded T3 Apps, Best Apps and Project EVO.
Early life
Chad Mureta was born and raised in
Vermont, USA.
Career
Mureta ventured into entrepreneurship by owning a newspaper company and engaging in real estate investments.
In 2006, he established a real estate agency in
Myrtle Beach, South Carolina
Myrtle Beach is a resort city on the east coast of the United States in Horry County, South Carolina. It is located in the center of a long and continuous stretch of beach known as "The Grand Strand" in the northeastern part of the state. Its y ...
, where he navigated through challenges posed by the housing market crash.
In January 2009, Mureta faced an accident when his truck flipped four times after hitting a deer, resulting in severe damage and nearly severing his left arm.
This incident led to two major surgeries and an 18-month recovery period, resulting in nearly $100,000 in hospital bills.
While in the hospital, a friend gave Mureta a newspaper article about mobile app millionaires, sparking his interest in
mobile app development
Mobile app development is the act or process by which a mobile app is developed for mobile devices, such as personal digital assistants, enterprise digital assistants or mobile phones. These software applications are designed to run on mobile ...
.
Mureta borrowed $1,800 to launch his first app, "Fingerprint Security-Pro", which simulated fingerprint-scanning technology.
The app gained visibility in the
App Store
An App Store (or app marketplace) is a type of digital distribution platform for computer software called applications, often in a mobile context. Apps provide a specific set of functions which, by definition, do not include the running of the co ...
, reaching number 27 in 2011 and generating revenue over $500,000.
Subsequently, he developed over 50 apps that have been downloaded more than 150 million times worldwide.
In 2012, Mureta authored "''App Empire: Make Money, Have a Life, and Let Technology Work for You"'', published by
John Wiley & Sons
John Wiley & Sons, Inc., commonly known as Wiley (), is an American multinational publishing company founded in 1807 that focuses on academic publishing and instructional materials. The company produces books, journals, and encyclopedias, in p ...
.
The book chronicles Mureta's journey from a real estate agent to appreneur, providing a non-technical guide to starting a
mobile app
A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on d ...
business.
In July 2012, Mureta was featured on 60 Minutes in an interview titled "The App Revolution," discussing the implications of the app industry's growth.
During a BBC interview in October 2015, Mureta discussed his near-death experience and his company, App Empire, which brings in $3m to $5m in revenue every year.
In February 2018, Project EVO launched an Indiegogo campaign, hitting $1 million in funding by November 18, 2018.
Mureta was interviewed by Tony Robbins in a special titled, "How To Create An App Empire".
Philosophy
Mureta believes in understanding the marketplace to come up with app ideas and then outsourcing the actual programming.
[ Mureta created the first ]Emoji
An emoji ( ; plural emoji or emojis) is a pictogram, logogram, ideogram or smiley embedded in text and used in electronic messages and web pages. The primary function of emoji is to fill in emotional cues otherwise missing from typed conversat ...
app in two weeks.[
Mureta runs most of his business from his iPhone/]iPad
The iPad is a brand of iOS and iPadOS-based tablet computers that are developed by Apple Inc. The iPad was conceived before the related iPhone but the iPhone was developed and released first. Speculation about the development, operating s ...
, including managing his employees, looking at his apps' daily stats and rankings, and surveying the app market.
Personal life
Chad Mureta resides in the United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
.
References
{{DEFAULTSORT:Mureta, Chad
Year of birth missing (living people)
Living people
American company founders
American male writers
People from Myrtle Beach, South Carolina