Boys' toys and games
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Boys' toys and games, as opposed to
girls' toys and games Girls' toys and games are toys and games specifically targeted at girls by the toy industry. They may be traditionally associated either exclusively or primarily with girls by adults and used by girls as an expression of identity. One commenta ...
, are a subset of
toy A toy or plaything is an object that is used primarily to provide entertainment. Simple examples include toy blocks, board games, and dolls. Toys are often designed for use by children, although many are designed specifically for adults and pet ...
and games that appeal to male children. Research suggests that this appeal may be driven by biological factors, peer pressure, parental choices, marketing, and tradition.


Background

Research suggests that there may be some biological predispositions at play that drive toy preferences. Kim Wallen, a psychologist at
Yerkes National Primate Research Center The Emory National Primate Research Center (formerly known as Yerkes National Primate Research Center) located in Atlanta, Georgia, owned by Emory University, is a center of biomedical and behavioral research, is dedicated to improving human and a ...
, found in her study that male rhesus monkeys played with model
dump truck A dump truck, known also as a dumping truck, dump trailer, dumper trailer, dump lorry or dumper lorry or a dumper for short, is used for transporting materials (such as dirt, gravel, or demolition waste) for construction as well as coal. A t ...
s and other wheeled toys, over plush
doll A doll is a model typically of a human or humanoid character, often used as a toy for children. Dolls have also been used in traditional religious rituals throughout the world. Traditional dolls made of materials such as clay and wood are foun ...
s. Infant boys and girls as young as 9 months old have been found to display stereotypical toy preferences, suggesting that there are biological and environmental factors which appear very early in development. A
City, University of London City, University of London, is a public research university in London, United Kingdom, and a member institution of the federal University of London. It was founded in 1894 as the Northampton Institute, and became a university when The City Univ ...
study found that in children aged 9 to 32 months, boys preferred balls and
toy car A model car, or toy car, is a miniature representation of an automobile. Other miniature motor vehicles, such as trucks, buses, or even ATVs, etc. are often included in this general category. Because many miniature vehicles were originally aime ...
s, and that the preference increased with age. In a 2018 study done by developmental psychologist Lauren Spinner, the effects of images of children playing with stereotypic or counter-stereotypic toys was analyzed on kids age 4 to 7 years old. After the subjects were shown one of the images, they were asked to pick whether a boy or girl would play with a selection of toys such as a baby doll, jet fighter, tool kit, tea set, etc. Children who were shown the counter-stereotypic photos were more open to the idea of boys and girls possibly liking toys usually geared toward the opposite gender. However, seeing the photos did not change the child’s own opinions about which toys they would select.


Themes


Machinery and technology

Toys often introduce or reinforce interest in, machinery and
technology Technology is the application of knowledge to reach practical goals in a specifiable and Reproducibility, reproducible way. The word ''technology'' may also mean the product of such an endeavor. The use of technology is widely prevalent in me ...
for boys. These toys can also often blur the lines of the man-machine dichotomy, with action figures that represent males as machines on a range from technologically-enhanced humans to
cyborgs A cyborg ()—a portmanteau of ''cybernetic'' and ''organism''—is a being with both organic and biomechatronic body parts. The term was coined in 1960 by Manfred Clynes and Nathan S. Kline.
to
sentient Sentience is the capacity to experience feelings and sensations. The word was first coined by philosophers in the 1630s for the concept of an ability to feel, derived from Latin '' sentientem'' (a feeling), to distinguish it from the ability to ...
robots. One product line by
Revell Revell GmbH is an American-origin manufacturer of plastic scale models, currently based in Bünde. The original Revell company merged with Monogram in 1986, becoming "Revell-Monogram". The business operated until 2007, when American Revell was ...
called '' Beast Machines'' even depicted figures which had humanoid heads and torsos, but tanks from the waist down. Tomy's '' Z-Knights'' toys introduced terms related to computer technology, in effect of masculinizing them by using humanoid robot characters named like Megahertz, CPU, and Kilabyte (
kilobyte The kilobyte is a multiple of the unit byte for digital information. The International System of Units (SI) defines the prefix '' kilo'' as 1000 (103); per this definition, one kilobyte is 1000 bytes.International Standard IEC 80000-13 Quant ...
). The very popular ''
Transformers ''Transformers'' is a media franchise produced by American toy company Hasbro and Japanese toy company Tomy, Takara Tomy. It primarily follows the Autobots and the Decepticons, two alien robot factions at war that can transform into other forms ...
'' line, ''
Power Rangers ''Power Rangers'' is an entertainment and merchandising franchise built around a live-action superhero television series, based on the Japanese tokusatsu franchise '' Super Sentai''. Produced first by Saban Entertainment, second by BVS E ...
'' (American adaptation of ''
Super Sentai is a Japanese superhero team metaseries and media franchise consisting of television series and films produced by Toei Company, and Bandai, and aired by TV Asahi ("Sentai" is the Japanese word for "task force" or "fighting squadron"). The ...
'') and related media depicted sentient robots, almost all of which were portrayed as male, which could ''transform'' into various vehicles and animals. This interaction with machinery persists into adulthood. Cultural phenomenon like car races such as
NASCAR The National Association for Stock Car Auto Racing, LLC (NASCAR) is an American auto racing sanctioning and operating company that is best known for stock car racing. The privately owned company was founded by Bill France Sr. in 1948, and ...
promote similar ideas of masculinity, competition, and rough play that the stereotypical boy's toy might also encourage.


In entertainment and advertising

In a study done by sociologist Elizabeth Sweet, the history of toys marketed by gender was analyzed in Sears catalogs from the 20th century. In this study, advertisements published from the 1920s to the 1950s often promoted stereotypical roles of men and women to boys and girls. During the Reagan Administration, the regulations limiting advertisers’ ability to reach children became dismantled. Shows such as ''My Little Pony'' and ''Transformers'' were created to both entertain and advertise simultaneously – a revolutionary change for the toy business. According to professor of education Diane Levin, this pattern for companies escalated so as by December 1985, 9/10 popular children’s toys were associated with television shows. In 2012, sociologist Carol Auster analyzed Disney’s retail website and realized toys were specifically listed as “girl” or “boy” toys. Currently, Disney cross-lists its toys under each section yet less than 23% toys appeared on both lists with the majority cross-listed colors more typically associated with boys perpetuating masculinity as the default of gender-neutral children’s toys.


Toys

Traditional toys for boys include:


Games

Traditional games played by boys include:


References

{{Humandevelopment