Captain Cupcake was the second mascot for
Hostess brand
baked goods
Baking is a method of preparing food that uses dry heat, typically in an oven, but can also be done in hot ashes, or on hot stones. The most common baked item is bread but many other types of foods can be baked. Heat is gradually transferred ...
along with
Twinkie the Kid
Twinkie the Kid is the mascot for Twinkies, Hostess's golden cream-filled snack cakes. He is a registered trademark of Hostess Brands. He made his debut in 1971. He has appeared on product packaging, in commercials and as related collectible mer ...
. He was portrayed as an anthropomorphic cupcake which wore a navy blue hat and gave the appearance of being the captain of a ship. At the character's introduction, he was included on boxes and packages of Hostess Cupcakes but is very rarely seen on the cupcake containers anymore. Captain Cupcake appeared in one animated TV commercial for Hostess when he and two children were trapped in a villain's
dungeon
A dungeon is a room or cell in which prisoners are held, especially underground. Dungeons are generally associated with medieval castles, though their association with torture probably belongs more to the Renaissance period. An oubliette (from ...
but were rescued by Twinkie the Kid. He was voiced by
Allen Swift
Ira Stadlen (January 16, 1924 – April 18, 2010), known professionally as Allen Swift, was an American voice actor, best known for voicing cartoon characters Simon Bar Sinister and Riff-Raff on the ''Underdog'' cartoon show. He took his pro ...
.
Legacy
On 11 AM (PST), September 18, 2019
Funko released Captain Cupcake as their 66th
Funko Pop!
Funko Inc. is an American company that manufactures licensed and limited pop culture collectibles, best known for its licensed vinyl figurines and bobbleheads. In addition, the company produces licensed plush, action figures, apparel, access ...
in the Ad Icons line of figures exclusively on the Funko website. There was also a Platinum version of the figure released.
See also
*
Fruit Pie the Magician
Fruit Pie the Magician was the official mascot for Hostess fruit pies from 1973 until early 2006 when the character was removed from the fruit pie labels.
Over the years Fruit Pie the Magician was featured in print ads in comic books as well as ...
References
Cartoon mascots
Food advertising characters
Fictional food characters
Fictional military captains
Hostess Brands
Fictional sailors
Male characters in advertising
{{mascot-stub