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"Canada on Strike" is the fourth episode in the twelfth season of the American animated television series ''
South Park ''South Park'' is an American animated sitcom created by Trey Parker and Matt Stone and developed by Brian Graden for Comedy Central. The series revolves around four boys Stan Marsh, Kyle Broflovski, Eric Cartman, and Kenny McCormickand th ...
''. The 171st episode of the series overall, it first aired on
Comedy Central Comedy Central is an American basic cable channel owned by Paramount Global through its network division's MTV Entertainment Group unit, based in Manhattan. The channel is geared towards young adults aged 18–34 and carries comedy programming ...
in the United States on April 2, 2008. In the episode, the nation of Canada, feeling disrespected by the rest of the world, goes on a general strike, demanding money, spurring the boys to raise money by creating a
viral video A viral video is a video that becomes popular through a viral process of Internet sharing, typically through video sharing websites such as YouTube as well as social media and email.Lu Jiang, Yajie Miao, Yi Yang, ZhenZhong Lan, Alexander Haupt ...
. Written and directed by series co-creator
Trey Parker Randolph Severn "Trey" Parker III (born October 19, 1969) is an American actor, animator, filmmaker, and composer. He is known for co-creating ''South Park'' (since 1997) and ''The Book of Mormon'' (2011) with his creative partner Matt Stone. P ...
, the episode was inspired by the 2007–2008 Writers Guild of America strike. It features appearances by the creators of a number of famous viral videos. The episode was rated
TV-MA L The TV Parental Guidelines are a television content rating system in the United States that was first proposed on December 19, 1996, by the United States Congress, the television industry and the federal communication commission (FCC), and went ...
for strong language in the United States.


Plot

Mr. Mackey Mr. Mackey Jr. is a fictional character in the adult animated television series ''South Park''. He is voiced by series co-creator Trey Parker and debuted in the season one episode "Mr. Hankey, the Christmas Poo". The guidance counselor at South P ...
informs the students that it is Canada Appreciation Day and plays a video in which Stephen Abootman, President of the World Canadian Bureau (initialism: WGA), asks the students to remember all of Canada's contributions to the world. The students mock both the video and the country, a reaction shared by much of the world; in response, Abootman declares that all of Canada will go on strike. At a meeting of world leaders, Abootman's announcement of the strike is met with general puzzlement as to exactly what Canada wants. He demands money from the Internet, but storms out when the other delegates try to explain that they cannot simply give money to Canada. Kyle's adopted Canadian brother
Ike Ike or IKE may refer to: People * Ike (given name), a list of people with the name or nickname * Dwight D. Eisenhower (1890–1969), Supreme Commander of the Allied forces in Europe during World War II and President of the United States Surname ...
begins to picket outside the family home in South Park, but Kyle's friends are too busy watching ''
Terrance and Phillip The following is a list of recurring characters in the animated television series '' South Park''. The list does not include the school children, family members or the school staff. Al Gore "Al Gore" (voiced by Trey Parker in the "ManBearPig" ...
'' to pay attention to his concerns. Realizing that the show has gone into reruns due to the strike, they call Abootman in an attempt to persuade him to end it. They agree that Canada deserves more money, but have none of their own to give. The boys form a plan to raise money from the Internet by recording and posting a video of Butters singing Samwell's song "
What What (In the Butt) "What What (In the Butt)" is a viral video created by Andrew Swant and Bobby Ciraldo for the song of the same name by Samwell.
". After the video goes
viral Viral means "relating to viruses" (small infectious agents). Viral may also refer to: Viral behavior, or virality Memetic behavior likened that of a virus, for example: * Viral marketing, the use of existing social networks to spread a marke ...
, they visit the Colorado Department of Internet Money to claim their earnings, but must wait their turn behind several other Internet sensations. A violent argument breaks out over who is the most famous, leading most of the other applicants to kill one another while leaving the boys unharmed. They receive 10 million "theoretical dollars," printed on transparent plastic
cheque A cheque, or check (American English; see spelling differences) is a document that orders a bank (or credit union) to pay a specific amount of money from a person's account to the person in whose name the cheque has been issued. The pers ...
s with no monetary value. The strike continues, resulting in the deaths of many Canadians from starvation and the United States' decision to bring in
Danish Danish may refer to: * Something of, from, or related to the country of Denmark People * A national or citizen of Denmark, also called a "Dane," see Demographics of Denmark * Culture of Denmark * Danish people or Danes, people with a Danish ance ...
people to fill their positions. Abootman maintains his resolve, questioning the loyalty of Terrance and Phillip when they voice doubts about his strategy and rejecting the boys' offer of the theoretical dollars as worthless. Seeing that Abootman wants to feel as if he has won something, Kyle persuades the other world leaders to give Canada a consolation prize, which turns out to be a supply of bubble gum and
Bennigan's Bennigan's is an Irish pub-themed American casual dining restaurant chain founded in 1976 in Atlanta by restaurateur Norman E. Brinker as one of America's original casual dining concepts. The chain operated under the restaurant division of Pills ...
coupons. With the strike now ended, the boys return home and Kyle comments on the challenges that content creators face in using the Internet as a source of revenue. During a celebration party thrown by Abootman, Terrance and Phillip reveal that the strike cost the Canadian public over $10.4 million in lost wages, while the gum and coupons have a total value of only $3,008. Infuriated over Abootman's inept handling of the situation, the Canadians set him and his staff adrift on an ice floe.


Theme

The episode was a criticism of the 2007–2008 Writers Guild of America strike.
TV Squad Weblogs, Inc. was a blog network that published content on a variety of subjects, including tech news, video games, automobiles and pop culture. At one point, the network had as many as 90 blogs, although the vast majority of its traffic could be ...
's Brad Trechak noted that "Trey Parker and Matt Stone are not members of any of the unions, and they negotiated Internet profit-sharing before it became an issue for the WGA. They have also remained consistent with their dislike of the Hollywood creative elite (including actors and writers, although they are both) and their willingness to take a different viewpoint than the popular media."
IGN ''IGN'' (formerly ''Imagine Games Network'') is an American video game and entertainment media website operated by IGN Entertainment Inc., a subsidiary of Ziff Davis, Inc. The company's headquarters is located in San Francisco's SoMa distri ...
's Travis Fickett stated that "It was probably inevitable that South Park would comment on the writers' strike in some fashion, and here they do – by way of Canada."
The A.V. Club ''The A.V. Club'' is an American online newspaper and entertainment website featuring reviews, interviews, and other articles that examine films, music, television, books, games, and other elements of pop-culture media. ''The A.V. Club'' was cre ...
's Josh Modell suggested that "it's clear that Parker and Stone feel that the writers completely screwed themselves in the long run, but that subplot is almost beside the point." In the DVD commentary the creators claim the episode is a "docudrama" instead of a parody of the strike. The strike took place during the making of " The List" during which the creators lamented that they had to work instead of joining with the strike.


Reception

Josh Modell of ''
The A.V. Club ''The A.V. Club'' is an American online newspaper and entertainment website featuring reviews, interviews, and other articles that examine films, music, television, books, games, and other elements of pop-culture media. ''The A.V. Club'' was cre ...
'' gave the episode an A grade, saying that it "was a great episode because the jokes came quick and funny, not because there was some huge point to be made". A notable part of the episode for him was the viral video, "What What (In the Butt)". Travis Fickett of ''
IGN ''IGN'' (formerly ''Imagine Games Network'') is an American video game and entertainment media website operated by IGN Entertainment Inc., a subsidiary of Ziff Davis, Inc. The company's headquarters is located in San Francisco's SoMa distri ...
'' gave the episode a rating of 7.6. He noted that though it was an "issue" episode, it was still humorous, unlike other such episodes like "
Britney's New Look "Britney's New Look" is the second episode in the twelfth season of the animated television series ''South Park'', and the 169th episode of the series overall. It originally aired on Comedy Central in the United States on March 19, 2008. ''South ...
". Overall, while it wasn't a bad episode "the show muddles the argument it's trying to make by letting the parallels to Canada get off track." Brad Trechak of ''TV Squad'' noted especially "the battle royal scene with all the YouTube people" and the "scintillating conversation" of the Canadians at the episode end. Trechak was "happy to see ''South Park'' get back on track to the focus and humor from the previous seasons."


Lawsuit

In November 2010, Comedy Central and
Viacom Viacom, an abbreviation of Video and Audio Communications, may refer to: * Viacom (1952–2006), a former American media conglomerate * Viacom (2005–2019), a former company spun off from the original Viacom * Viacom18, a joint venture between Par ...
, Comedy Central's parent company, were sued for copyright infringement for their recreation of the viral video, "
What What (In the Butt) "What What (In the Butt)" is a viral video created by Andrew Swant and Bobby Ciraldo for the song of the same name by Samwell.
". The case was dismissed with prejudice before discovery. Brownmark Films appealed in the
7th Circuit Court of Appeals The United States Court of Appeals for the Seventh Circuit (in case citations, 7th Cir.) is the U.S. federal court with appellate jurisdiction over the courts in the following districts: * Central District of Illinois * Northern District of Ill ...
, which ruled in favor of Comedy Central in June 2012, holding that the parody was protected under
fair use Fair use is a doctrine in United States law that permits limited use of copyrighted material without having to first acquire permission from the copyright holder. Fair use is one of the limitations to copyright intended to balance the interests ...
laws, and noting that, as demonstrated in the episode, Brownmark's loss of revenue could only be measured in the sense of "Internet dollars" and of no measurable commercial value; if anything, South Park's lampooning of "What What (In the Butt)" "would only increase he original video'sad revenue" on YouTube.


Home release

"Canada on Strike", along with the thirteen other episodes from ''South Parks twelfth season, were released on a three-disc DVD set and two-disc
Blu-ray The Blu-ray Disc (BD), often known simply as Blu-ray, is a digital optical disc data storage format. It was invented and developed in 2005 and released on June 20, 2006 worldwide. It is designed to supersede the DVD format, and capable of sto ...
set in the United States on March 10, 2009. The sets included brief audio commentaries by Parker and Stone for each episode, a collection of deleted scenes, and two special mini-features, ''The Making of Major Boobage'' and ''Six Days to South Park''.


References


External links


"Canada on Strike"
Full episode at South Park Studios * {{DEFAULTSORT:Canada On Strike South Park (season 12) episodes Writers Guild of America Canada–United States relations in South Park Television episodes about Internet culture Television episodes set in Canada it:Episodi di South Park (dodicesima stagione)#Canadesi alla riscossa