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CHMX-FM (92.1
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
, ''Play 92'') is a
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
in Regina,
Saskatchewan Saskatchewan ( ; ) is a Provinces and territories of Canada, province in Western Canada, western Canada, bordered on the west by Alberta, on the north by the Northwest Territories, on the east by Manitoba, to the northeast by Nunavut, and on t ...
. Owned by
Harvard Media Harvard Media, formerly Harvard Broadcasting is a radio broadcasting and digital media company in Canada. It is owned by The Hill Companies of Regina. Radio stations * Calgary, Alberta - CFEX-FM * Edmonton, Alberta - CKEA-FM, CKPW-FM * Fort McMu ...
, it broadcasts a
rhythmic adult contemporary Rhythmic adult contemporary, often abbreviated as rhythmic AC or RAC, is an adult contemporary radio format. The format focuses primarily on rhythmic hits aimed towards an adult audience, often resembling a mixture of the classic hits and hot adult ...
format.


History

The station was launched on February 4,
1966 Events January * January 1 – In a coup, Colonel Jean-Bédel Bokassa takes over as military ruler of the Central African Republic, ousting President David Dacko. * January 3 – 1966 Upper Voltan coup d'état: President Maurice Yaméogo i ...
by Metropolitan Broadcasting with the call sign CFMQ. It was acquired by Buffalo Broadcasting in 1974 and by
Harvard Broadcasting Harvard Media, formerly Harvard Broadcasting is a radio broadcasting and digital media company in Canada. It is owned by The Hill Companies of Regina. Radio stations * Calgary, Alberta - CFEX-FM * Edmonton, Alberta - CKEA-FM, CKPW-FM * Fort McMu ...
, its current owner, in 1981. In 1994, it flipped to
country A country is a distinct part of the world, such as a state, nation, or other political entity. It may be a sovereign state or make up one part of a larger state. For example, the country of Japan is an independent, sovereign state, while the ...
as ''Country 92'', airing a "new country" format to flank sister station
CKRM CKRM is an AM radio station in Regina, Saskatchewan, broadcasting at 620 kHz. Owned by Harvard Media, CKRM broadcasts a full service country format. Alongside music programming, CKRM is notably the flagship station of the Saskatchewan Rou ...
. In 1999, the station flipped to a CHR format as ''Kiss 92''. In 2001, it flipped to
soft adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet sto ...
as ''Lite 92''. On August 3, 2011, it flipped to mainstream
adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
as ''My 92.1''. On September 4, 2020, CHMX flipped to a
rhythmic adult contemporary Rhythmic adult contemporary, often abbreviated as rhythmic AC or RAC, is an adult contemporary radio format. The format focuses primarily on rhythmic hits aimed towards an adult audience, often resembling a mixture of the classic hits and hot adult ...
format as ''Play 92'', featuring a focus on hit music from the 1990s and 2000s. Station management felt that the existing adult contemporary format's growth potential was limited, and that the new format filled a niche not yet covered by existing stations in the market. The success of the "Play" format at sister station
CKPW-FM CKPW-FM (107.1 MHz, ''Play 107'') is a radio station in Edmonton, Alberta. Owned by Harvard Media, it broadcasts a rhythmic adult contemporary format. Its studios are located on the Calgary Trail, while its transmitter is located in Acheson. ...
in Edmonton was also cited as a factor.


References


External links


Play 92
* * HMX HMX Rhythmic adult contemporary radio stations Radio stations established in 1966 1996 establishments in Saskatchewan {{Saskatchewan-radio-station-stub