Bob Dole 1996 Presidential Campaign
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The 1996 presidential campaign of Bob Dole began when
Republican Republican can refer to: Political ideology * An advocate of a republic, a type of government that is not a monarchy or dictatorship, and is usually associated with the rule of law. ** Republicanism, the ideology in support of republics or agains ...
Senator Bob Dole formally announced his candidacy for Republican Party nomination in 1995. After beating other candidates in the primaries, he became the Republican nominee, with his opponent being Democratic
incumbent The incumbent is the current holder of an official, office or position, usually in relation to an election. In an election for president, the incumbent is the person holding or acting in the office of president before the election, whether seek ...
President President most commonly refers to: *President (corporate title) *President (education), a leader of a college or university *President (government title) President may also refer to: Automobiles * Nissan President, a 1966–2010 Japanese ful ...
Bill Clinton William Jefferson Clinton ( né Blythe III; born August 19, 1946) is an American politician who served as the 42nd president of the United States from 1993 to 2001. He previously served as governor of Arkansas from 1979 to 1981 and agai ...
in the 1996 presidential election. Dole conceded defeat in the race in a telephone call to Clinton on November 5, 1996.


Background

Dole had been the Republican Party's vice presidential nominee in
1976 Events January * January 3 – The International Covenant on Economic, Social and Cultural Rights enters into force. * January 5 – The Pol Pot regime proclaims a new constitution for Democratic Kampuchea. * January 11 – The 1976 Phila ...
. Dole had previously run unsuccessfully for the Republican presidential nomination in both the 1980 and
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Republican presidential primaries. The Republicans took control of both the Senate and House of Representatives in the 1994 mid-term elections, due to the fallout from President
Bill Clinton William Jefferson Clinton ( né Blythe III; born August 19, 1946) is an American politician who served as the 42nd president of the United States from 1993 to 2001. He previously served as governor of Arkansas from 1979 to 1981 and agai ...
's policies including his health care plan, and Dole became Senate Majority Leader for the second time. In October 1995, a year before the presidential election, Dole and Speaker of the House
Newt Gingrich Newton Leroy Gingrich (; né McPherson; born June 17, 1943) is an American politician and author who served as the 50th speaker of the United States House of Representatives from 1995 to 1999. A member of the Republican Party, he was the U ...
led the Republican-controlled Congress to pass a spending bill that President Clinton vetoed, leading to the federal government shutdown from 1995–96. On November 13, Republican and Democratic leaders, including Vice President
Al Gore Albert Arnold Gore Jr. (born March 31, 1948) is an American politician, businessman, and environmentalist who served as the 45th vice president of the United States from 1993 to 2001 under President Bill Clinton. Gore was the Democratic Part ...
,
Dick Armey Richard Keith Armey (; born July 7, 1940) is an American economist and politician. He was a U.S. Representative from Texas's (1985–2003) and House Majority Leader (1995–2003). He was one of the engineers of the "Republican Revolution" of t ...
, and Dole, met to try to resolve the budget and were unable to reach an agreement. By January 1996, Dole was more open to compromise to end the shutdown (as he was campaigning for the Republican presidential nomination), but was opposed by other Republicans who wanted to continue until their demands were met. In particular, Gingrich and Dole had a tense working relationship as they were potential rivals for the 1996 Republican nomination. Clinton aide
George Stephanopoulos George Robert Stephanopoulos ( el, Γεώργιος Στεφανόπουλος ; born February 10, 1961) is an American television host, political commentator, and former Democratic advisor. Stephanopoulos currently is a coanchor with Robin Robe ...
cited the shutdown as having a role in Clinton's successful re-election campaign.Stephanopoulos, George. ''All Too Human'' Back Bay Books, 2000, pp. 406–407. Despite the 1994 elections, President Clinton's popularity soared due to a booming economy and public opinion polls supporting him in the 1995 budget shutdown. As a result, Clinton and vice president
Al Gore Albert Arnold Gore Jr. (born March 31, 1948) is an American politician, businessman, and environmentalist who served as the 45th vice president of the United States from 1993 to 2001 under President Bill Clinton. Gore was the Democratic Part ...
faced no serious opposition in the Democratic primaries. A few months before his death in April 1994,
Richard Nixon Richard Milhous Nixon (January 9, 1913April 22, 1994) was the 37th president of the United States, serving from 1969 to 1974. A member of the Republican Party, he previously served as a representative and senator from California and was ...
warned Dole "If the economy's good, you're not going to beat Clinton."


Primary campaign

During an appearance on ''
Late Show with David Letterman The ''Late Show with David Letterman'' is an American late-night talk show hosted by David Letterman on CBS, the first iteration of the The Late Show (franchise), ''Late Show'' franchise. The show debuted on August 30, 1993, and was produced by ...
'' on February 3, 1995, Dole said that he planned to run for president in 1996 and that he would make a formal announcement in early April. He officially announced his candidacy on April 10. Dole was the early front runner for the GOP nomination in the 1996 presidential race. At least eight candidates ran for the nomination. Dole was expected to win the nomination against underdog candidates such as the more conservative Senator
Phil Gramm William Philip Gramm (born July 8, 1942) is an American economist and politician who represented Texas in both chambers of Congress. Though he began his political career as a Democrat, Gramm switched to the Republican Party in 1983. Gramm was ...
of Texas and more moderate Senator
Arlen Specter Arlen Specter (February 12, 1930 – October 14, 2012) was an American lawyer, author and politician who served as a United States Senator from Pennsylvania from 1981 to 2011. Specter was a Democrat from 1951 to 1965, then a Republican fr ...
of
Pennsylvania Pennsylvania (; ( Pennsylvania Dutch: )), officially the Commonwealth of Pennsylvania, is a state spanning the Mid-Atlantic, Northeastern, Appalachian, and Great Lakes regions of the United States. It borders Delaware to its southeast, ...
. The candidates met in
Des Moines Des Moines () is the capital and the most populous city in the U.S. state of Iowa. It is also the county seat of Polk County. A small part of the city extends into Warren County. It was incorporated on September 22, 1851, as Fort Des Moines, ...
for a Presidential Candidates
Forum Forum or The Forum (plural forums or fora) may refer to: Common uses * Forum (legal), designated space for public expression in the United States *Forum (Roman), open public space within a Roman city **Roman Forum, most famous example *Internet ...
. Dole won the
Iowa Caucus The Iowa caucuses are biennial electoral events for members of the Democratic and Republican parties in the U.S. state of Iowa. Unlike primary elections in most other U.S. states, where registered voters go to polling places to cast ballo ...
with 26% of the vote, a considerably smaller margin of victory than was expected. In the
New Hampshire Primary The New Hampshire presidential primary is the first in a series of nationwide party primary elections and the second party contest (the first being the Iowa caucuses) held in the United States every four years as part of the process of choosi ...
, Buchanan recorded a surprising victory over Dole, who finished in second place. Speechwriter Kerry Tymchuk observed, "Dole was on the ropes because he wasn't conservative enough". Steve Forbes surprisingly won primaries in
Delaware Delaware ( ) is a state in the Mid-Atlantic region of the United States, bordering Maryland to its south and west; Pennsylvania to its north; and New Jersey and the Atlantic Ocean to its east. The state takes its name from the adjacent Del ...
and
Arizona Arizona ( ; nv, Hoozdo Hahoodzo ; ood, Alĭ ṣonak ) is a state in the Southwestern United States. It is the 6th largest and the 14th most populous of the 50 states. Its capital and largest city is Phoenix. Arizona is part of the Fou ...
. Dole had not campaigned in Delaware, and faulty polling by Dole's campaign lured Dole into a false sense of security in Arizona, making Dole believe the state would be an easy victory for him and he would not have to spend much time campaigning in Arizona. After the votes were counted, Buchanan finished a devastating third place, Dole was the runner-up, and Forbes pulled off a shocking, come-from-behind victory. Exit polls showed that Forbes's support came from those who voted for third party candidate
Ross Perot Henry Ross Perot (; June 27, 1930 – July 9, 2019) was an American business magnate, billionaire, politician and philanthropist. He was the founder and chief executive officer of Electronic Data Systems and Perot Systems. He ran an inde ...
back in 1992, as well as from the large number of voters who cited "taxes" as the most important issue of the race and those who viewed Buchanan as too "extreme" and Dole as too moderate and "mainstream". Buchanan's and Forbes's early victories put Dole's expected front runner status in doubt during the formative months of the primary season. However, Dole won a sweep of the primaries held on March 19, 1996, securing him enough delegates to win the nomination, and making him his party's
presumptive nominee In politics of the United States, United States politics and government, the term presidential nominee has two different meanings: # A candidate for president of the United States who has been selected by the Delegate (American politics), delegate ...
. Buchanan suspended his campaign in March, but declared that, if Dole were to choose a
pro-choice Abortion-rights movements, also referred to as pro-choice movements, advocate for the right to have legal access to induced abortion services including elective abortion. They seek to represent and support women who wish to terminate their pre ...
running mate, he would run as the US Taxpayers Party (now Constitution Party) candidate. Forbes also withdrew in March having won only two states.


General election


Presumptive nominee

After becoming his party's presumptive nominee, Dole initially pledged that he would be a "full time senator" over the next several months, and that he would primarily only undertake campaign travel on weekends, saying that he would be visiting states that had not yet held their primaries. On June 11, 1996, Dole resigned his U.S. Senate seat to focus on the campaign, saying he had "nowhere to go but the
White House The White House is the official residence and workplace of the president of the United States. It is located at 1600 Pennsylvania Avenue NW in Washington, D.C., and has been the residence of every U.S. president since John Adams in 1800. ...
or home". As told in the Doles' joint biography, ''Unlimited Partners'', speechwriter and biographer Kerry Tymchuk wrote "that he was going to make a statement. He was going to risk it all for the White House. He knew his time as leader was over. It would have been tough to come back
o the Senate as leader O, or o, is the fifteenth letter and the fourth vowel letter in the Latin alphabet, used in the modern English alphabet, the alphabets of other western European languages and others worldwide. Its name in English is ''o'' (pronounced ), plu ...
if he lost in November. He knew it was time to move up or move out." Dole promised a 15% across-the-board reduction in
income tax An income tax is a tax imposed on individuals or entities (taxpayers) in respect of the income or profits earned by them (commonly called taxable income). Income tax generally is computed as the product of a tax rate times the taxable income. Tax ...
rates and made former Congressman and
supply side Supply-side economics is a Macroeconomics, macroeconomic theory that postulates economic growth can be most effectively fostered by Tax cuts, lowering taxes, Deregulation, decreasing regulation, and allowing free trade. According to supply-sid ...
advocate
Jack Kemp Jack French Kemp (July 13, 1935 – May 2, 2009) was an American politician and a professional football player. A member of the Republican Party from New York, he served as Housing Secretary in the administration of President George H. W. Bu ...
his running mate for vice president. Dole found himself criticized from both the left and the right within the Republican Party over the convention platform, one of the major issues being the inclusion of the
Human Life Amendment The Human Life Amendment is the name of multiple proposals to amend the United States Constitution that would have the effect of overturning the Supreme Court 1973 decision ''Roe v. Wade'', which ruled that prohibitions against abortion were uncon ...
. Clinton framed the narrative against Dole early, painting him as a mere clone of unpopular then-House Speaker
Newt Gingrich Newton Leroy Gingrich (; né McPherson; born June 17, 1943) is an American politician and author who served as the 50th speaker of the United States House of Representatives from 1995 to 1999. A member of the Republican Party, he was the U ...
, warning America that Dole would work in concert with the Republican Congress to slash popular social programs, like Medicare and
Social Security Welfare, or commonly social welfare, is a type of government support intended to ensure that members of a society can meet basic human needs such as food and shelter. Social security may either be synonymous with welfare, or refer specificall ...
, dubbed by Clinton as "Dole-Gingrich". Dole's tax-cut plan found itself under attack from the White House, who said it would "blow a hole in the deficit". With the infancy of the Internet, Dole-Kemp was the first presidential campaign to set up a website, edging out Clinton-Gore, which was set up by Arizona State college students Rob Kubasko and Vince Salvato. The Dole-Kemp presidential campaign page is still live as of 2022. While Dole's past remarks doubting the addictiveness of
tobacco Tobacco is the common name of several plants in the genus '' Nicotiana'' of the family Solanaceae, and the general term for any product prepared from the cured leaves of these plants. More than 70 species of tobacco are known, but the ...
had already caused his campaign some trouble, Dole reiterated these doubts in late June. He stated that he believed that the federal government should not be regulating the sale of tobacco and that he thought tobacco may not be as addictive as others believed it to be. Dole's refusal to accept the scientific consensus on the addictiveness of tobacco provided another subject for the Clinton campaign to attack Dole on.


Convention

At the 1996 Republican National Convention in August, Dole formally became his party's nominee. He was the oldest first-time presidential nominee at the age of 73 years, 1 month on the day he was formally nominated (President Ronald Reagan was 73 years, 6 months in 1984, for his second presidential nomination). If elected, he would have been the oldest president to take office and be the first
Kansas Kansas () is a state in the Midwestern United States. Its capital is Topeka, and its largest city is Wichita. Kansas is a landlocked state bordered by Nebraska to the north; Missouri to the east; Oklahoma to the south; and Colorado to the ...
native to become president (as
Dwight Eisenhower Dwight David "Ike" Eisenhower (born David Dwight Eisenhower; ; October 14, 1890 – March 28, 1969) was an American military officer and statesman who served as the 34th president of the United States from 1953 to 1961. During World War II, ...
was born in
Texas Texas (, ; Spanish language, Spanish: ''Texas'', ''Tejas'') is a state in the South Central United States, South Central region of the United States. At 268,596 square miles (695,662 km2), and with more than 29.1 million residents in 2 ...
). Dole found the initial draft of the acceptance speech written by
Mark Helprin Mark Helprin (born June 28, 1947) is an American novelist, journalist, conservative commentator, Senior Fellow of the Claremont Institute for the Study of Statesmanship and Political Philosophy, Fellow of the American Academy in Rome, and Mem ...
too hardline, so Kerry Tymchuk who was part of the "'Let Dole be Dole' crowd" revised the speech to cover the 'themes of honor, decency and straight talk. It included the following line, a swat at the all-or-nothing rookie Republicans who had been swept into Congress in the 1994 midterm GOP wave: "In politics honorable compromise is no sin. It is what protects us from absolutism and intolerance"'. He also became the first sitting Senate Party Leader to receive his party's nomination for president. He hoped to use his long experience in Senate procedures to maximize publicity from his rare positioning as Senate Majority Leader against an incumbent president but was stymied by Senate Democrats. In his convention acceptance speech, Dole stated, "Let me be the bridge to an America that only the unknowing call myth. Let me be the bridge to a time of tranquility, faith, and confidence in action," to which incumbent president
Bill Clinton William Jefferson Clinton ( né Blythe III; born August 19, 1946) is an American politician who served as the 42nd president of the United States from 1993 to 2001. He previously served as governor of Arkansas from 1979 to 1981 and agai ...
responded, "We do not need to build a bridge to the past, we need to build a bridge to the future."


Post-convention

Concerns over Dole's age and lagging campaign were exemplified by a memorable incident on September 18, 1996. At a rally in
Chico, California Chico ( ; Spanish for "little") is the most populous city in Butte County, California. Located in the Sacramento Valley region of Northern California, the city had a population of 101,475 in the 2020 census, reflecting an increase from 86,18 ...
, he was reaching down to shake the hand of a supporter, when the railing on the stage gave way and he tumbled four feet. While only minorly injured in the fall, "the televised image of his painful grimace underscored the age difference between him and Clinton" and proved an ominous sign for Republican hopes of retaking the White House. During the latter half of October 1996, Dole made a campaign appearance with
Heather Whitestone Heather Leigh Whitestone McCallum (born February 24, 1973) is a former beauty queen and conservative activist who was the first deaf Miss America title holder, having lost most of her hearing at 18 months. Early life Whitestone was born in Doth ...
, the first deaf Miss America, where both of them signed "I love you" to the crowd. Around that time, Dole and his advisers knew that they would lose the election, but in the last four days of the campaign they went on the "96-hour victory tour" to help Republican Congressional candidates. Dole is the last World War II veteran to have been the presidential nominee of a major party. During the campaign, Dole's advanced age was brought up, with critics stating that he was too old to be president. In the final stretch of the in the campaign, Dole made a possible
upset victory An upset occurs in a competition, frequently in electoral politics or sports, when the party popularly expected to win (the "favorite"), either loses to or draws/ties a game with an underdog whom the majority expects to lose, defying the convent ...
over Clinton in California a central part of his strategy. Dole aimed to capitalize on two issues that had been figuring prominently in California politics under Governor
Pete Wilson Peter Barton Wilson (born August 23, 1933) is an American attorney and politician who served as the 36th governor of California from 1991 to 1999. A member of the Republican Party, he also served as a United States senator from California bet ...
,
illegal immigration Illegal immigration is the migration of people into a country in violation of the immigration laws of that country or the continued residence without the legal right to live in that country. Illegal immigration tends to be financially upwar ...
and affirmative action. This would fail, as Clinton would win the state by a double-digit margin.Statement of Vote November 5, 1996, Prepared by Bill Jones California Secretary of State
(access date 2012-02-05)


Transition planning

A presidential transition was contingently planned from President Clinton to Dole. In June 1996,
William Timmons William Richardson Timmons IV (born April 30, 1984) is an American attorney, entrepreneur and politician serving as the U.S. representative for since 2019. His district is in the heart of the Upstate and includes Greenville, Spartanburg, an ...
, who had experience working on the presidential transitions of
Richard Nixon Richard Milhous Nixon (January 9, 1913April 22, 1994) was the 37th president of the United States, serving from 1969 to 1974. A member of the Republican Party, he previously served as a representative and senator from California and was ...
and
Ronald Reagan Ronald Wilson Reagan ( ; February 6, 1911June 5, 2004) was an American politician, actor, and union leader who served as the 40th president of the United States from 1981 to 1989. He also served as the 33rd governor of California from 1967 ...
, was placed in charge of plotting a prospective transition. It was decided that a presidential transition for Bob Dole would have been headquartered in
Washington, D.C. ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan, ...
, where Dole had primarily resided for 35 years. By mid-October, Timmons had secured 100,000 square feet of office space in the city's downtown for the potential transition, and had also arranged to furnish the office with
desk A desk or bureau is a piece of furniture with a flat table (furniture), table-style work surface used in a school, office, home or the like for academic, professional or domestic activities such as reading (activity), reading, writing, or using ...
s,
computer A computer is a machine that can be programmed to Execution (computing), carry out sequences of arithmetic or logical operations (computation) automatically. Modern digital electronic computers can perform generic sets of operations known as C ...
s, and
telephone A telephone is a telecommunications device that permits two or more users to conduct a conversation when they are too far apart to be easily heard directly. A telephone converts sound, typically and most efficiently the human voice, into e ...
s for 374 staffers if Dole were elected. Timmons was very detailed with some aspects of planning, including plotting an hour-by-hour schedule for Dole to follow throughout his transition if elected. If Dole (or any other candidate) had defeated Clinton, Congress would have provided $3.9 million in federal funding for their post-election transition.


Loss and concession

Dole lost, as pundits had long expected, to incumbent President
Bill Clinton William Jefferson Clinton ( né Blythe III; born August 19, 1946) is an American politician who served as the 42nd president of the United States from 1993 to 2001. He previously served as governor of Arkansas from 1979 to 1981 and agai ...
in the 1996 election. Clinton won in a 379–159 Electoral College landslide, capturing 49.2% of the vote against Dole's 40.7% and
Ross Perot Henry Ross Perot (; June 27, 1930 – July 9, 2019) was an American business magnate, billionaire, politician and philanthropist. He was the founder and chief executive officer of Electronic Data Systems and Perot Systems. He ran an inde ...
's 8.4%. As Richard Nixon had predicted to Dole a few months before his death in April 1994, Clinton was able to ride a booming economy to a second term in the White House. In his election night concession speech, Dole remarked "I was thinking on the way down in the elevator – tomorrow will be the first time in my life I don't have anything to do." Dole later wrote "I was wrong. Seventy-two hours after conceding the election, I was swapping wisecracks with
David Letterman David Michael Letterman (born April 12, 1947) is an American television host, comedian, writer and producer. He hosted late night television talk shows for 33 years, beginning with the February 1, 1982 debut of ''Late Night with David Letterman' ...
on his late-night show". During the immediate aftermath of his 1996 loss to Clinton, Dole recalled that his critics thought that "I didn't loosen up enough, I didn't show enough leg. They said I was too serious . . . It takes several months to stop fretting about it and move on. But I did." Dole remarked that his decisive defeat to Clinton made it easier for him to be "magnanimous". On his decision to leave politics for good after the 1996 presidential election campaign, despite his guaranteed stature as a former Senate leader, Dole stated "People were urging eto be a hatchet man against Clinton for the next four years. I couldn't see the point. Maybe after all those partisan fights, you look for more friendships. One of the nice things I've discovered is that when you're out of politics, you have more credibility with the other side . . . And you're out among all kinds of people, and that just doesn't happen often for an ex-president; he doesn't have the same freedom. So it hasn't been all bad."


See also

* 1996 Republican Party presidential primaries * 1996 Republican Party vice presidential candidate selection * 1996 Republican National Convention *
1996 United States presidential election The 1996 United States presidential election was the 53rd quadrennial presidential election, held on Tuesday, November 5, 1996. Incumbent Democratic President Bill Clinton defeated former Senate Majority Leader Bob Dole, the Republican nominee ...
* Bill Clinton 1996 presidential campaign *
Ross Perot 1996 presidential campaign The 1996 United States presidential election was the 53rd quadrennial United States presidential election, presidential election, held on Tuesday, November 5, 1996. Incumbent Democratic Party (United States), Democratic President Bill Clinton de ...


References


External links


Bob Dole announcement speech
{{Republican presidential campaigns Bob Dole Dole, Bob Dole, Bob Jack Kemp