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"Candy" is the debut single by Brazilian-born British-based rapper
Aggro Santos Yuri "Aggro" Santos (born 12 October 1989) is a Brazilian rapper who lives in Balham, London.
. The song was produced by
Quiz & Larossi Andreas Romdhane (a.k.a. Quiz) and Josef Larossi are a Swedish production duo. They have a studio based in the centre of Stockholm, Sweden. They have worked together since 1999 when they wrote songs for Lutricia McNeal. During their partnership ...
and co-written by Aggro Santos, Josef Larossi, Andreas Romdhane, Viktoria Hansen, while also featuring American singer
Kimberly Wyatt Kimberly Kaye Wyatt (born February 4, 1982) is an American singer, dancer, choreographer, actress, and television personality. She is a former member of the pop/ R&B girl group and dance ensemble The Pussycat Dolls. She is also a member of the ...
. It was released on 2 May 2010 as the
lead single A lead single (also known as a debut single) is the first single to be released from a studio album by an artist or a band, usually before the album itself is released and also occasionally on the same day of the album's release date. Release s ...
from Santos' debut studio album '' AggroSantos.com''. The song has been critically appreciated, with reviewers complimenting its chorus and
synth-pop Synth-pop (short for synthesizer pop; also called techno-pop; ) is a subgenre of new wave music that first became prominent in the late 1970s and features the synthesizer as the dominant musical instrument. It was prefigured in the 1960s ...
beats associated with it. "Candy" peaked at number five on the
UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...
. Outside the United Kingdom, "Candy" peaked within the top ten of the charts in Poland and the top 20 of the charts in Latvia and the Republic of Ireland. The music video of the song portrayed Santos and Wyatt having a UV water fight in a club.


Background and composition

In an interview Wyatt was asked how she collaborated with Aggro Santos. She explained: "I was working in a studio here in London with roducersRed Rhythm, and they told me about Aggro and his underground following, so I did some research on him and his music and really dug his vibe, and just thought, 'Why not?' I met with Aggro for a writing session and we got along really well. Then a few days later he played me 'Candy' and I thought it sounded like a smash, so when he asked if I'd lay down some vocals for it, of course I said yes." "Candy" is written by Aggro Santos, Josef Larossi, Andreas Romdhane,
Viktoria Hansen Viktoria Hansen, born in Aarhus, Denmark, is an English singer-songwriter, recording artist, and vocal coach. Her professional career started in musical theatre at age 13 in her home town Aarhus, Denmark. Hansen is responsible for songwriting m ...
. It has elements of David Guetta-esque beats with synth noises. The song's chorus refers to online branding. When Santos was asked what "Candy" means he said, "It means (sings) come and get you some, come and get you some! 'Candy is metaphoric for something that I will not say in this interview!" Amy Dawson from ''Metro'' noted that Santos and Wyatt exchange a "romantic repartee".


Reception


Critical reception

Robert Copsey from ''
Digital Spy Digital Spy (DS) is a British-based entertainment, television and film website and brand and is the largest digital property at Hearst UK. Since its launch in 1999, Digital Spy has focused on entertainment news related to television programmes, ...
'' gave the song 4 out of five stars stating: "Santos provides many a dodgy lyric ("Girl you look familiar / Where do I know you from? / Have you been to visit me at Aggro Santos dot com?"), but all is forgiven when the track reaches its Kimbo-crooned hook, which provides a satisfying blast of electro fuzz over the throbbing,
David Guetta Pierre David Guetta ( , ; born 7 November 1967) is a French DJ and music producer. He has over 10 million album and 65 million single sales globally, with more than 10 billion streams. In 2011, 2020 and 2021, Guetta was voted the number one D ...
-esque beats." Fraser McAlpine from
BBC #REDIRECT BBC #REDIRECT BBC Here i going to introduce about the best teacher of my life b BALAJI sir. He is the precious gift that I got befor 2yrs . How has helped and thought all the concept and made my success in the 10th board exam. ...
...
said that he liked " ..the funny wobbly synth noises and the grunting in the chorus - is the online branding. 'Aggro Santos dot com' gets a namecheck, as does
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
, which is the kind of
product placement Product placement, also known as embedded marketing, is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent. Much of th ...
Lady Gaga Stefani Joanne Angelina Germanotta ( ; born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. She is known for her image reinventions and musical versatility. Gaga began performing as a teenag ...
does in her videos. It's also something we should all get behind if we want the cash-strapped music biz to continue into the century without disappearing in a puff of binary dust. Jon O'Brien from
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databas ...
praised "Candy" describing it as "gloriously infectious Lady Gaga-esque
ong Ong or ONG may refer to: Arts and media * Ong's Hat, a collaborative work of fiction * “Ong Ong”, a song by Blur from the album The Magic Whip Places * Ong, Nebraska, US, city * Ong's Hat, New Jersey, US, ghost town * Ong River, Odisha, ...
.


Chart performance

"Candy" entered and peaked at number five on the
UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...
on 9 May 2010 – for the week ending dated 15 May 2010 – and remained at its peak position for two consecutive weeks. "Candy" was certified silver by the
British Phonographic Industry British Phonographic Industry (BPI) is the British recorded music industry's Trade association. It runs the BRIT Awards, the Classic BRIT Awards, National Album Day, is home to the Mercury Prize, and co-owns the Official Charts Company with th ...
(BPI) for shipment of 200,000 copies of the single. "Candy" made Wyatt the first member of The Pussycat Dolls to chart in Britain as a solo artist. In the Republic of Ireland, "Candy" entered at number 44 on the
Irish Singles Chart The Irish Singles Chart is the Republic of Ireland's music industry standard singles popularity chart issued weekly by the Irish Recorded Music Association (IRMA) and compiled on their behalf by the Official Charts Company. Chart rankings are bas ...
on the date of 7 May 2010 – for the week ending dated 13 May 2010 – peaking at number 14 during its sixth week on the chart.


Music video

The video for the song was directed by
Emil Nava Emil William Capper Nava (born 29 March 1985) is a British music video director. After leaving school at 16, Emil started his career as a chef. He shot to fame after directing Jessie J's song " Do It Like A Dude". He has since directed over 1 ...
and was debuted on 21 September 2010 on
VidZone VidZone was one of the largest online music video VOD services in the world, operated by London-based company VidZone Digital Media and Sony Computer Entertainment. The online service provides free streaming of music videos from the VidZone.tv ...
where only PlayStation 3 users could watch in certain territories. The full video release was on the next day when Aggro Santos posted the video on his official YouTube account. The music video was shot on under the
London Bridge station London Bridge is a central London railway terminus and connected London Underground station in Southwark, south-east London. It occupies a large area on three levels immediately south-east of London Bridge, from which it takes its name. The m ...
where the main plot of the video centered around a UV water fight. About the video the director mil Navasaid:
"Having a UV water fight is something I have been thinking about for a while. ..I have always loved UV and wanted to try something different with it. We shot in a freezing location under the arches in London Bridge. A lot of the extras were fans so were there for free and luckily all were really up for it. It was a pleasure to direct a Pussycat Doll as she was a real pro. Aggro brought his own flavor to it as well, which I feel works really well with her style. All the crew killed it and worked extra hard. I hope you like."


Track listing

Candy EP # "Candy" (Radio Edit) - 3:00 # "Candy" (Crazy Cousin Remix) - 4:05 # "Candy" (Tweakz Remix) - 3:50 Candy (Ladies Re-Rub) # "Candy" (Ladies Re-Rub) - 3:02


Charts


Weekly charts


Year-end charts


Certifications


Release history


References

{{DEFAULTSORT:Candy 2010 debut singles Mercury Records singles Songs written by Andreas Romdhane Songs written by Josef Larossi Songs written by Viktoria Hansen 2010 songs Song recordings produced by Quiz & Larossi