CC's (pronounced ''sea-seas'' and short for “corn chips”) is an Australian brand of flavoured

tortilla chip A tortilla chip is a snack food made from corn tortillas, which are cut into triangles and then fried or baked (alternatively they may be discs pressed out of corn masa then fried or baked). Corn tortillas are made of nixtamalized corn, veget ...

s produced since the early 1980s, originally by

The Smith's Snackfood Company The Smith's Snackfood Company is a British-Australian snack food company owned by American multinational corporation PepsiCo. It is best known for its brand of potato crisps. The company was founded by Frank Smith and Jim Viney in the United K ...

, and currently by Snack Brands Australia. CC's are predominantly sold in Australia and come in assorted flavours. CC's were also sold in

New Zealand New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 smaller islands. It is the sixth-largest island count ...

until Bluebird Foods (the owner of the CC's brand in New Zealand) decided to locally produce the American brand

Doritos Doritos () is an American brand of flavored tortilla chips produced since 1964 by Frito-Lay, a wholly owned subsidiary of PepsiCo. The original Doritos were not flavored. The first flavor was Toasted Corn, released in 1966, followed by Taco in ...

in March 2010. However, the CC's brand returned to New Zealand shelves for a limited run in 2019. CC's are 100% Australian manufactured. The chips are made of ground corn, vegetable oil, and seasoning. The full ingredients list is corn, vegetable oils ( sunflower, palmolein), milk solids (cheese powder), food acids (

270 __NOTOC__ Year 270 ( CCLXX) was a common year starting on Saturday (link will display the full calendar) of the Julian calendar. At the time, it was known as the Year of the Consulship of Antiochianus and Orfitus (or, less frequently, year 10 ...

330 __NOTOC__ Year 330 ( CCCXXX) was a common year starting on Thursday (link will display the full calendar) of the Julian calendar. At the time, it was known as the Year of the Consulship of Gallicanus and Tullianus (or, less frequently, year 1 ...

, 331), flavour enhancers (

621 __NOTOC__ Year 621 ( DCXXI) was a common year starting on Thursday (link will display the full calendar) of the Julian calendar. The denomination 621 for this year has been used since the early medieval period, when the Anno Domini calendar era ...

, 627,

631 __NOTOC__ Year 631 ( DCXXXI) was a common year starting on Tuesday (link will display the full calendar) of the Julian calendar. The denomination 631 for this year has been used since the early medieval period, when the Anno Domini calendar er ...

), starch (wheat, maize), vegetable powders (onion, tomato, garlic), salt, sugar, herbs, spice ( cumin), flavour (natural and nature identical),

yeast extract Yeast extracts consist of the cell contents of yeast without the cell walls; they are used as food additives or flavorings, or as nutrients for bacterial culture media. They are often used to create savory flavors and umami taste sensations, ...

, vegetable extract (soy, wheat), antioxidants (

304 Year 304 ( CCCIV) was a leap year starting on Saturday (link will display the full calendar) of the Julian calendar. It was known in the Roman Empire as the Year of the Consulship of Diocletian and Maximian (or, less frequently, year 1057 '' A ...

, 306).

Flavours

CC's have four main flavours, original, tasty cheese, Tangy Salsa and nacho cheese. From time to time, CC's release tangy BBQ flavour. They recently added a limited edition" three cheese fiesta" in 2021.

Promotion

CC's have been marketing with the

tagline In entertainment, a tagline (alternatively spelled tag line) is a short text which serves to clarify a thought for, or is designed with a form of, dramatic effect. Many tagline slogans are reiterated phrases associated with an individual, s ...

"You can't say no" since the beginning of 1980s, with the most notable campaign featuring ''

The Simpsons ''The Simpsons'' is an American animated sitcom created by Matt Groening for the Fox Broadcasting Company. The series is a satirical depiction of American life, epitomized by the Simpson family, which consists of Homer Simpson, Homer, Marge ...

'' during 1998. Since Arnotts sale of Snack Foods Limited, CC's have been marketed as being 100% Australian owned and made.

''Simpsons'' commercials

In June 1998, ''

'' featured on a set of television commercials with each commercial involving Homer Simpson wanting Bart Simpson's CC's, so Bart would make Homer do an outlandish stunt (a dare) to get them. Homer would never succeed because of Bart. Each commercial ended with a pun on the famous

"You can't say no" with

Dan Castellaneta Daniel Louis Castellaneta (; born October 29, 1957) is an American actor, comedian, and writer. He is best known for voicing Homer Simpson on the animated series ''The Simpsons'' (as well as other characters on the show such as Abraham "Grampa" ...

saying "CC's, you can't say..." and then Homer would say "

D'oh! "D'oh!" () is the most famous catchphrase used by the fictional character Homer Simpson, from the television series ''The Simpsons,'' an animated sitcom (1989–present). It is an exclamation typically used after Homer injures himself, realize ...

". These adverts were similar to the

Butterfinger Butterfinger is a candy bar manufactured by the Ferrero SpA, a subsidiary of Ferrero. It consists of a layered crisp peanut butter core covered in a chocolatey coating. Invented by Otto Schnering of the Curtiss Candy Company in 1923, the name ...

adverts that aired in the United States from 1988 to 2001. Even though the commercials only ran on Australian television, they have been included in the DVD release of season 10.

References

{{reflist Brand name snack foods Australian snack foods Snack Brands Australia brands

Flavours

Promotion

''Simpsons'' commercials

See also

References