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Canali is an
Italian Italian(s) may refer to: * Anything of, from, or related to the people of Italy over the centuries ** Italians, an ethnic group or simply a citizen of the Italian Republic or Italian Kingdom ** Italian language, a Romance language *** Regional Ita ...
luxury Luxury may refer to: * Luxury goods, an economic good or service for which demand increases more than proportionally as income rises *Luxury tax, tax on products not considered essential, such as expensive cars **Luxury tax (sports), surcharge pu ...
menswear Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion ind ...
brand founded in 1934.


History

Canali was founded in 1934 by the Canali brothers Giovanni, a fabric magnate, and Giacomo, a tailor. In the 1950s, the ownership of Canali passed on to the second generation of the family. In the 1970s, Canali was the first Italian tailor to introduce mechanised cutting machines. In 1980, 50% of its sales were international. C. Preja
La italiana Canali se suma a la invasión de la sastrería en España con su primera tienda en Madrid
''Modaes.es'', 4 November 2013
In 2007, the company abandoned its family-managed policy.Moinak Mitra
Italian luxury brand Canali strikes the Indian chord
''Indiatimes.com'', 27 October 2010
In 2009, Canali released a
bandhgala A Jodhpuri suit or Bandhgala (lit. closed neck) suit, is a formal suit from India. It originated in the Jodhpur State, and was popularized during mid 19th - mid 20th century in India. It consists of a coat and trousers, sometimes accompanied ...
suit for the Indian market, the only "indigenization" ever in the brand's products. In 2010,
New York Yankees The New York Yankees are an American professional baseball team based in the Boroughs of New York City, New York City borough of the Bronx. The Yankees compete in Major League Baseball (MLB) as a member club of the American League (AL) Amer ...
pitcher
Mariano Rivera Mariano Rivera (born November 29, 1969) is a Panamanian-American former professional baseball pitcher who played 19 seasons in Major League Baseball (MLB) for the New York Yankees, from 1995 to 2013. Nicknamed "Mo" and "Sandman", he spent most ...
was the spokesmodel for a Canali advertisement campaign, the first time the brand used an athlete for advertising purposes. In 2014, Canali opened its first store in
Spain , image_flag = Bandera de España.svg , image_coat = Escudo de España (mazonado).svg , national_motto = ''Plus ultra'' (Latin)(English: "Further Beyond") , national_anthem = (English: "Royal March") , i ...
, in
Madrid Madrid ( , ) is the capital and most populous city of Spain. The city has almost 3.4 million inhabitants and a metropolitan area population of approximately 6.7 million. It is the second-largest city in the European Union (EU), and ...
, and signed a franchise deal with the Spanish company Yusty. In 2015, Canali opened a store in Washington DC. In December 2015, Canali opened its own online shop for the first time. In October 2017, Canali closed the Carate Brianza factory and dismissed its 134 employees. In November 2017, the company denied rumors it was looking for a buyer. In September 2018, Canali entered the Chinese ecommerce market through a partnership with Secoo.Canali Brings Its Italian Designs to Chinese E-commerce
''Jingdaily.com'', 28 September 2018
Following the outbreak of the coronavirus, Canali changed its creative strategy for more "homey", casual designs to fit the stay-at-home trend.


Description

Led by the third generation of the family, Canali employs 1,500 people in seven factories in Italy, where it makes about 250,000 individual pieces of clothing annually. In 2012, 87.5% of the total production was exported; Canali has 180 boutique stores (including 52 in China), and is also distributed through a network of 1,000 retail stores worldwide.Joseph DeAcetis
How Canali Menswear Uses Innovation To Achieve Aesthetic Perfection As Consumers Evolve
''Forbes.com'', 17 June 2019
Canali provides a ''Su Misura'' service which consists of a tailored-made pieces and personalized artistry to make a piece unique. Canali suits were worn by
Gene Hackman Eugene Allen Hackman (born January 30, 1930) is an American retired actor and former novelist. In a career that has spanned more than six decades, Hackman has won two Academy Awards, four Golden Globes, one Screen Actors Guild Award, two BAFTAs ...
in '' The Firm'',
Arnold Schwarzenegger Arnold Alois Schwarzenegger (born July 30, 1947) is an Austrian and American actor, film producer, businessman, retired professional bodybuilder and politician who served as the 38th governor of California between 2003 and 2011. ''Time'' ...
in ''
True Lies ''True Lies'' is a 1994 American spy action comedy film written and directed by James Cameron. It stars Arnold Schwarzenegger, Jamie Lee Curtis, Tom Arnold, Art Malik, Tia Carrere, Bill Paxton, Eliza Dushku, Grant Heslov and Charlton Heston. ...
'', and
George Clooney George Timothy Clooney (born May 6, 1961) is an American actor and filmmaker. He is the recipient of List of awards and nominations received by George Clooney, numerous accolades, including a British Academy Film Awards, British Academy Film A ...
in ''
Michael Clayton ''Michael Clayton'' is a 2007 American legal thriller film written and directed by Tony Gilroy in his feature directorial debut and starring George Clooney, Tom Wilkinson, Tilda Swinton, and Sydney Pollack. Clooney plays lawyer Michael Clayton, w ...
''.


See also

*
Made in Italy Made in Italy is a merchandise mark indicating that a product is all planned, manufactured and packed in Italy, especially concerning the design, fashion, food, manufacturing, craftsmanship, and engineering industries. History Made in Italy ...


References


External links


Official website
{{Portal bar, Fashion, Italy, Companies Clothing companies of Italy Italian suit makers Luxury brands