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Candy is an Italian
domestic appliance A major appliance, also known as a large domestic appliance or large electric appliance or simply a large appliance, large domestic, or large electric, is a non-portable or semi-portable machine used for routine housekeeping tasks such as cook ...
maker and is a subsidiary of Chinese multinational home appliances company
Haier Haier Group Corporation () is a Chinese multinational home appliances and consumer electronics company headquartered in Qingdao, Shandong. It designs, develops, manufactures and sells products including refrigerators, air conditioners, washin ...
. It is based in
Brugherio Brugherio (; in lmo, Brughee ) is a ''comune'' (municipality) in the Province of Monza and Brianza in the Italian region Lombardy, located about northeast of Milan. It was established December 9, 1866 unifying the suppressed municipalities of Ba ...
, near
Milan Milan ( , , Lombard: ; it, Milano ) is a city in northern Italy, capital of Lombardy, and the second-most populous city proper in Italy after Rome. The city proper has a population of about 1.4 million, while its metropolitan city h ...
. Candy's appliances are better known through their continued marketing of the Hoover and
Kelvinator Kelvinator was an American home appliance manufacturer and a line of domestic refrigerators that was the namesake of the company. Although as a company it is now defunct, the name still exists as a brand name owned by Electrolux AB. It takes its ...
brands. Over 80% of sales are outside Italy.


Early history

Back in 1945, the Eden Fumagalli Mechanical Workshop in
Monza Monza (, ; lmo, label=Lombard language, Lombard, Monça, locally ; lat, Modoetia) is a city and ''comune'' on the River Lambro, a tributary of the Po River, Po in the Lombardy region of Italy, about north-northeast of Milan. It is the capit ...
, manufacturers of precision machine instruments, designed the ''Model 50'', the first all-Italian washing machine, which was launched officially at the Milan Trade Fair in 1946. In that same year, the Candy company was established. The venture into household appliances began when Enzo, one of the three Fumagalli brothers, mailed from the United States, where he was a
prisoner of war A prisoner of war (POW) is a person who is held captive by a belligerent power during or immediately after an armed conflict. The earliest recorded usage of the phrase "prisoner of war" dates back to 1610. Belligerents hold prisoners of wa ...
, rough drawings of a washing machine. His brother Niso, who had started the appliance operations with their father Eden, engineered the switch to the development and production of washing machines. Peppino, the younger brother, set up the administrative and management structure of the company. In 1950, Candy moved into a new factory in Monza and launched the ''Bi-Matic'', the first Italian semi-automatic washing machine. It was a great success, which opened the international markets; Candy thus became the first Italian appliance company to go abroad. In the 1960s, the ''Automatic'' washing machine was launched: the first fully automatic one, designed and made in Italy. It had dampers, a thermostat, 550 rpm spin speed, and 10 programs. In 1961, Candy moved to
Brugherio Brugherio (; in lmo, Brughee ) is a ''comune'' (municipality) in the Province of Monza and Brianza in the Italian region Lombardy, located about northeast of Milan. It was established December 9, 1866 unifying the suppressed municipalities of Ba ...
, midway between
Monza Monza (, ; lmo, label=Lombard language, Lombard, Monça, locally ; lat, Modoetia) is a city and ''comune'' on the River Lambro, a tributary of the Po River, Po in the Lombardy region of Italy, about north-northeast of Milan. It is the capit ...
and
Milan Milan ( , , Lombard: ; it, Milano ) is a city in northern Italy, capital of Lombardy, and the second-most populous city proper in Italy after Rome. The city proper has a population of about 1.4 million, while its metropolitan city h ...
o, where the new company headquarters and a large industrial site were completed, including the company's
Research and Development Research and development (R&D or R+D), known in Europe as research and technological development (RTD), is the set of innovative activities undertaken by corporations or governments in developing new services or products, and improving existi ...
laboratories. In 1966, the ''Stipomatic'' was launched: an automatic dishwasher with two compartments; at the same time, the ''Superautomatic'' washing machine was launched. In those years, design became a strategic asset in product development: appliances were designed by key names such as Piero Geranzani,
Joe Colombo Joseph Anthony Colombo Sr. (; June 16, 1923 – May 22, 1978) was the boss of the Colombo crime family, one of the Five Families of the American Mafia in New York City. Colombo was born in New York City, where his father was an early member ...
,
Marco Zanuso Marco Zanuso (14 May 1916 – 11 July 2001) was a leading Italian Modernist architect and designer. Early life Marco Zanuso was born in Milan (Italy) 14 May 1916. He was one of a group of Italian designers from Milan shaping the internat ...
,
Mario Bellini Mario Bellini (born February 1, 1935 in Milan) is an Italian architect, critic, and designer. He received a degree in architecture from Milan Polytechnic in 1959 and began working as an architect in the early 1960s. Like many other Italia ...
, and
Giorgetto Giugiaro Giorgetto Giugiaro (; born 7 August 1938) is an Italian automotive designer. He has worked on supercars and popular everyday vehicles. He was born in Garessio, Cuneo, Piedmont. Giugiaro was named Car Designer of the Century in 1999 and inducted ...
. Genoa University, in 1968, awarded Niso Fumagalli an
honoris causa An honorary degree is an academic degree for which a university (or other degree-awarding institution) has waived all of the usual requirements. It is also known by the Latin phrases ''honoris causa'' ("for the sake of the honour") or ''ad hono ...
degree in
engineering Engineering is the use of scientific method, scientific principles to design and build machines, structures, and other items, including bridges, tunnels, roads, vehicles, and buildings. The discipline of engineering encompasses a broad rang ...
, acknowledging his pivotal innovations in the washing machine and the many patents he held. The year before, Enzo Fumagalli died, however Candy continued to grow under the guidance of his brothers Peppino and Niso. The latter died in 1990. Peppino Fumagalli was awarded the Cavaliere del Lavoro ( Knight of Labour) honour by the President of the Italian Republic
Giovanni Leone Giovanni Leone (; 3 November 1908 – 9 November 2001) was an Italian politician, jurist, and university professor. A founding member of the Christian Democracy (DC), Leone served as the President of Italy from December 1971 until June 1978. H ...
in 1973; He was appointed as CBE (Commander of the Order of the British Empire) in 1998. At the end of 2013, the structure of the Group was organised into three Business Sectors: washing appliances, kitchen appliances and small domestic appliances, with full responsibility on relevant product lines. The commercial organization has been split in three geographical areas: Europe, Russia, rest of the world, with strategic facilities in China and Turkey. With the completion of the acquisition program, the international presence of the Group has been consolidated, while R&D and innovation capabilities are centralized in the Headquarters in Brugherio (MB), Italy. On 9 March 2015 Peppino Fumagalli died. His son Beppe then became CEO of the company.


Acquisitions and sales

The growth strategy was built both on innovation and diversification of the product range, and by acquisitions. In 1971, Candy acquired
Kelvinator Kelvinator was an American home appliance manufacturer and a line of domestic refrigerators that was the namesake of the company. Although as a company it is now defunct, the name still exists as a brand name owned by Electrolux AB. It takes its ...
, a specialist in refrigerators with a worldwide reach. In 1973, Candy reached a major milestone by expanding the portfolio of appliances through the acquisition of La Sovrana: cookers were added to the washing machine and dishwasher ranges. In 1980, Kelvinator UK was acquired, marking the beginning of international manufacturing. In 1985, the Group acquired Zerowatt, producer of top-loading washing machines and dryers. This was followed by Gasfire, an Italian prestigious name in built-in cooking appliances. In 1987, came , a prestigious French brand, well known for its top-of-the-range built-in cooking appliances. In 1992, Candy acquired Mayc-Otsein of Spain, a specialist in top-loading washing machines. The following year saw the addition of Iberna in Italy, a well-known national brand in the cooling segment. Hoover European Appliances Group was acquired in 1995 with exclusive rights on the brand name and products for the whole Mediterranean area, Europe and the former-USSR territories. Hoover is today a European market leader in floor-care products. Sixty years after the first washing machine, in 2005 the group acquired an established Russian washing machine brand, Vyatka, and its manufacturing site Vesta, in Kirov. The whole range of Candy and Hoover appliances is now marketed in Russia, alongside Vyatka washing machines. In mid-2006, the Jinling brand was acquired in China, together with industrial facilities, sales network, international operations. The company is the country's third largest manufacturer of washing machines on Asian-type platforms (i.e.,vertical axle), which Candy European-type models have been added to. Early in 2007, the acquisition of Doruk with the brand Süsler in Turkey gave the Group an industrial site for cookers, hobs, ovens, both built-in and free-standing. In September 2007, an agreement was reached with Finland's Helkama Forste company for the acquisition of the exclusive rights on their Helkama and Grepa brands, marketed in the Nordic Region, until end of 2015. In mid-2009 the 100 millionth appliance was produced since 1945, when the very first Candy washing machine was manufactured in the Fumagalli workshop. The 100 millionth appliance is ''a Candy GrandÓ 9 kg washing'' machine. In the same year, a new branch office was opened in
Dubai Dubai (, ; ar, دبي, translit=Dubayy, , ) is the most populous city in the United Arab Emirates (UAE) and the capital of the Emirate of Dubai, the most populated of the 7 emirates of the United Arab Emirates.The Government and Politics of ...
to manage the development of the market in the Gulf area. The Hoover brand for small and large appliances made a comeback to Australia and New Zealand: the geographical coverage of the Group became close to global. In 2013 the Candy Group completed the acquisition of the Baumatic brand in the UK. Baumatic is a well-known domestic appliances brand established in 1992 in the United Kingdom, specialising in built-in products, free-standing kitchen appliances and wine coolers.


Sports sponsorship


Formula One

As part of Candy's international expansion in the 1970s the company decided to sponsor a
Formula One Formula One (also known as Formula 1 or F1) is the highest class of international racing for open-wheel single-seater formula racing cars sanctioned by the Fédération Internationale de l'Automobile (FIA). The World Drivers' Championship, ...
team. Midway through the 1979 season, Candy became the marquee sponsor for the Tyrrell team with drivers
Jean-Pierre Jarier Jean-Pierre Jacques Jarier (born 10 July 1946) is a French former Grand Prix racing driver. He drove for Formula One teams including Shadow, Team Lotus, Ligier, Osella and Tyrrell Racing. His best finish was third (three times) and he also too ...
and
Didier Pironi Didier Joseph Louis Pironi (26 March 1952 – 23 August 1987) was a French racing driver. During his career, he competed in 72 Formula One World Championship Grands Prix, driving for Tyrrell (1978–1979), Ligier (1980) and Ferrari (1981 ...
. Tyrrell enjoyed some success in 1979, finishing 4th in the Constructor's Championship, and Candy stayed on as the team's sponsor for the 1980 season. In
1981 Events January * January 1 ** Greece enters the European Economic Community, predecessor of the European Union. ** Palau becomes a self-governing territory. * January 10 – Salvadoran Civil War: The FMLN launches its first major offensiv ...
, Candy sponsored the
Toleman Toleman Motorsport was a Formula One constructor based in the UK. It was active between 1981 and 1985 and participated in 70 Grands Prix. Origins The Toleman company was formed in 1926 by Edward Toleman for the purpose of delivering Ford c ...
team and was also later involved with
Ligier Ligier (() is a French automobile and minibus maker created by former racing driver and rugby player Guy Ligier (1930–2015), specialized in the manufacturing of microcars. Ligier is best known for its involvement in the Formula 1 World Champio ...
but eventually withdrew from F1.


Liverpool F.C.

Candy were the shirt sponsor of English club
Liverpool Liverpool is a city and metropolitan borough in Merseyside, England. With a population of in 2019, it is the 10th largest English district by population and its metropolitan area is the fifth largest in the United Kingdom, with a popul ...
between 1988 and 1992, debuting in the
1988 FA Charity Shield The 1988 FA Charity Shield was the 66th Charity Shield, a football match contested by the winners of the previous season's Football League and FA Cup competitions. The match was played on 20 August 1988 between 1987–88 Football League cham ...
which they won 2–1 against
Wimbledon Wimbledon most often refers to: * Wimbledon, London, a district of southwest London * Wimbledon Championships, the oldest tennis tournament in the world and one of the four Grand Slam championships Wimbledon may also refer to: Places London * ...
, and remembered as the sponsors when Liverpool won the league in 1990, and during the
Hillsborough disaster The Hillsborough disaster was a fatal human crush during a football match at Hillsborough Stadium in Sheffield, South Yorkshire, England, on 15 April 1989. It occurred during an FA Cup semi-final between Liverpool and Nottingham Forest in the ...
of 1989. Candy last appeared on a Liverpool shirt on 9 May 1992, when they defeated
Sunderland Sunderland () is a port city in Tyne and Wear, England. It is the City of Sunderland's administrative centre and in the Historic counties of England, historic county of County of Durham, Durham. The city is from Newcastle-upon-Tyne and is on t ...
in the 1992 FA Cup Final, with Liverpool subsequently gaining a long-term sponsor in Carlsberg.


Present day

Today, Candy's appliances are known more through their continued marketing of the Hoover and Kelvinator brands. Hoover-branded washing machines are largely Candy designs and are made up from Candy components. As well as in Europe, Candy operates manufacturing facilities in
Iran Iran, officially the Islamic Republic of Iran, and also called Persia, is a country located in Western Asia. It is bordered by Iraq and Turkey to the west, by Azerbaijan and Armenia to the northwest, by the Caspian Sea and Turkmeni ...
. Candy has recently entered the smart home market with release of Candy Bianca, an App and voice controlled machine. On 28 September 2018, it was announced that the Chinese multinational
Haier Haier Group Corporation () is a Chinese multinational home appliances and consumer electronics company headquartered in Qingdao, Shandong. It designs, develops, manufactures and sells products including refrigerators, air conditioners, washin ...
had acquired the Hoover Candy group.


See also

*
List of Italian companies Italy is a unitary parliamentary republic in Europe with the third largest nominal GDP in the Eurozone and the eighth largest in the world. As an advanced economy the country also has the sixth worldwide national wealth and it is ranked third fo ...


References


External links


Candy Group Corporate Information
{{DEFAULTSORT:Candy (Company) Haier Home appliance brands Home appliance manufacturers of Italy Multinational companies headquartered in Italy Manufacturing companies established in 1945 2018 mergers and acquisitions Brugherio Italian companies established in 1945