Country Music Television (CMT) was a Brazilian cable television channel focused on
country music
Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
owned by
Viacom Viacom, an abbreviation of Video and Audio Communications, may refer to:
* Viacom (1952–2006), a former American media conglomerate
* Viacom (2005–2019), a former company spun off from the original Viacom
* Viacom18, a joint venture between Par ...
and
Grupo Abril
Grupo Abril (simply also known as Abril) is a Brazilian media conglomerate headquartered in São Paulo. The company is the holding company of Editora Abril, which publishes the weekly newsmagazine '' Veja.''
History and profile
Victor Civita, a ...
. The channel ceased broadcasting in March 2001 and was replaced by MusicCountry.
History
The channel started broadcasting in July 1995. It was initially a joint venture between
Gaylord Entertainment Company
Ryman Hospitality Properties, Inc. () is a hotel, resort, entertainment, and media company named after National Historic Landmark the Ryman Auditorium, built as a tabernacle by Captain Thomas G. Ryman in 1892 and later the home of the Grand Ole Op ...
and
Grupo Abril
Grupo Abril (simply also known as Abril) is a Brazilian media conglomerate headquartered in São Paulo. The company is the holding company of Editora Abril, which publishes the weekly newsmagazine '' Veja.''
History and profile
Victor Civita, a ...
. As a promotional action to promote the new channel, TVA brought a truck from
Texas
Texas (, ; Spanish: ''Texas'', ''Tejas'') is a state in the South Central region of the United States. At 268,596 square miles (695,662 km2), and with more than 29.1 million residents in 2020, it is the second-largest U.S. state by ...
that toured the states of
São Paulo
São Paulo (, ; Portuguese for ' Saint Paul') is the most populous city in Brazil, and is the capital of the state of São Paulo, the most populous and wealthiest Brazilian state, located in the country's Southeast Region. Listed by the Ga ...
,
Rio de Janeiro
Rio de Janeiro ( , , ; literally 'River of January'), or simply Rio, is the capital of the state of the same name, Brazil's third-most populous state, and the second-most populous city in Brazil, after São Paulo. Listed by the GaWC as a ...
,
Paraná,
Minas Gerais
Minas Gerais () is a state in Southeastern Brazil. It ranks as the second most populous, the third by gross domestic product (GDP), and the fourth largest by area in the country. The state's capital and largest city, Belo Horizonte (literally ...
and
Goiás
Goiás () is a Brazilian state located in the Center-West region. Goiás borders the Federal District and the states of (from north clockwise) Tocantins, Bahia, Minas Gerais, Mato Grosso do Sul and Mato Grosso. The state capital is Goi ...
.
On 25 March 1996, CMT Brasil aired its first national-produced show, ''CMT Rodeio'', produced in association with TV Rodeio. The channel's programming was composed of music videos, interviews, and performances with national and international artists connected to the country and
sertanejo genres, as well as coverage of related events, such as the
Cowboy Festival of Barretos and shows about lifestyle.
Some of the shows aired by the channel were ''Top 12 Countdown'', ''Cantarolando'', ''Celebrity VJ Hour'' and ''A Hora do Cachorro Louco''.
Gaylord Entertainment Company sold CMT US operations to
CBS
CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainm ...
in 1997, retaining international channels. In 1998, the partnership with TVA was ended, also breaking an exclusive distribution deal with the operator.
In 1999, the channel became available on
NET
Net or net may refer to:
Mathematics and physics
* Net (mathematics), a filter-like topological generalization of a sequence
* Net, a linear system of divisors of dimension 2
* Net (polyhedron), an arrangement of polygons that can be folded up ...
and
SKY
The sky is an unobstructed view upward from the surface of the Earth. It includes the atmosphere and outer space. It may also be considered a place between the ground and outer space, thus distinct from outer space.
In the field of astronomy, ...
. At the end of that year, the channel's programming director, Marcelo Coltro, announced changes, making room for new musical genres, such as
axé and
pagode
Pagode () is a Brazilian style of music that originated in Rio de Janeiro, Brazil, as a subgenre of Samba. Pagode originally meant a celebration with food, music, dance, and party. In 1978, singer Beth Carvalho was introduced to this music, like ...
, and affirming CMT as a channel focused on the country lifestyle, not merely a music television channel.
The channel ceased broadcasting in March 2001 and was replaced by MC - MusicCountry, a generalist music channel aimed at the adult audience.
See also
*
CMT (American TV channel)
References
External links
*
*
Grupo Abril
Defunct television channels in Brazil
Television channels and stations established in 1995
Television channels and stations disestablished in 2001
1995 establishments in Brazil
2001 disestablishments in Brazil
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